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Bruce Chant
Works at Bonfire Group
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Bruce Chant

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Ever had this problem? someone stealing your website design (and content) sucks!
The email caught my eye. As I read it I couldn’t help but feel indifferent. Another one. Another business has decided to choose the shortcut of stealing someone else’s identity rather than legitimising their business through their own creative endeavours. Unfortunately, in our industry – digital marketing – another hit to our collective credibility and our …
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Bruce Chant

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Drive Massive Traffic From Facebook (For Free): A Sumo-Sized Guide - Every free strategy to skyrocket your site traffic from Facebook (with a checklist to make it easier)
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Link reclamation is the process of identifying and fixing broken links on your website and getting links from other publishers who mentioned your brand or content but didn’t linked to your site.
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Some useful insights here - love Google search operators!
Link research is perhaps the most critical phase in link building as this is where your initial link building efforts will come into play. Building a long list of link opportunities requires the use of search engines, link prospecting tools (e.g. Ahrefs/OSE) and creative mind – as you have to think outside of the box [...]
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Good conversion principles here #conversionoptimization
Watching the number of visitors to your site grow is pretty awesome – who wouldn’t want to see results like this? But, visits alone do not equate to a successful business. To make money, you’ve got to convert at least some of those visitors and turn them into customers. Thankfully, there’s plenty that you can …
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Bruce Chant

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A little bit self-promotional in parts, but a good reference doc for optimising your landing pages
On-page SEO techniques: optimize your pages to rank and perform.
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A good synopsis of where we are in 2016 without the (#SEO) hype
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Louis CK is arguably one of the funniest men alive right now. He fills up massive theaters, sells out in minutes, and is so well known that he makes millions selling his recordings on his site with n...
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Helpful categorisation of links for SEO
Marketers have long understood the importance of links to SEO. So much so, it's something we study regularly here at Moz. At their most basic, links are counted as "votes" of popularity for search engines to rank websites. Beyond this, search engineers have long worked to extract a large number of signals from the simple link, including topical relevance. In this post, we examine how this may impact your ranking.
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So much potential is lost on most "About" pages
The About page is one of the most important pages of every site. It’s where a visitor goes to find out just exactly what you do, what you’re about, and – more importantly – whether they like and can trust your brand. For some customers, the About page can be the deciding factor that determines …
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Have him in circles
272 people
Paul Sherland's profile photo
Brett Robinson's profile photo
Steve McCoy's profile photo
Generation Fire Inc's profile photo
Arben Mahmutaj's profile photo
Nemek Nowaczyk's profile photo
Owen E Richason IV's profile photo
David Jenyns's profile photo
Greg Atkinson's profile photo
Work
Occupation
Senior Digital Account Manager / SEO Manager
Employment
  • Bonfire Group
    Senior Digital Account Manager, 2014 - present
    The Bonfire Group have been doing digital marketing since 1996 - before Google has around! My role at this well established and high calibre agency is to provide SEO services and account management to our high value clients. We provide a premium level service and back it up with exceptional results. See http://bonfire.com.au for more information about our services and team!
  • Australian Digital Marketing Institute (ADMi)
    SEO Trainer, 2013 - 2014
    I am responsible for the training development and am also provide training to ADMi clients and students across Australia and NZ. Clients range from beginners seeking to build foundational knowledge to use in their own small-medium enterprises, marketing and digital industry professionals, corporate clients and university faculty and staff.
  • Reeltime Media
    SEO Division Manager, 2013 - 2014
    I oversee the Search Engine Optimisation services of Reeltime Media (ASX: RMA). We provide offerings across the major brands including: Level91, Zealed, PositionMEonline, Ocean Feather Digital, AdTraction (NZ) and Sticky Websites (coming 2014). We have offices all across Australia and New Zealand and service clients ranging from small business enterprises through to well-known corporates and anything in between.
  • Brilliant Company
    Managing Director, 2012 - 2013
    Owner and Director of online communication and strategy firm.
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SEO Industry professional, loving life in Perth, Australia
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Killer AFL Fantasy opponent!
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I had Rob and the team do a large tree and stump removal job at my place to clear a number of overgrown trees. The job was done on time, the place was left spotless and Rob's been great to deal with all along the process. I can highly recommend them if you need a job done.
Public - 2 months ago
reviewed 2 months ago
If you enjoy burgers, you will appreciate's Jus' approach to them. Meaty, wholesome and bit gritty- its always a satisfying meal. Don't miss the onion rings either - perfect compliment to your burger!
Public - 7 months ago
reviewed 7 months ago
2 reviews
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