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Bruce Clay, Inc.
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Bruce Clay, Inc.

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"CRO 101" by Dan McGawLiveblog from Conversion Conference 2016

+Daniel McGaw knows how to kick-start a conversion rate optimization program from the earliest stages, and in this step by step session he’ll show you where to start, what to test and which tools you’ll need to ensure your success.

Read it here: http://bit.ly/1szdDJB

This liveblog by our own +Virginia Nussey is for anyone interested in moving forward with #CRO .
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Bruce Clay, Inc.

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NEWS ➡ Tim Ash breaks down the boundaries between branding and direct response at Conversion Conference. Read Virginia Nussey's live report from this morning's keynote! #ConvConf #CRO #DigitalMarketing
You’re tuned in to Conversion Conference 2016. This liveblog covers the opening keynote by Tim Ash. Topic? Bring direct response & branding worlds together.
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Tune in to the Bruce Clay blog for live coverage of Conversion Conference in Las Vegas! +Virginia Nussey will be liveblogging key sessions through ‪#‎ConvConf‬. Subscribe here to the Bruce Clay Blog to get all the news coming out of the sold-out ‪#‎CRO‬ conference ➡ http://bit.ly/1TewqVO #ConvConf
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Bruce Clay, Inc.

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Just 10 days from now, you could finally grasp how to make your website perform.

If you're a business owner, or if you're in charge of a business's online marketing, here's a question for you: Where do you want to be in just 10 days? We suggest you put aside time to take a huge leap forward in your knowledge and strategy.

Just 4 seats left: Next week, Bruce Clay's SEOToolSet Training course comes to Los Angeles. There are only 4 open seats remaining. Join us if you're ready to improve your online traffic and revenue based on a solid #SEO  foundation.

Find out more and sign up here: http://bit.ly/21XhUC8

#digitalmarketing   #training  
In SEO training learn how to practice ethical organic search engine optimization and become an SEO expert with the search engine optimization classroom training courses and tools at SEOToolSet. See our reviews.
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Google's Report on Webspam for 2015 and Ethical SEO Help for Businesses

New on our blog: We review what Google's manual actions team reported earlier this week, including trends in webspam and the results of their spam-fighting efforts (http://bit.ly/1rtQBT9).

More importantly, businesses will find our advice for ethical SEO conduct whether your site has received a Google penalty or not. This report is important to be aware of because it points to trends in webspam and identifies red-flag digital marketing tactics to avoid.

Find out more:
http://www.bruceclay.com/blog/google-webspam-report-on-seo-conduct/

#SEOethics #Googlepenalties
Webspam statistics and ethical SEO advice for businesses seeking recovery after a Google penalty. Your SEO conduct makes all the difference.
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Making the SEO Services Agency–Client Relationship a Success
http://goo.gl/CUShNE

This in-depth article has advice for both the agency seeking clients and the business looking to hire a consultant who will be the right fit. Our senior technical writer +Paula Allen compiled this from a conversation with experienced marketers +Ammon Johns, +Tony Dimmock, +Bill Slawski, +Barrie Moran, and Carlos Fernandez of +ISOOSI Research Engine  — voices that continue to inspire and instruct. What you read here may save you and your business a lot of frustration and wasted money/time by helping you AVOID pairing up with the wrong client/consultant for your needs.

Businesses looking for the right SEO will learn:
   • 7 tips for choosing the right SEO services company
   • How to make the consulting relationship pay off

Agencies/Consultants will find out:
   • 7 tips for choosing the right clients (P.S.: It's OK to say no.)
   • How to make your client relationships successful

Read the full article: 
http://goo.gl/CUShNE

#SEO   #SEOservices   #consulting
What makes the relationship between an SEO services company and a business client succeed? From the courtship phase to a relationship built on trust & mutual success, here are tips for choosing the right partner and making it work.
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Thanks +Bruce Clay, Inc.​, mirroring what +Ammon Johns​ said, truly useful content does indeed stand the test of time. Great chat :)
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Author & digital marketing expert Michael Brito shares strategy on how to stimulate brand advocacy TODAY! Watch the live interview with our social media editor Kristi Kellogg at 2 p.m. PDT. Don't miss it!
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Bruce Clay, Inc.

