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Boom Online Marketing
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Missed out on #BrightonSEO 2014? We've got you covered with the best round-up of the presentations the Boom team saw including +Stacey Cavanagh, +Patrick Hathaway, +Vicke Cheung and more!

http://www.boom-online.co.uk/brightonseo-2014-a-round-up/#axzz30AON4gcA

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Nine #SocialMedia  tools you should definitely be using: http://www.boom-online.co.uk/9-awesome-social-media-tools/#axzz2ws0g5cLC NEW on the Boom blog from +Amy Fowler 

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In her latest guest post for +3Q Digital, the wonderful +Katie Walton shares more PPC goodness and asks: What good are ad extensions anyway?

http://3qdigital.com/google/enhanced-campaigns/good-location-extensions-anyway/

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Put your hands together and welcome Alex to the blog! In the first part of his Google Analytics Academy series, he covers the importance of analytics...

http://www.boom-online.co.uk/google-analytics-academy-importance-of-ga/#axzz2uFWaSIpq

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+Katie Walton's done it again with her latest blog post - All You'll Ever Need to Know About AdWords Extensions. It's packed with resources and all the reading material you'll ever need. Definitely worth checking out! (And it's Avengers-themed)...

http://www.boom-online.co.uk/adwords-extensions-an-introduction-all-the-reading-material-youll-ever-need/#axzz2uFWaSIpq

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Missed the Biddable World #PPC  conference earlier this week? That's cool - +Katie Walton's got your back with her brilliant round-up of the presentations:

http://www.boom-online.co.uk/the-first-biddable-world-round-up/#axzz2rEM3l3lF

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NEW on the Boom blog, +Lauren Roitman talks about a greener approach to #contentcreation  and how recycling can make your ideas go further!

http://www.boom-online.co.uk/recycling-content-it-isnt-easy-being-green/#axzz2qHtKgipg

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+Wayne Barker has done it again! His 2013 round-up includes over 100 blog posts about link building in 2013 from the likes of +Eric Ward, +Emma North, +Julie Joyce, +Brian Dean, +James Agate, +John-Henry Scherck, +Chris Dyson, +Anthony Pensabene, +Jon Cooper, +Matt Gratt, and more!

Grab a cold one, you'll be here for a while!

http://www.boom-online.co.uk/link-building-not-dead/#axzz2pKnV1eEo

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Ever seen a company using a tragedy to try and market their brand and thought "What are you doing?!" Today on the Boom blog, Amy Elliott looks at the relationship between social media and disaster and shares some vital advice that everyone needs to keep in mind:

http://www.boom-online.co.uk/marketing-tragedy/#axzz2nAeyqDxU

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Boom's favourite reads from November:

35 Famous Fictional Characters to Spice Up Your Marketing by
+Sasha Zinevych, 101 Lessons from Five Years of SEO by +Brian Dean, 5 Ways Twitter Chats can Help your Business by +Kristi Hines, The Google Earthquake - How to Survive the Future of Search and Online Marketing by +Cyrus Shepard, 26 Ways to Engage your Fans on Facebook by +Debbie Hemley, Matt Cutts: Use the Link Disavow Tool Even if Your Site Hasn’t Been Penalized by +Jennifer Slegg, Google Adds Big Change To Display Bidding: Pay By Viewable Impression In AdWords AND Now “Undo” Google AdWords Changes From Change History Reports by +Ginny Marvin, All the Building by +Roman Mars, How to Automate Mobile Bid Modifiers - And Other AdWords Tricks by +Frederick Vallaeys, Use These 9 Tips To Get Busy People To Read Your Emails by +Gregory Ciotti, Comforting the Terrified, or: How to Build Better Product Pages by +Joel Klettke, +Jacob King's AMA on Reddit, +Nick Eubanks  on Forecasting, Keyword Research, Tools & Hummingbird and +Dustin Verburg's The Digital Divide: Marketing to Non-Techies, phew!

http://www.boom-online.co.uk/what-boom-have-been-reading-november-2013/#axzz2mb6vpKJl
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