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Brendan Schneider
Works at SchneiderB.com
Attended Dartmouth College
Lives in Pittsburgh, PA
1,978 followers|500,434 views
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Marketing Automation for Small Business

There's only so much marketing automation one should use when updating and posting to your social channels. Whether the content comes from your site or you've curated an article from another blog, you want to add your SME touch to the shared piece of content.

This video shows how to configure and use 4 social tools connected to the top 4 social channels to find, package and post quality content to your top social profiles (FB, T, LI and Google+)

#contentmarketing   #marketingautomation   #smallbusiness  
Monetizing Social Media Marketing. Helping you Build a Successful Online Business by Maximizing Social, Local, Mobile and Video SEO Strategies.
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I Like Skype

In his essay “I Don’t Like Skype,” Mr. O’Connor notes that “normally, when folks collaborate, they have to be in a room together….” This is, to me, the best part of Skype and services like it. They collapse the distance between collaborators who are not working in the same physical space. Even given the potential awkwardness of whether your partner is looking at the camera or at the screen, that person’s presence makes a significant difference in the social connection and, in my judgment, the quality of the collaboration. Moreover, it makes visceral and real the connections we make in our Senior School classes taught here in Pittsburgh and programs executed in partner cities and programs across the world. 

http://blog.sewickley.org/i-like-skype

#education   #blendedlearning   #edtechchat  
Head of Senior School Dr. Jon Cassie discusses why he likes Skype and the power of social media connections.
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Brian Clark: Create Real Value and the Personal Brand Builds Itself

At Social Media Marketing World 2015, I asked Copyblogger founder +Brian Clark to share his unique take on the topic of "personal branding." What he has to say might surprise you, considering that he himself is a well known personal brand.

If you enjoyed this, please share....and be sure to subscribe to my channel!

#personalbranding  
Traphagen's Takeout Order
5 Brian Clark of Copyblogger on Personal Branding
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Enjoy life now. This is not a rehearsal!

#quote #quoteoftheday #inspiration
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Brendan Schneider

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I Don't Like Skype

Some people have wondered why on earth Sewickley Academy is moving to implement a 1-to-1 program. Won’t laptops and other devices mean that kids are even more withdrawn from the vital interactions we want them to have with their teachers and peers? Doesn’t this mean that technology will take over the world at SA? To these questions, I answer robustly No! And no! OK, but why?

http://1838.co/1C7qkeh

#edtech #blendedlearning #education
Head of School Kolia O'Connor discuss our Personal Digital Device Program and a reason for it's adoption.
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When you read this my family and I will be finishing our trip to Disney World in Florida. We’ve had an absolutely wonderful time but we are thoroughly exhausted so I’m going to keep this short.

Hope you have a great weekend!

#ismarketing   #emchat   #schoolpr  
The ant is knowing and wise, but he doesn’t know enough to take a vacation. ~Clarence Day When you read this my family and I will be finishing our trip to Disney World in Florida. We’ve had an absolutely wonderful time but we are throughly exhausted so I’m going to keep this short. Hope you …
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We could all use more productivity and therefore success... and +Lany Sullivan gives us her experience-borne insights on how those work out in everyday life. Her comments flow directly out of her generous contributions to my books "Entrepreneur Mind Hacks 1 & 2" http://goo.gl/yNuqyN

Thanks for your tips Lany!
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14 totally free things to take advantage of on the Internet

From fonts to coupons. No, money isn't one of them, at least not directly.

http://www.stumbleupon.com/su/25PFRT/cRk-hXhY:1UEuJ48_/www.supercompressor.com/tech/7-free-things-on-the-internet-everyone-should-be-taking-advantage-of
Make your personal space on the web a more productive and pleasant place, without surrendering a single shekel.
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118 People to Follow on Twitter - Education Edition

In my latest guest blog post for +Blackbaud and +WhippleHill I share 118 people to follow on Twitter who would be appropriate for people in education.

http://k12.blackbaud.com/118-people-to-follow-on-twitter-education-edition/

#ismarketing   #schoolpr   #emchat  
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This is a great idea!

#productivity  
 
It's easy to get distracted when the first thing your browser shows you in the morning is Facebook, Twitter, or your favorite site. Reduce the clutter by adding a separate, work-only account to Chrome.
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Hot off the press: Periscope Tutorial: How [and Why] Use Twitter’s Periscope

Periscope is a way to share and watch live video broadcasts from your iGadget of choice.

It’s a ‘a visual pulse of what’s happening right now‘. It lets you ‘discover the world through someone else’s eyes‘.

And it’s the new hottest thing that just might be here to stay.

I definitely think you should explore Periscope over the weekend, and here’s everything you need to know to make your periscoping easier.

Read the post here: http://www.trafficgenerationcafe.com/periscope-tutorial/

You'll find a bunch of screenshots, tips, and ideas of how to have fun with Periscope, plus a to-do checklist at the end.

I'd really appreciate it if you could also share this Periscope tutorial with others.