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Getting Savvier with your AdWords Spend

Google offers a six-video series (linked below) to teach advertisers the various AdWords advertising channels in preparation for taking their certification exam. This could be a good way for anyone to learn the basic options.

Just don't expect Google to tell you how to use your budget efficiently or to save money. ;)

To get the most out of your #AdWords  budget, you need to set up your campaign settings in a way that maximizes your ad spend.

If you're wondering whether your #PPC  setup is wasting money, we can help. Right now we are offering a FREE PPC AUDIT of your account by our own +David Szetela. He'll take a look and then walk you through ways to improve your campaigns.

Call to set up your PPC audit today! 1-866-517-1900
 
Our #AdWords exam preparation course videos will help you pass all 6 exams. Start watching: https://goo.gl/qlFxb8
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Both loyal and enthusiastic, a brand advocate is someone who is passionate about a particular brand and is excited to tell her friends about its products or services — not because she has anything to gain, but because she truly believes her friends have everything to gain. Learn why 45% of social media strategists prioritize brand advocacy! #DigitalMarketing #SocialMedia #SocialMediaMarketing
Loyal and enthusiastic, a brand advocate is passionate about a brand. Here's why developing an employee brand advocacy program should be a top priority.
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Google Webmaster Trends Analyst +John Mueller  shared today that they have updated the way Search Console reports and calculates clicks and impressions, a change that will primarily affect “website properties with associated mobile app properties.” Read his update on the changes:
 
We recently made some changes in how Search Console reports & calculates clicks and impressions in Search Analytics.

As a result, you may see a change in the click, impression, and CTR values shown there. For most sites, this change will be minimal. A significant part of this change will affect website properties with associated mobile app properties. Specifically, it involves accounting for clicks and impressions only to the associated application property rather than to the website. Other changes include how we count links shown in the Knowledge Panel, in various Rich Snippets, and in the local results in Search (which are now all counted as URL impressions).
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SEO Workshop by Bruce Clay at +Search Marketing Expo (SMX) Advanced

Arrive early for #SMX  Advanced and spend a day learning from Bruce Clay! The SEO Workshop will be held Tuesday, June 21, 2016 in Seattle. Sign up with discount code SMXA16BRUCECLAY and get 10% off all your registrations!

Get more info:
http://marketinglandevents.com/smx/advanced/seotoolset-training/

#seotips   #digitalmarketing
 
Learn from the pros! Bruce Clay, Inc. immerses you into the world of #SEO Training at this one-of-a-kind, full day workshop at #SMX Advanced!

http://smxpo.com/1VMxPTR
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Today's "Bill and Ammon's Bogus Hangout" will include our own +Duane Forrester, VP of organic search operations, and our senior technical writer, +Paula Allen. Join us!

https://plus.google.com/u/0/events/c91qha13u8cq9dvsmm7oe6jp9jc
#epic   #hangout   #SEO   #digitalmarketing  
 
Bill and Ammon (+Bill Slawski  and +Ammon Johns   ) reprise their role as the "Wyld Stallyns" of SEO, with bodacious babe +Kristin Drysdale helping wrangle comments, and stop them chasing squirrels.  (okay, a more realistic goal: prevent them chasing too many squirrels).  +Terry Van Horne joins us to release more squirrels when Kristin isn't looking.

(No squirrels are harmed in the making of this program)


About Bill and Ammon's Bogus Hangout
This is not a polished, planned and scripted event.  This is a casual hangout with old friends and new, shared with all.  Somewhere around the halfway point, we'll post the link for anyone who wishes to come and join us (space permitting) allowing us to meet even more old and new friends.

The idea of pre-planning, a set topic, or even simply knowing who will be on the show this week?  All totally bogus.

Free Air-Guitars to all attendees (exact model and colour may vary with imagination)

Our general style is to issue uninvited invitations, naming folks we think might like a chat, without asking first if they are available (or willing). 

This week's uninvited invitations go out to +Jennifer Slegg, +Paula Allen, +Steve Gerencser and +Duane Forrester, but we have no idea if they'll be free, or who else may join in.  

