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Brad Brewer
Works at Brewer Digital Marketing
Attended St. Edward's University
Lives in San Jose, CA
412 followers|748,633 views
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Brad Brewer

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Google Hotel Finder is Ready to Fly!
Have you heard of Google Hotel Ads Center? How about Expedia+ or Booking.Now? Since 2013, both #Expedia  and #Priceline  have shelled out over $7.6 billion to offer a personalized mobile experience marrying big data. 

With Europe getting more organized in its fight to end rate-parity, +Google Travel has quietly integrated hotel inventory from major brands to promote personalized Limited Offers to signed-in Google users. 

The new rules allow +Priceline.com, +Expedia, +TripAdvisor#Google  or any other signed-in audience best available rates and in my opinion I believe the customer is in trouble.
#hotelfinder   #mobile   #mobileapps   #room77  
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+Mike Blumenthal no, it's back to the old experience. I uploaded an updated video at the link below. Comparing the two, I hope they make a change soon! 
https://plus.google.com/+BradBrewer/posts/ggRjGdpfyiU
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Brad Brewer

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Twitter integration live in Google Search for desktop
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Brad Brewer

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Drone Racing -- sign me up!
Inside Melbourne's underground drone racing scene
h/t +Dan Petrovic 
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A Google spokesperson told +Barry Schwartz, “We began rolling out the new interface and it should soon be fully visible by all users.” Follow the full story  at +Search Engine Land.
Google confirms they are rolling out a new Hotel Finder Search interface in the local results this week.
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Brad Brewer
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New Google Now in-store card appears when a shopper is near a store, displaying useful information such as sales, closing hours, loyalty card data, and more. 
It's going to be a big year for Android #Pay  and +Google Wallet 
#retail   #mobilemarketing  
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Brad Brewer

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"Big Data" is akin to saying "There are lots of books containing lots sentences, crafted in a variety of notations, beyond the storage capacity of a single library [DBMS]" ... I like this!
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New Bing Ads Audience - Get detailed U.S. data on Bing Ads.
Totaling 168 million unique searchers on Bing Ads, and One-fifth of the Bing Ads audience is between 35-44 years old.

More volume, less effort #Bing  
http://advertise.bingads.microsoft.com/en-us/audience
#BingAds  
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Have him in circles
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Brad Brewer
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Previously only available on mobile, now the last 5 tweets appearing directly in Google Search desktop results. 
 
Twitter integration live in Google Search for desktop
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"Customers can also book on Google platforms without having to take the additional step of navigating to the hotel website"
Direct-connect signals the end of websites as we know them -+Brewer Digital Marketing 
Today at Cvent Connect in Las Vegas, nSight Founder Rich Maradik talked on the Big Impact of Big Data in travel.  What hit a nerve with the crowd is that loya
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Hotel Price Drop Alerts In Google Now
There's a Card for that...
https://www.seroundtable.com/google-now-hotel-price-drop-20652.html
h/t +Barry Schwartz  #hotelfinder  
 
Hell, yeah!

This morning I booked a hotel for an overnight trip to Montreal. Disappointingly, Expedia seems to have dropped the "unpublished rate" for hotel bookings which means the stay was going to cost me 30-40% more than usual. Booking.com was no better so I booked the Hotel Espresso at the regular price.

Preparing to leave for the day, I checked "Google Now" in my phone to get the weather and came across the card shown below. Back to the computer to check this website I've never heard of and, sure enough, there was the very hotel I'd booked this morning. The hotel name isn't given on their website (even though it's in the card) but I recognized the photos. Price was $76. After taxes and everything, the final price was about $90 (vs $156 via Expedia). Cancel Expedia booking and book this instead.

Thank you, Google! Is this card useful? Hell, yeah!
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+Mike Blumenthal asked me check Google Hotel Finder again this morning and it appears Google Hotel Finder Search integration is back to the old experience; it was only a test...for now.

In the following experience, the user selects a hotel and is sent to a maps experience, only to then be redirected back to search via branded query. This is bad UX, and I believe they will move forward with the test sooner than later. Please discuss your thoughts below. 
+Google Travel 
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Do You Snoop Inside Medicine Cabinets? +Dollar Shave Club 
*I was caught snooping in the bathroom cabinet at #dollarshaveclub *
The moment I identify the app name, ng-app="dscApp," the next line read: <!-- Stop peeking up my skirt. Close this window and go shave. -->
#angularjs   #mobileapp  
Dollar Shave Club sends high quality razors to your door for a few bucks a month so you can always shave with a fresh blade. Satisfaction guaranteed. Join today!
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Brad's Collections
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Tagline
Semantic Web and Search Engine Optimization
Introduction

Brad Brewer specializes in semantic web and search engine optimization, and e-commerce strategies for the hospitality industry. Brewer works closely with Brands, management companies, and tourism associations to develop complete Internet marketing solutions. Brewer has held sales management positions for other leading hotel Internet marketing firms and property management software companies. He holds a Bachelor of Arts degree from Saint Edward’s University of Austin, Texas.

Bragging rights
JSON-LD API for Travel
Work
Occupation
Search Engine Marketing
Skills
Semantic Web, SEO/SEM, Paid Advertising, Email Marketing
Employment
  • Brewer Digital Marketing
    Founder, CEO, present
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
San Jose, CA
Previously
Louisville, KY - Denver, CO - Austin, TX - St. Louis, MO
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303-406-1053
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+1 800-645-4419
Address
San Jose