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Brian Massey (Speaker and Author)
3,586 followers -
The Conversion Scientist™
The Conversion Scientist™

3,586 followers
About
Brian's posts

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Your website redesign is a big ball of bias-driven assumptions. Find out how JJ Abrams keeps from releasing disastrous reboots so you won't do that with your website.

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How does conversion optimization affect brand-building?

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My instagraphic from Ruth Carter Esq. presentation at Ungagged 2015

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My Business of Software "Ask Me Anything" is starting at 11:15pm ET. Why not 11:00? It takes 15 minutes to press the lab coat.
As a Conversion Optimization Evangelist, Brian spends a great deal of his time speaking and writing about conversion. As the Original Conversion Scientist, Brian has helped dozens of businesses transform their sites through a steady diet of visitor profiling, purposeful content, analytics and testing.

Brian spoke at Business of Software Conference USA 2014 on the topic of optimising landing pages. What followed was half an hour of entertaining insight, followed by seeing that knowledge being put into practice. See the video here: http://businessofsoftware.org/2015/07/science-web-email-optimisation-brian-massey/

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Let's not resort to stock photos. We call those business porn. Add graphics to your copywriting talents.

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Visit www.ConversionSciences.com for a free consultation.

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Eric Qualman's 2015 installment of Socialnomics is OUT.

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"Too often, the home page is just a place for billboards. It is treated like a truck stop on the side of a highway, yet neon lights are rarely required."
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