- Scredible Professional ServicesManaging Director, 2013 - present
- leadORS - Networked thinking & Digital CultureDirector & Co-founder, 2012 - 2013
- St Ives PlcHead of Digital/Social, 2011 - 2012
- AlterianCMO, 2007 - 2011
- SAS InstituteEMEA Marketing Director, 2006 - 2007
- JUMPManaging Consultant, 2003 - 2006
- EpiphanyEMEA Marketing Director, 2002 - 2003
- Gyro GroupHead of Brand Consultancy, 2000 - 2003
- Oracle CorporationIndustry Marketing Director, 1996 - 2000
- NCR CorporationProduct Marketing Director, 1986 - 1996
- ABS ComputerSenior Account Manager, 1983 - 1986
- Royal NavyPilot, 1979 - 1981
- Oxford Brookes UniversityBusiness Studies, 1981 - 1983
- Royal Naval College DartmouthNaval Training, 1979 - 1980
Tom Pisello: The ROI Guy: Gartner: The Technology Sales Rep Has Lost The...
The evidence? Sales reps are being invited later and later into the decision making process, with research (from SiriusDecisions) indicating
New Study: Emotions Can Spread Across Social Networks | Social Media Today
In social media marketing, the opportunities to create brand advocacy are more pronounced than ever before. Now, thanks to a new study, we k
Employees to Brand Ambassadors | Social Media Today
Has it occurred to you that you have a large army of employees, partners, suppliers, sellers, media and stakeholders all ready and available
Rise of the Social Executive: How Social Media Builds Brands and Causes
Every executive needs to understand the power of social media to help drive awareness for his company and his own personal brand. The dynami
This is the age of disruption ... oh, give it a rest.
What we can demonstrate 1) Companies consists of many value chains comprising of components (activities, practices and data) that evolve due
Time to Grow Up! Social businesses mature, yet many still lack a strateg...
Tweet. December 17, 2013; No Comments · All_sizes___Social_Media_Matures__Yet_Many_Companies_Still_Lack_a_Strategic_Foundation__Infographic_
Value chain mapping - learning to use IT as a strategic weapon
There are many different aspects to organisational learning from empowerment of individuals to continuous learning to system connection to s
Seth's Blog: Eight email failures (and questions for those that want to ...
A friend sent out an email blast (I hate that word, for good reason) to his ample address book to promote a new project and got a lot of blo
7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance
Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives. However, as I discussed in a recent column
The Internet Is a Universal Human Right. Just Ask the Homeless | Wired B...
A growing movement where nonprofit organizations are using computers, mobile devices, the internet, and even digital currencies to help impr
Jonathan Lister Keynote on Why LinkedIn is going “All-In” with Content M...
The Day 2 afternoon keynote address at Content Marketing World in Cleveland was given by Jonathan Lister, the Vice President of Sales Market
Google makes ‘unexpected’ decision to brand Android software with KitKat...
The search engine giant's decision to name its latest dessert-themed Android OS after a Nestle product was met with confusion by many tech c
Accenture Click :: CMO Insights: Turbulence for the CMO Infographic
Category · Innovations · Are you ready to adopt Telematics? Why banks are becoming more social · The four commandments of seamless retail ·