We have no idea yet who will actually turn up, and that's how we like it.  
Excellent!

#beexcellent       #bogushangout   
This Hangout On Air is hosted by Bill and Ammon's Bogus Hangout. The live video broadcast will begin soon.
Q&A
Preview
Live
Bill and Ammon's Bogus Hangout #59
Tue, May 3, 3:00 PM
Hangouts On Air - Broadcast for free

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Contact Information
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2245 First St #101 Simi Valley, CA 93065
2245 1st Street #101USCaliforniaSimi Valley93065
(805) 517-1900bruceclay.com
Internet Marketing Service, Internet Service ProviderToday 9AM–5PM
Wednesday 9AM–5PMThursday 9AM–5PMFriday 9AM–5PMSaturday ClosedSunday ClosedMonday 9AM–5PMTuesday 9AM–5PM
We're an established Internet marketing firm founded by Bruce Clay (now considered a "founding father" of SEO) back in 1996. Our web address is http://www.bruceclay.com.
From our home offices in Simi Valley, California, we help companies raise their visibility, traffic and revenue online with ethical and effective marketing strategies. Our specialties are search engine optimization (SEO) and paid search (PPC) management. Additionally, we offer web design, analytics/CRO, and content development services.

Our clients are both U.S.-based and around the world. You can find international Bruce Clay, Inc. offices in Europe, India, Japan, Brazil and the Middle East.

Use Our Resources
We have a team of content and community managers dedicated to giving in-depth information to help the marketing community. We've been doing it since the first SEO training class and free SEO tool Bruce himself produced in the late '90s, all the way through developing our blog (now 4,000+ articles strong) and newsletter, six releases of our proprietary SEOToolSet tools, and the experience of helping many, many clients.

Here's a few resources that might be helpful to you:
  • Bruce Clay Blog (BCI Blog) – Timely, in-depth how-to articles, conference liveblog coverage, and industry news from our perspective

  • SEO Newsletter (you can sign up here) – Monthly email newsletter with search news, upcoming events, industry kudos, "back to basics" articles and features

  • SEOToolSet (SEO tools we use in-house AND share) – Advanced SEO tools with a "Lite" subscription that's free and a full-featured "Pro" version, too. (Oh, check out our 10 free tools.)

  • SEO Training (see course info, dates, prices) – More than 5,000 people worldwide have attended our stellar SEOToolSet Training classroom-style courses. Choose standard, advanced or certification training.

  • Podcast "SEM Synergy" (download on iTunes) – Our weekly radio show about what's currently happening in the search marketing world
Find Us
Website:     www.bruceclay.com
Twitter:       @bruceclayinc

Or for the tried-and-true way, give us a call at 866-517-1900. We'll be happy to talk to you about how to improve your business performance online.
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"...if you are working to maximize your internet marketing efforts."
"His prices were high, and he did not adjust them."
"It is called content marketing now, a word that did not exist back then..."
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1,306 people
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All reviews
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Israel Rothman
a month ago
Bruce Clay was a pioneer in SEO, before me even, right in the sweet spot many years ago. I have met him many times. Unfortunately, he did not keep up with the changes; and when Panda 3.9 cam around, he all but disappeared. His prices were high, and he did not adjust them. His selling approach is dumb-down, based on reputation, not results, and not current or original techniques. Best practices in SEO is an oxymoron. If you do what-everybody else is doing, it will not work. It is not about SEO anymore, though it is still critically important. It is called content marketing now, a word that did not exist back then, and it is very different.
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Cirque Lodge
6 months ago
I would highly recommend this company to anyone looking to improve traffic to their website. Professional, honest and integrity are the words that best describe this company.
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Angel Jayne
3 years ago
Their okay, I like the people over at cnwlink better.
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Grant Williams
8 months ago
The premier SEO Company in the industry with stellar PPC management services, as well. I highly recommend you consider BCI if you are working to maximize your internet marketing efforts.
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nitika rose
a year ago
Today as the online shopping grows in popularity more people are turning to online shopping for all their needs. Online delivery of best wishes along with this gifts and flowers for your loving mother on Mother’s Day. Send Mother's Day Gifts to Malaysia which is filled with your good wishes.
A Google User
4 years ago