Again, here's the link: http://www.trafficgenerationcafe.com/periscope-tutorial/

#periscope   #livestreaming   #socialmediamarketing  
Everything you need to know about Twitter's Periscope - the new live streaming kid on the block. View, broadcast, and discover the world beyond you.
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Sewickley Academy began spring break at the beginning of this week, Monday, March 16. As you read this newsletter I’ll be in Florida with my family enjoying the sun, warm weather, and R&R. I’m not telling you this to make you jealous. I’m sharing this with you to ask a question – have you noticed …
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People
Have him in circles
1,978 people
Adventure Christian School's profile photo
Mike Hulen's profile photo
Jay Goulart's profile photo
Robert Davis's profile photo
rob frisbie's profile photo
Jake Harrison's profile photo
Sidaarth Sabhnani's profile photo
Tanya Van Kirk's profile photo
Syed Shakeel's profile photo
Education
  • Dartmouth College
    MALS
  • Washington & Jefferson College
    BA
  • Western Reserve Academy
Basic Information
Gender
Male
Story
Tagline
Discussing internet marketing for schools including content marketing, social media, technology, branding, and inbound marketing at SchneiderB.com
Introduction
Brendan Schneider (a.k.a. SchneiderB) is the Director of Admission and Financial Aid at Sewickley Academy. He is one of the leaders in the field for teaching on and knowledge about inbound marketing for schools. He presents and consults on inbound marketing, branding, marketing technology, and social media at the regional and national levels. With his workshops, the SchneiderB.com blog, the Internet Marketing for Schools podcast, and over 40,000 tweets of insight over the last four years, he continues to advance the abilities of the independent school admission, communication and marketing professional. Brendan is also a Board of Director for the Association of Independent School Admission Professionals.

His work has been featured on the blogs at edSocialMedia, Social Media Today, Business2Community, Admissions Quest, the Association of Independent School Admission Professionals (AISAP), and SSATB.

He has spoken at numerous conferences including the AISAP Annual Institute, the SSATB Annual Conference, The New York State Association of Independent Schools (NYSAIS) Admission Directors Conference, and the Association of Independent Michigan Schools Admission Directors Meeting.
Work
Occupation
Blogger, Speaker, Podcaster, Consultant, Director of Admission and Financial Aid
Skills
Inbound Marketing, Social Media, Branding, Admission, Financial Aid, Enrollment Management
Employment
  • SchneiderB.com
    Blogger, Speaker, and Consultant, 2009 - present
    My blog where I write and podcast about internet marketing for schools including branding, social media, and inbound marketing.
  • Sewickley Academy - Director of Admission and Financial Aid
    Director of Admission and Financial Aid, 2008 - present
  • Association of Independent School Admission Professionals
    Board of Directors, 2012 - 2013
  • Western Reserve Academy
    Director of Enrollment and Financial Aid, 1996 - 2008
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Pittsburgh, PA
Previously
Hudson, OH
Contact Information
Work
Mobile
+1 7242130010
Email
Apps with Google+ Sign-in
Brendan Schneider's +1's are the things they like, agree with, or want to recommend.
I Don't Like Skype
blog.sewickley.org

Head of School Kolia O'Connor discuss our Personal Digital Device Program and a reason for it's adoption.

Teachers are Learners, Too
blog.sewickley.org

Patty Butz, Director of Teaching and Learning, shares that Teachers are Learners, Too.

7 Tips For Raising Boys [Webinar Replay]
blog.sewickley.org

Shannon Mulholland, Ph.D. conducted a webinar titled, "7 Tips for Raising Boys."

3 Tips For Empowering Girls [Webinar Replay]
blog.sewickley.org

Shannon Mulholland, Ph.D. conducted a webinar titled "3 Tips for Empowering Girls."

5 Smart Types of Photos to Post on Instagram
www.agorapulse.com

Hung up on what types of photos to post on Instagram? Here are five proven ideas you and your business can use now!

Is Your School Website Built to Attract Prospects?
www.schoolinboundmarketing.com

Read this article to learn more about how to improve your school website design to attract more prospects.

What Is Blended Learning?
blog.sewickley.org

What is blended learning and what does it look like in the classroom? Sewickley Academy Head of School Kolia O'Connor explains.

Blogging for Schools: Identifying Your Target Audience
www.schoolinboundmarketing.com

Identifying your target audience can help you write blog posts that will draw the right traffic to your site and lead to increased school en

9 Valentine's Day Box Ideas
blog.sewickley.org

With Valentine's Day approaching we've shared our favorite 9 Valentine's Day Box Ideas from Pinterest.

2 Stars And A Wish - An Activity To Talk With Your Child
blog.sewickley.org

Debra Hansen, Assistant Director of Admission, shares a family tradition she utilizes to encourage their children to talk at dinner about th

Are You Making This Mistake on Your School's Facebook Page? | Enrollment...
www.enrollmentcatalyst.com

Many marketing and enrollment directors are making this mistake on their school's Facebook page. Read my latest blog post and discover how y

Google plus for business: 10 reasons that will change your mind about it
www.agorapulse.com

It's not going away, it's only getting stronger. I'm going to help you understand what Google Plus for business is really about with tips yo

Using Books to Expand Your Child's Global Horizons - Part II
blog.sewickley.org

This post is the second in a two-part series about helping your child think globally.

3 Inbound Marketing Tips for School Enrollment Retention
www.schoolinboundmarketing.com

Here are some tips to consider including in your school enrollment retention strategy.

Using Books to Expand Your Child's Global Horizons - Part I
blog.sewickley.org

This post is the first in a two-part series about helping your child to think globally.

Why Would I Send My Child To Sewickley Academy's Middle School?
blog.sewickley.org

Kolia O'Connor, Head of School, discusses why he sent his children to the Sewickley Academy middle school.

A Money Saving Tip for Schools Advertising on Facebook
www.schoolinboundmarketing.com

Here is a money saving tip for your school to consider when advertising on Facebook.

Bistany Design - Dutch Made Cabinets
www.dutchmade.com

If you can dream it. We can build it!

Activia Training
www.activia.co.uk

Want to improve your time management and be more productive? We've put together a list of 11 must-have time management tools that will help

Storytelling on your School's Website -- An Interview with Finalsite's T...
www.enrollmentcatalyst.com

Read this interview with Tim McDonough at Finalsite and his perspective on using your website to tell your school's story. Tim shares three