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Brian Fraley
153 followers -
Construction Marketing Communications Specialist
Construction Marketing Communications Specialist

153 followers
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What Exactly Do We Mean by Old School Values?

What do we mean by "old school values?" Here's an example. Our marketing retainer clients can leave at any time with two months notice. There is no fine print here locking customers into long-term contracts. Complete satisfaction is guaranteed.
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December Edition of Construction Marketing InSITE eNewsletter

This Old Iron takes us back to the history of New York's Rockefeller Center Christmas Tree for a special holiday-themed _ConstructionMarketingInSITE. You will also learn about some Amazon marketing strategies construction executives can adopt and more. Merry Christmas and Happy New Years!

#ConstructionMarketingInSIITE #ConstructionMarketingStraightTalker #ThisOldIron
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What Can Construction Execs Learn from Amazon's Market Domination?

Amazon has gone from startup to dominating the retail marketplace. Part of the credit goes to a masterfully executed marketing strategy. This Construction Marketing Straight Talker blog, originally published in Construction Business Owner Magazine, offers five marketing lessons construction executives can learn from Amazon.

#ConstructionMarketingStraightTalker #constructionmarketingstrategy
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Is Your Construction Firm Looking for a Cost-Effective Social Media Presence?

Your construction firm wants a presence on social media, but lacks the time and understanding to get the job done right. We can build, operate, and maintain it for a reasonable monthly fee. Let's discuss your needs.

#SocialMediaMarketing #constructionmarketing
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Fraley Construction Marketing Publishes Another Polymer Update

This is the latest edition of The Polymer Update, a quarterly eNewsletter Fraley Construction Marketing produces for +KB International LLC Our role includes conducting interviews, writing all content, editing, sending, and tracking performance metrics.

Does your construction firm put out an eNewsletter of this quality? If not, we should talk.

#EmailMarketing #eNewsletter #ThePolymerUpdate #ConstructionWriting
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Another Action-Packed Construction Marketing InSITE

Find out whether construction firms still need a print brochure, see our latest job story for +Equipment Corporation of America, watch silent film from the construction of Michigan's Mackinac Bridge, and more in the latest eNewsletter.

#ConstructionMarketingInSITE #jobstory #printbrochure #constructionmarketing
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Check out my latest Construction Marketing Straight Talker Blog...
Is a Print Construction Brochure Irrelevant in the Digital Age?

Construction firms are puzzled about whether print collateral like the traditional brochure still matter in a world that's gone digital. The latest Construction Marketing Straight Talker confronts the issue head on. You'll see some of the thoughts firms use to justify pulling the plug on a print brochure and whether they hold up form a marketing standpoint.

#constructionbrochure #printbrochure #marketingcollateral
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Is Linked Your Firm's Top Priority? Here are 5 Reasons it Should Be

Does your construction firm have an "active" company page on LinkedIn? If not, find out about the five opportunities that you're missing out on in the new Construction Marketing Straight Talker.

#LinkedInMarketing #constructionmarketing #ConstructionMarketingStraightTalker
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NEW BLOG: Advertising Lessons from a Homeless Veteran

What can your construction firm learn about advertising from a homeless veteran living on the streets of Philadelphia? For one, stand out by avoiding areas flooded with competitors. Get the rest in the latest Construction Marketing Straight Talker.

#Advertising #ConstructionAdvertising #ConstructionMarketing #ConstructionMarketingStraightTalker
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Is Your Construction Firm Getting Publicity? It's Time to Change That

Just sent out a press release for a client. When was the last time your construction firm did so? Trade editors are always on the lookout for well-crafted, newsworthy items. Whether you need a one-time press release, an ongoing publicity campaign, or consultation on a strategy, I can help.

#PublicRelations #Publicity #PressRelease #ConstructionPublicRelations
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