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With Facebook Groups inside the Facebook network now boasting more than 1 billion monthly active users, Facebook are now testing delivering ads to members in groups. By sharing the same topics and interests, Pacebook groups provide big targeting opportunities for advertisers, do you think it makes sense for the social network to explore this route? https://techcrunch.com/2016/10/10/facebook-group-ads/
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Have you ever try to search [Apple emoji] or [Pizza emoji] or other emoji characters in Google? Last week, Google has launched emoji search, allowing users to use emoji in Google searches just like using words. With emoji search, you can search an emoji in and a wealth of results will show up: including a definition of the symbol, relevant images, and other related links. Read more: http://ow.ly/Zuwx300yKhU
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74% of computer users perform searches for local products and services and 87% of people who search for a local business will call or go to that type of local business within 24 hours. Do you know how does Google determine the rank of local business? http://ow.ly/4nupqD
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Google is now issuing a warning to website owners if their site is not mobile-friendly. The warnings show directly in the mobile search results to the owner of the site. It is clear that Google wants your site to have mobile-friendly web design, so users can have a better search experience. Is your website mobile-friendly? Read more: http://ow.ly/4mQ9V1 .
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Do you have a mobile App and does it need to generate more traffic and users? Recent studies by Searchmetrics show that only 30% of Android Apps and 19% of IOS Apps are using App indexing. Adopting App indexing can greatly increase engagement, traffic and interaction and also affect searches for your App. Don't miss out on these simple opportunities, contact us if you need support. Read more here > http://ow.ly/101NyM
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Display ads and paid search ads both have their place, but social media advertising is quickly becoming a powerful player in the online advertising world. Facebook and Instagram, as two network favourites in the Western world, are unsurprising really considering the mega rich social leader snapped up the up-and-coming image publishers for a cool $1 billion in 2012. Check out our latest blog about advertising on Facebook and Instagram:
Advertising on Facebook and Instagram. twitter-292994_960_720 In the last few years, online businesses have recognised the value of advertising through various social media outlets. Two network favourites in the Western world often twinned together are Facebook and Instagram – unsurprising ...
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Find out the latest online http://ow.ly/7FRF300RTTD advertising trends happening in 2016 and what paid media strategies and tactics your business needs to be be carrying out this year. Read more
With search engines and social media networks making it more difficult for online businesses to be visible online, many companies are turning to paid ads in order to reach their audience. But digit…
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Google has made a significant change to its search results pages by extending the length of titles and descriptions. Title tags have been increased from 50–60 to 70–71 characters and descriptions have also increased by about 16-20 characters per line. If you haven’t given your Website Meta Data some love recently, it might be a good time for you to review now. Read more here: http://ow.ly/EmT53009XLp
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Social media networks are pushing for more paid advertisers. The latest convert is Instagram, who recently announced its intention to trial an algorithm feed on their platform. What does this mean for marketers? Find out what impact this will make http://goo.gl/EQUBp7
Social media networks are pushing online businesses down the paid ad path. The latest convert is Instagram, the Facebook owned image sharing site. Following in the footsteps of its big brother, Ins…
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With over 1.6 million Apps in Google Play and a further 1.5 million in the App store, getting your app discovered is one of the biggest issues facing App publishers today. We'd like to share with you some insights on how to optimise Apps in order to increase visibility and attract more users. http://ow.ly/10nU1c
App Store Optimisation (ASO) is a critical piece of the digital marketing jigsaw.
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Have you ever search in Google "what sound does a monkey make"? Ask Google now and you will actually hear it!

Google has recently added the ability to search for "Animals sound" on desktop and mobile search. You can listen to the sounds of 19 different animals, including monkey, cat, cow, duck, elephant, horse, lion, moose, owl, pig, raccoon, rooster, sheep, tiger, turkey, turtle, bowhead whale, humpback whale, wolf and zebra.
KUALA LUMPUR, Jan 30 — Ever wanted to know what a humpback whale or a turtle sounds like? Well, now you can, with a little help from a new Google Search feature called Animal Sounds. All you need to do is talk to Google on your smartphone or
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Google has made a big tweak by switching up how it displays ads on desktop searches! Google is removing the display ads from the right-hand side of results of the desktop searching results, which means the ads are only showing only at the top and bottom of the page . While the right-hand side ads are removed, an additional (forth) ad will appear at the top of the page for certain lucrative searches. Do you think Google will be able to provide more relevant result for users, or make it more competitive for advertisers? http://ow.ly/YJm8Q
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Hopewell Centre, Kai Tak Commercial Building 317-319 Des Voeux Rd Central Sheung Wan, Hong Kong
317-319 Des Voeux Road CentralHKSheung Wan
+852 2503 1300bossdigitalasia.com
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