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CBI Digital Inc.
40 followers -
Website & Online Marketing Solutions
Website & Online Marketing Solutions

40 followers
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CBI Digital Inc.'s posts

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Links to AMP content are showing up outside of search results

With several popular distribution apps now linking to Accelerated Mobile Page (AMP) content, columnist Barb Palser notes that the format is taking root outside of Google search -- likely to provide an optimal experience for mobile users.

The Accelerated Mobile Pages (AMP) standard was designed to bring the fast-loading, clean experience of native apps to the open.

Read more: http://selnd.com/2msXsdu #Content

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Has machine learning created a new model for SEO ranking?

When Google introduced RankBrain into its ranking algorithm, many wondered how that might impact SEO. Columnist Larry Kim theorizes that it has placed greater importance on user signals.

The way Google ranks pages in its search results today is much different from the way it ranked them two years ago.

Read more: http://selnd.com/2mcBdZO #SEO

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Making This One Simple Request to Your Search Agency Will Produce Major Results

Why you need to ask for direct access to campaigns.

Many search agencies still run search campaigns on their agency account without sharing direct access to client. They instead send a weekly or monthly report on the clicks, impressions, and ad expense.

Read more: http://bit.ly/2lINbgK #Marketing

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Making This One Simple Request to Your Search Agency Will Produce Major Results

Why you need to ask for direct access to campaigns.

Many search agencies still run search campaigns on their agency account without sharing direct access to client. They instead send a weekly or monthly report on the clicks, impressions, and ad expense.

Read more: http://bit.ly/2lINbgK #Marketing

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Google says no algorithm changes in new deal to demote pirated content in UK search results

Google and Microsoft Bing agree to reduce pirated content from their search results in an agreement named the Voluntary Code of Practice.

The UK Intellectual Property Office announced what they call a “landmark agreement” between Google and Microsoft Bing for “reducing the visibility of infringing content” in the UK search results by June 1, 2017. But Google tells Search Engine Land that they are “changing nothing today as a result of the announcement/code of conduct.”

Read more: http://selnd.com/2lzfk9i #Google #Content

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Making This One Simple Request to Your Search Agency Will Produce Major Results

Why you need to ask for direct access to campaigns.

Many search agencies still run search campaigns on their agency account without sharing direct access to client. They instead send a weekly or monthly report on the clicks, impressions, and ad expense.

Read more: http://bit.ly/2lINbgK #Marketing

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How to write PPC text ads in 2017’s sophisticated environment

There are now so many ways to customize your search ads that optimization can seem complex. Columnist Matt Umbro discusses which components are likely to make the biggest impact on your CTR and conversion rates.

I’ve been in the paid search industry for a nearly a decade. A lot has changed since I first learned how to write a simple ad with a 25-character headline and two 35-character description lines.

Read more: http://selnd.com/2lfXJ3V #PPC #Ads

Post has attachment
Making This One Simple Request to Your Search Agency Will Produce Major Results

Why you need to ask for direct access to campaigns.

Many search agencies still run search campaigns on their agency account without sharing direct access to client. They instead send a weekly or monthly report on the clicks, impressions, and ad expense.

Read more: http://bit.ly/2lINbgK #Marketing

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I, Search: How AI Will Transform the Landscape of SEO

Artificial intelligence, or AI, has been a trending topic in the search engine optimization industry. It’s also widely misunderstood.

A lot of the widely-held beliefs about AI are based on speculation, surmised from patents and search engine behavior. Unfortunately, speculation frequently leads to fear — and fear sometimes empowers the industry’s con artists.

Read more: http://bit.ly/2lVTl9t #SEO
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