Are you sure that they all have changed their profile at the same time? I think there is more probably a bug or a change in Google+ like seen here: http://www.circlecount.com/blog/2011/07/big-changes-in-the-top-5/
Mark Zuckerberg and Google management (Matt Cutts, Larry Page, Sergey Brin, Vic Gundotra and Marissa Mayer) all changed their profiles overnight and consequently dropped out of the Google+ top 100 list!
I can understand the Google guys, but how and why would zuckerberg be in on this drop off?
I think they persuaded him to do the same. Because it was just bad PR for both of them.
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