Chad Wiebesick serves as the VP of Integrated Marketing and Communications at the Washtenaw County Convention and Visitors Bureau. Prior to this role, he served as Director of Social Media and Interactive Marketing for the State of Michigan's tourism and economic development agency. He is named among the nation's Top 5 Government Social Media Leaders in 2015 and his efforts have led Pure Michigan to become among the world's Top 10 travel destinations on social media.
Chad has spoken at international conferences on four continents, judged award shows, published articles in national magazines, won accolades for his professional achievements, and served on boards of professional organizations.
His work and contributions have earned industry recognition. He is a recipient of Online Media & Marketing Magazine’s “America’s Top 20 Interactive Media Rising Stars,” and serves as the first-ever Executive in Residence at Eastern Michigan University's Center for Digital Engagement.
He is a blogger and published writer, contributing content to books such as "Visual Social Media Marketing" and "Economic Development Marketing 2nd Edition" as well as writing articles for Social Media Today, Website Magazine, Ragan's PR Daily and more.
Chad has spoken worldwide in Australia, Europe, India and North America at numerous conferences such as Social Media Tourism Symposium in Australia, International Society of Travel and Tourism Educators, International Conference on Travel Technology in India, European Digital Tourism Think Tank, Search Engine Strategies, Michigan Governor's Conference on Tourism, and Dreamforce, the world's largest software conference with 130,000 attendees from 65 countries.
He is a founding board member of the Social Media Association of Michigan and a past President of the Ann Arbor Ad Club, a chapter of the American Advertising Federation, where under his leadership the organization won 2nd Place for "National Club Achievement of the Year" for Programs.
- University of Michigan
- Michigan Economic Development CorporationDirector of Social Media and Interactive Marketing, 2011 - 2016
- Ann Arbor Area Convention and Visitors BureauVP Integrated Marketing Communications, 2016 - presentIn this role, I serve as the first Vice President of Integrated Marketing and Communications for the Washtenaw County Convention and Visitors Bureau whose mission is to enhance the economy of the Ann Arbor area and the county of Washtenaw in general, through the promotion of the area as a destination for overnight visitors.
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