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Brent Leary
Works at CRM Essentials
Attended Widener University
Lives in Atlanta
1,599 followers|69,942 views
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Brent Leary

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Latest +Small Business Trends convo with +DialogTech  SVP of marketing, strategy and analytics Steve Griffiths:

*  41% of mobile searchers will research other brands if the company has no click-to-call option.

*  60% of mobile searchers say it’s important that businesses give them a phone number to call.

*  70% of mobile searchers have used the call button
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The service has been rolling out across the U.S. in the past six months, but an international launch is a notable milestone.
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My +Small Business Trends convo with Zendesk's  +Adrian McDermott on using Facebook Messenger to engage customers to improve the support experience
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Had a good convo with the folks from +Salesfusion  about where I thought things were going in terms of marketing automation, and stuff like that...
Brent Leary is a CRM industry analyst, advisor, author, speaker and award-winning blogger. He is co-founder and Partner of CRM Essentials LLC, an Atlanta-based CRM advisory firm covering tools and strategies for improving business relationships. Leary writes regularly for industry outlets, including CRM Magazine, Inc.com, and America Express OPEN, and serves on the advisory board …
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If you wanted to explain the dilemma of privacy versus security to a curious relative, the Protecting Cyber Networks Act would be a good place to start.
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+G2 Crowd CMO Adrienne Weissman on why +HubSpot,  +Pardot and  Act-On are in the Leader quadrant of G2 Crowd's Marketing Automation grid for small business
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Latest +Small Business Trends  convo with +G2 Crowd  CMO Adrienne Wessman on their new marketing automation grid. Discussing how small business rate importance of MA features and why +HubSpot  +Pardot  and +Atri Chatterjee  are in the Leadership quadrant.
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My latest +Small Business Trends convo featuring Retention Science CEO +Jerry Jao:

"The reality is that many customers drop out. But subscription customers actually made more repeat purchases within the first three month based on what we measure. And, of course, once those customers actually became subscribers, we definitely noticed they stay on much, much longer versus the flash sale site customers".  
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In Indonesia, startup company Ruma is making slow but sure progress in connecting people to the Internet for the first time. But there is a long way to go. Here are some other apps aimed at helping people get more value out of their mobile phones.
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Have him in circles
1,599 people
Sandra Salz-Johnson's profile photo
Bernard Winfrey's profile photo
John C. Dvorak's profile photo
Aimee Karen's profile photo
Ron Miller's profile photo
Courtney Bosch's profile photo
Bernadette Johnson's profile photo
Nyagaka Ouko's profile photo
Michael H's profile photo
Work
Occupation
CRM Guy - Radio Guy - Small Biz Guy
Employment
  • CRM Essentials
    CRM Guy - Radio Guy - Small Biz Guy, present
  • PricewaterhouseCoopers
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Atlanta
Previously
Wilmington, DE - Wilmington, DE - Houston, TX
Story
Tagline
Just a guy still trying to make sense of it all...
Introduction

I'm a crm industry analyst, advisor, author, speaker and  blogger. I'm a co-founder and Partner of CRM Essentials LLC, an Atlanta based CRM advisory firm covering tools and strategies for improving business relationships.

I was recognized by InsideCRM as one of 2007's 25 most influential industry leaders, and also a past recipient of CRM Magazine's Most Influential Leader Award. I serve on the national board of the CRM Association, and as a subject matter expert for the Small Business Technology Task Force. He's been quoted in several national business publications, including the Wall Street Journal, Newsweek and Entrepreneur magazine.

In 2009 I co-authored Barack 2.0: Social Media Lessons for Small Business. I write regular online columns for Inc. and Black Enterprise magazines, as well as for popular business sites including American Express OPEN Forum.

I host and produce the "Technology For Business $ake" Internet radio program. My blog can be found at http://BrentLeary.com. You can find me on Twitter at http://twitter.com/brentleary.

Education
  • Widener University
  • University of Delaware
Basic Information
Gender
Male