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Bob Barker
Works at Scredible Professional Services
Attended Oxford Brookes University
Lives in Tonbridge
5,434 followers|137,321 views


Bob Barker

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Beautiful day out in Brighton, trying out my 360 degree view function on my #nexus5  
The 24 hour work culture of the modern world means it’s more important than ever to look after our people. Arianna Huffington has made ‘wellness’ integral to working life at the Huffington Post
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Social never stops online of off

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Backs up what we have seen too, in too in terms of sales people not being invited in until later in the sales cycle and therefore the need to share relevant content on social channels to help earlier engagement.

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Another great one from +Forbes to go with the Digital Mindsets post
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Now that inbound marketing is the focus in the B2B world, developing content that adds value, educates, influences and is completely aligned with buyers’ behaviours is key for sustainable success. …

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Very insightful list and links to great sites
They looked at just a billion facebook status updates....

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Rise of the Social Exec - nice reminder piece from +Gurbaksh Chahal one for today too +Thomas Power 
Every executive needs to understand the power of social media to help drive awareness for his company and his own personal brand. The dynamics of the digital world dictate that any business leader
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good to see

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Great article, matches the @Scredible +Thomas Power  approach on digital mindsets: from Closed, Selective and Controlling, to Open Random and Supportive i.e. Be skeptical to an Open mindset, Rely on data to trust your intuition, Give up Control to architect the choices. 
In boardrooms around the world “digital” is on everyone's lips.  But while executives ask questions like, “what´s our strategy in relation to mobility, social media, the cloud or big data?” their answers are often limited to only addressing the impact of each trend on a certain aspect of running their [...]
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Managing Director, Marketing & Social Business Strategist
Managing/Company Directorships, blue sky ideas, thought leadership, digital thinking, Storytelling, Social Media Marketing/Monitoring, team building, business development, digital coaching, Marketing, Digital/Online marketing - Website SEO PPC, Video programme creation, Customer Relationship Management, Product Management & Marketing, Channel and Partner management, Public Relations/PR, Analyst relations, FPR Salesman, sales management, branding, brand management, marketing communications and campaign management
  • Scredible Professional Services
    Managing Director, 2013 - present
  • leadORS - Networked thinking & Digital Culture
    Director & Co-founder, 2012 - 2013
  • St Ives Plc
    Head of Digital/Social, 2011 - 2012
  • Alterian
    CMO, 2007 - 2011
  • SAS Institute
    EMEA Marketing Director, 2006 - 2007
  • JUMP
    Managing Consultant, 2003 - 2006
  • Epiphany
    EMEA Marketing Director, 2002 - 2003
  • Gyro Group
    Head of Brand Consultancy, 2000 - 2003
  • Oracle Corporation
    Industry Marketing Director, 1996 - 2000
  • NCR Corporation
    Product Marketing Director, 1986 - 1996
  • ABS Computer
    Senior Account Manager, 1983 - 1986
  • Royal Navy
    Pilot, 1979 - 1981
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
RNAS Culdrose - Bushey Heath - Haywards Heath - Horsham - Brighton - RAF Leeming - RNAS Yoevilton - BRNC Dartmouth - Oxford - London - Heidelberg
Marketing director (traditional, digital & social), video blogger, network and blue sky thinker, Dad. CAUSE: Digital & social media competence for businesses & people.
Managing Director Scredible Professional Services. Helping organisations and professionals become socially credible and digitally skilled.

Digital Thinking & Thought Leadership
Organisational and personal/professional social/digital literacy
The Journey of building a social business culture and practices
Traditional, Online/Digital and Social marketing
Brand Management and creation
Idea Generation, Innovation, model creation
Bragging rights
3 young (2 at college, 1 at work), Pilot, Sailor, Christian
  • Oxford Brookes University
    Business Studies, 1981 - 1983
  • Royal Naval College Dartmouth
    Naval Training, 1979 - 1980
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Other names
Robert Barker
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Bob Barker's +1's are the things they like, agree with, or want to recommend.
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New Study: Emotions Can Spread Across Social Networks | Social Media Today

In social media marketing, the opportunities to create brand advocacy are more pronounced than ever before. Now, thanks to a new study, we k

Employees to Brand Ambassadors | Social Media Today

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Rise of the Social Executive: How Social Media Builds Brands and Causes

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This is the age of disruption ... oh, give it a rest.

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Google glass used in surgery

Google Glass has been making headlines since its launch, but arguably the most valuable application of the technology was performed this wee

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7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance

Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives. However, as I discussed in a recent column

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Be Yourself, but Carefully

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The Day 2 afternoon keynote address at Content Marketing World in Cleveland was given by Jonathan Lister, the Vice President of Sales Market

How Tony Robbins uses

Tony Robbins, Peak Performance Coach discusses the real time, right now approach demanded in the workplace today as well as the way technolo

Seth's Blog: Learn together

I'd like to invite you to find out about a new project, launching in beta soon. 4H, Toastmasters, AA, book groups, Meetup, midnight basketba

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The search engine giant's decision to name its latest dessert-themed Android OS after a Nestle product was met with confusion by many tech c

Accenture Click :: CMO Insights: Turbulence for the CMO Infographic

Category · Innovations · Are you ready to adopt Telematics? Why banks are becoming more social · The four commandments of seamless retail ·

Friendly, professional, flexible on times, and a great haircut.
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