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Chad Wittman
Works at EdgeRank Checker
Attended University of Wisconsin - Eau Claire
Lives in Chicago, IL
182 followers|57,088 views
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Chad Wittman

commented on a video on YouTube.
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I love Michio's ability to excite and articulate new/big ideas, but this theory is very similar to Dr. Giulio Tononi's work. 
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Chad Wittman

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One of the best blocks I've seen in awhile.
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Chad Wittman

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Organic Reach for Facebook Pages has mostly decreased since the latest significant change on December 2nd. We took the time to examine the change has impacted Pages 28 days before and after the change. Our findings were similar to our preliminary study: 

http://edgerankchecker.com/blog/2014/01/28-day-study-of-reach-after-december-2nd-2013/
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More research! This time I took a look at Cyber Monday against Thanksgiving and Black Friday traffic. 
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Chad Wittman

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What to do about Facebook's latest changes:
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Lucky & Unlucky WRs Through Week 8

How Do I Use This?
I focus most of my time analyzing WRs, as they tend to have the biggest upside for me (PPR). I recommend using this in a few ways:

#1 Use to identify "unlucky" WRs to try to trade for them, as they should bounce back to at least the average.

#2 Use to identify "lucky" WRs on your team, who you may want to try to trade before they fall back to the average.

#3 Pick up "unlucky" WRs on the waiver wire, wait until they return to the average for better performance.

#Stats  +  #FantasyFootball  
I’ve been mulling around this idea for awhile and was hoping to get some feedback on the concept. I think it’s close but could use some refinements. The idea is that some[...]
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Growth Hack Fail For The Win?

A few weeks ago, I discussed going with a free business model with ShareGrab. Last week, we blasted a few of our email lists and now this week we seem to be sitting on more "normal" traffic. I wanted to take this time to update you on the results so far. 

Comparing the Monday-Wednesday before the decision and Monday-Wednesday of this week, we're experiencing nice total growth (up 3x). Direct traffic is up 3x, Social traffic is up 8x, and Bounce Rate is down (15%). What surprised me the most is Search traffic being up 6x. 

Going free was the first part of the "Growth Hack". The second part was implementing a widget that enabled users to share their Top 8 to the public. The second part, the widget, has been met with little use. So far we've had a whopping 1 person publish their Top 8. Hardly a growth hack, as it stands today. 

My next phase is understanding why this button is not being used? Is it not understood? Is there no demand? What is the job-to-be-done for the button? Things must be reframed and analyzed. 

We've had a handful of inbound Tweets excited about the news of a free ShareGrab, also a few public Tweets telling their followers about the tool. This is most likely the source of the increase in Social traffic. Excitement is there, but we need to increase our viral coefficient to >1.

#viralmarketing   #growthhacking  +ShareGrab 
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Have him in circles
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Chad Wittman

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Status Update's lose 40% of their Organic Reach. This should be the last significant change we should see to the content types for some time. All of the content types are roughly equal... with the exception of Videos... 

http://edgerankchecker.com/blog/2014/02/status-updates-organic-reach-drops-40/
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Put together a piece for +Moz, re-examining our 28 day study regarding Organic Reach being decreased for most Pages:
Recently, many page admins have been experiencing a significant decrease in Total Reach—specifically, organic reach. For pages that want to keep their ad budget as low as possible, maximizing organic reach is vital. To best understand how to make a change like this work for you, and not against you, we need to examine what happened—and what you can do about it.
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Chad Wittman

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Facebook recently made a significant change to the news feed. Many Admins saw drastic drops in Reach (we saw a few Pages lose 90% of their Reach). We studied the data closely to see how the average Page was impacted.

We found that Reach had decreased on December 2nd by about -19%. However, since September we've seen a drop from 12.6% to about 7.7%.

Interestingly, we found evidence of a "quality score" for Pages. We're working hard studying what goes into a Page's quality score and why some Pages were positively impacted by the change. 

All the details and graphs: (Notice the 2 pages that were crushed)
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Had fun analyzing Thanksgiving & Black Friday data. Here are the graphs that came out of the analysis.

http://edgerankchecker.com/blog/2013/12/how-did-people-use-facebook-on-thanksgiving-black-friday/
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Have him in circles
182 people
Bryan Person's profile photo
Social Media Camp's profile photo
brent skaw's profile photo
Monica McPherrin's profile photo
Jonathan Makeever's profile photo
White Shark Media's profile photo
Mário Rui André's profile photo
Angerith Cascante's profile photo
Daan Loening's profile photo
Work
Occupation
Web Developer
Employment
  • EdgeRank Checker
    Founder, 2010 - present
  • Applum
    Co-Founder, 2011 - present
  • Freelance
    Web Developer, 2008 - 2011
  • Zgraph
    VP of Social Media, 2010 - 2011
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Chicago, IL
Previously
Daytona Beach Shores, FL - Appleton, WI - Eau Claire, WI - Port Orange, FL - Orange, CA - Honolulu, HI - London, England - Ashburn, VA
Links
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Tagline
Studying the direct effects of EdgeRank on 500k+ Pages - powered by http://EdgeRankChecker.com
Introduction
Web Developer: [-noun] one that develops the web

a : bringing business online

b : creating value on the web

c : innovating pieces of work on the web [see: EdgeRank Checker]
Education
  • University of Wisconsin - Eau Claire
    Business Management, 2005 - 2008
  • Appleton North High School
    2001 - 2005
Basic Information
Gender
Male
Michael provides an excellent experience in providing professional photographs. He is prepared to the fullest, but also allows for things to happen organically — which I love. The session was focused and relaxed. The photographs turned out awesome, top notch quality product. I would definitely recommend!
Public - 10 months ago
reviewed 10 months ago
We looked around town when trying to find space for our startup. We had grown out of our "startup" phase, as we entered the realm of a small to medium sized business. We wanted a place that was in between serious and obnoxious startup culture. I think we found it with OfficePort.
Public - a year ago
reviewed a year ago
12 reviews
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