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Chad Pollitt
Works at Relevance
Attended University of San Francisco
Lives in Indianapolis, IN
1,130 followers|159,571 views
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Chad Pollitt

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THIS DECK IS FILLED WITH GIFs. TO VIEW THEM YOU MUST DOWNLOAD AND VIEW IN PRESENTATION MODE: http://bit.ly/1ORZcUC Media, new media, brands, agencies, search engines, and social media are starting to compete. Chad explains what your publication is up against and how you fit into the larger landscape, using examples from his experience at relevance.com. Takeaways include: - Exponential growth of Internet content - The media gap - Blurred lines bet...
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Big brands like Intel, Netflix, Ben & Jerry's, GE & AARP are not beholdened to the marketing stack for content visibility, and you don’t have to be either.
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Total time reading offers a glimpse into the future of content marketing where we care about leads that both download and extensively read our content.
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To supplement PR & lend credibility to company messaging, employees should vouch for the validity of their employer's claims with social media engagement.
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Evergreen content requires more than just a good core topic. It needs to attract both humans and search engines, and be built with longevity in mind.
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The initial roll out of Twitter Advertising was to select partners only, but today the global ad platform is used by some of the world's biggest brands.
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Lurking at the intersection of technology and content is the danger of over-dependence on technology where bits & bytes replace the human creative impulse.
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It’s a common goal to keep CPC & CPM down while keeping a high CTR, but what if the traffic your advertisers deliver isn’t comprised of the right people?
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Effectively measuring these aspects of your SEO campaign will help you determine exactly what is and isn’t working so you can adjust accordingly.
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Finding the right people to follow in the roiling sea of tweets isn’t easy, but this list of content marketing influencers is a great place to start.
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Be confident in your story, and stay active in the creative process so you can connect with readers and keep them hanging on your every word.
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25 Tips From SEO Professionals
Tips for content marketing, link building, keyword strategy, SEO plugins, mobile search, visual marketing and much more! 

Tips by +Bruce Clay, Inc. +Tim Grice +Joost de Valk +Rand Fishkin +Trond Lyngbø +Barry Schwartz +Ann Smarty +Marcus Tober +Danny Sullivan +Zach Kitschke +Neil Patel +Heather Lloyd-Martin +Brian Provost +Lee Odden +Adam Connell +Julia Rosien +Kurt Noer +Jayson DeMers +Chad Pollitt +aaron wall +Julie Joyce +Annie Cushing +John E Lincoln +Will Critchlow 

Post by +John Rampton via +Forbes 
>>> http://smr.sh/qqn <<<

#seotips   #seotips2015  
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Have him in circles
1,130 people
SocialEars's profile photo
Ngondwe francis's profile photo
Douglas Burdett's profile photo
Brian Holderread's profile photo
Madhav Singh's profile photo
Tom Li's profile photo
Douglas Karr's profile photo
Daniel Duckworth's profile photo
Ubaba Zafa's profile photo
Work
Occupation
Marketing
Employment
  • Relevance
    VP of Audience, 2014 - present
  • digitalrelevance™
    VP of Marketing, 2012 - 2014
  • Kuno Creative
    Director of Inbound Marketing, 2010 - 2012
  • Digital Hill Multimedia, Inc.
    Internet Marketing Manager, 2007 - 2010
  • Facebook TabSite
    Marketing Manager, 2010 - 2010
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Indianapolis, IN
Previously
Cleveland, OH - Fort Wayne, IN - Bloomington, IN - Balad, Iraq
Story
Tagline
Web Traffic Controller, Author of Ebooks, Top 20 CMO Influencer Co-Founder of Relevance & Former Army Commander
Introduction

Chad Pollitt, a decorated veteran of Operation Iraqi Freedom and former Army Commander, is VP of Audience and Co-founder of Relevance.com, an online publication solely dedicated to helping marketing and communications executives solve their online content visibility challenges. 

A member of a Forbes Top 100 list, Chad also authored "51 Things Your Mother Taught You about Inbound Marketing." He has contributed to industry media outlets, including The Guardian, Huffington Post, Social Media Today, Business2Community and LinkedIn.

Chad has been creating profitable online campaigns for over 11 years for brands both large and small while delivering tens of millions of dollars of tracked return on SEO alone. 

Named a top five content marketing thought leader by Onalytica and a top 20 CMO influencer by Nice, he continues to innovate by leading the emerging industry of online content promotion and distribution

✔Verified Official - Chad Pollitt
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Education
  • University of San Francisco
    Internet Marketing Masters Certification, 2008 - 2009
  • Indiana University
    Entrepreneurship, 1994 - 1999
  • HubSpot
    HubSpot Certified Partner, 2010 - 2010
  • HubSpot
    Inbound Marketing Certified Professional with Honors Distinction, 2012 - 2012
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Gender
Male