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CallTrackingMetrics

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Technology has made it possible for both franchisee and franchisor to synchronize, track, and maximize their resources—easily, affordably, and successfully.
http://ow.ly/sX9E302HvWo
This white paper covers: Whether a franchisor is supporting five hundred franchisees or five, they share common needs and are affected by many of the same industry trends. Take a look at franchise-specific needs and trends that are shaping the franchise industry today and learn how call tracking ...
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Improving Social Media Marketing ROI with Call Tracking.
http://ow.ly/LdqS302HvgK
White Paper: Improving Social Media Marketing ROI with Call Tracking. The influence of social media is vast—as is the amount of marketing that takes place across the various social channels. But in the sea of messages and posts, are your marketing efforts making an impact? Wp-social-blog-image.
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Exposed: An inside look at one of CTM’s marketing campaigns. http://ow.ly/DuZT302HsUd
You spoke. Online reviews and customer testimonials are becoming increasingly important for businesses. Prospective clients want and deserve to trust that your product will operate as you advertise it will. The reality is every website will promote its product as being awesome in one way or ...
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5 Things I learned from Google Analytics and AdWords Training.
http://ow.ly/O8mR302Hrcz
After a week-long intensive Google Analytics and AdWords seminar, I can say that I definitely learned more than 5 things. For instance, I learned that you can only navigate around DC on foot if you want to get anywhere on time and that DC drivers have a penchant for their horns.
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Level up Your Phone Call Tracking this summer with Call Scoring and Post Call Surveys. http://ow.ly/10bo5O
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Truth 1 – Millennials make more calls than other demographics.
http://ow.ly/10bhtI
Understanding how and why millennials use their phones isn't always easy—especially when, according to a recent Pew Research Center study, over a third of Gen Yers regularly whip out their phones without absolutely no motive in mind. What we do know is that some of them use phones to avoid ...
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FACT: You’re not going to go viral – Okay, maybe some of you are—but not many. And even if you do, it wears off quickly. The point is that your social media efforts shouldn’t be aimed at creating that one big thing that will get six million shares in twenty-four hours. Instead, focus on building a long-term connection with your core audience. http://ow.ly/Hp0g302HoBI
Ever since Facebook first hit the scene, social media has been held up as the marketer's Shangri La: an inexpensive way to market to the masses. But as social media platforms increasingly favor paid posts and advertising, and as consumers' attention spans become increasingly hard to hold, ...
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5 Tips to Winning the Content Arms Race. Tip #1:Know your audience. Who is most likely to care about your offerings? If you’re a software developer in the business of developing interactive educational platforms, make sure your content speaks to educators. Know what they care about, and what makes life easier, harder, and more rewarding for them. Unless they see that you “get it”, they’re not likely to think your solutions can solve their problems or address their goals. http://ow.ly/RZKo302HpOA
Step aside Mutually Assured Destruction, in this era of unrestrained content proliferation, the Cold War's arms race has been replaced by a new MAD: Marketing Assisted Differentiation. That last word, differentiation, is key—because if your content isn't setting you apart, then your metaphorical ...
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Infographic: Phone Calls Matter More Than Ever.
http://ow.ly/8qIu302Hs2F
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Voice Analytics - Keyword Spotting CallTrackingMetrics keyword spotting technology works by having our system analyze the call transcriptions for the presence of particular words and then take a variety of actions such as exclude the call, send an email, rate the call, convert the call, or tag the call.
Check out these 5 creative uses of the keyword spotting tool. http://ow.ly/97Nf302HlYH
Like other marketers, I often need to take refresher courses and workshops to ensure I stay current and “in-the-know” with what's hot in the marketing world. While attending these workshops, I often have the privilege of meeting CallTrackingMetrics clients. It's always exciting to take a look at ...
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Story
Tagline
Know who is calling and how they found you - the instant they call.
Introduction

By assigning a tracking number to each campaign you want to track, you can link calls back to the campaign. Dynamic tracking code placed on your website will enable your business phone number to update to the correct tracking number based on how a visitor found your site.

When calls are received, you will instantly see them in the call log and know valuable information about that caller so you can make the perfect pitch.

Call Tracking Metrics suite of reporting will tell you who called, how they found you, patterns in call timing, patterns in caller location, keywords leading to calls, landing pages leading to calls, how each of your CSR's are performing on calls, and even the ROI on your advertising costs for each of your campaigns.

Contact Information
Contact info
Phone
(410) 505-8439
Email
Fax
1 (443) 458.0664
Address
601 Baltimore Annapolis Boulevard Suite 210 Severna Park, MD 21146