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Brad Shorr
Works at Straight North
Lives in Chicago area, USA
2,854 followers
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A quick, unsolicited plug for +Jimmy John's. You'd think a campaign that touts "freaky fast" delivery is a gimmick ... but it's literally true. We order sandwiches online at the office, and the delivery guy shows up within 10 minutes. It's like they're making the sandwiches in our parking lot. Nice work!
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Brad Shorr

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Better secure your Google account with 2-Step Verification. 
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Brad - Are you interested in contributing to an article about Corporate Governance for Graphic Products, www.GraphicProducts.com. If so, email Jack Rubinger, jarubinger@graphicproducts.com. Thanks.
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Brad Shorr

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Copywriters: Not only a great, amusing engineering case study, but also a clinic in storytelling technique.
 
Sometimes the solution is simple. #simple #simplicity #engineer #engineering
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Great guitar work and some baseball trivia/history from my friend +Daniel Abbene -
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Brad Shorr

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Home run, Dan!
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Have him in circles
2,854 people
 
Password protection is critically important!!!
 
Changing passwords is a pain in the behind. But everyone should be doing this because of the Heartbleed security problems that have come to surface the last few days: http://www.techmeme.com/140410/p3#a140410p3

Some things:

1. If you don't have a different password for each site you are doing it wrong! (Particularly for banks, email, and major social networks).
2. If your password isn't at least 12 characters long, you are doing it wrong!
3. If your passwords have ANY dictionary names in them, you are doing it wrong (things that appear in the dictionary).
4. If you aren't using two-factor authentication on EVERY site that offers such (Gmail, Facebook, Twitter all do) then you are doing it wrong.
5. If you aren't using a password manager like Lastpass then you are probably doing it wrong (I let it generate all my passwords now to make sure I get truly strong 20-character passwords).

Good luck out there!
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Business tools for small business: a great rundown from +AllBusiness --
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Google Hangouts On Air are #5. :)
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Brad Shorr

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Writers: Ever think about using Kickstarter? Three writers share their experience in a post from +Eric Michalsen --
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Thanks for the share!
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Brad Shorr

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Corned beef and cabbage, anyone?
 
Happy St. Paddy's Day! Wishing you a lucky day - from Straight North!
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People
Have him in circles
2,854 people
Work
Occupation
Internet and traditional B2B marketing strategy and services.
Skills
Content marketing, copywriting, SEO, social media marketing
Employment
  • Straight North
    Director of B2B Marketing, 2010 - present
  • Word Sell, Inc.
    Founder & President, 2005 - 2010
  • Shorr Packaging Corp.
    1980 - 2005
Basic Information
Gender
Male
Other names
Schorr, Shore
Story
Tagline
Director of B2B Marketing, Straight North
Introduction
Brad Shorr is Director of B2B Marketing for Straight North, an Internet marketing agency headquartered in the Chicago area. His articles on marketing strategy, content marketing, SEO and social media have appeared on scores of leading marketing blogs.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Chicago area, USA
Previously
Colorado Springs, Colorado