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Blue Zenith
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20 followers
About
Blue Zenith's posts

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If your website is incompatible with mobile devices such as smartphones and tablets, your business is missing out! Mobile users will turn away and seek out a competitor if your website can only be comfortably used with a computer and mouse. At Blue Zenith, we specialize in designing websites that respond and react to any given screen size and input device, enabling your website to display content that is formatted correctly for all of your customers and website users!

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In September of 2014, we published a blog post entitled “Why Is WordPress The Right Solution For You?” While over two years is an eternity on the Internet, and WordPress has evolved considerably in that time, the platform still allows developers to build powerful and versatile websites faster, easier and cheaper than many other comparable platforms and services. At Blue Zenith, we still believe that WordPress is the best available platform for building most websites and blogs!

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Sometimes you can skip the 500-word blog post because a single sentence is sufficient. Thanks, CR conversations!

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What makes your company or organization unique? To many entrepreneurs, being “unique” is a secondary concern to being “popular” or “profitable.” When we think of “unique,” we think of those who are mavericks and pioneers, artists and geniuses. However, if your business is part of an industry that isn’t known for creativity or uniqueness, identifying what makes your company unique doesn’t mean discovering your inner artist, but it does mean that you need to figure out why your target market should choose you over your competitors. Identifying this uniqueness allows you to brand, market and advertise in a way that differentiates you from your competitors.

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What motivates someone to embrace entrepreneurialism? There are easy answers, such as financial security and professional autonomy, but many entrepreneurs also know that there are personal and professional benefits that can’t be tallied in a sales report. In “7 Ways Entrepreneurship Helps You Be a Better . . . Anything,” Entrepeneur.com contributor Jayson Demers profiles seven ways that “being your own boss” can help you achieve more in both business and in life!

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At Blue Zenith, we believe that creating the best visitor experience means engaging your potential clients with a fully branded website that communicates your brand value and promise. We provide a full range of digital marketing services to build your brand, from mobile-friendly web design to content strategy and search engine marketing. It all starts with a branded website – the home base for your digital brand!

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“Sunset on a Street Corner,” one of our favorite color palettes from the 2015 Blue Zenith Blog archive, proves that beauty can be found anywhere, especially at the end of a street in Madrid, Spain. Whether you find yourself on a busy street corner or in the middle of a crowded mall, inspiring color palettes can be found all around us!

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“One of the hardest, most rewarding things to find is your purpose. What were you set on this earth to do? What drives you to wake up early in the morning out of excitement and leaves you with a smile on your face at the end of the day?”

Kimberly Alexander of Kimberly Alexander Inc recently re-shared this great blog post from 2015, “How to Turn Your Purpose Into a Profitable Business." She explains how anyone can discover their purpose in life and channel it into a successful and profitable entrepreneurial endeavor!

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We all know that a picture is worth a thousand words, and your content marketing and advertising campaigns would be severely limited without the use of images, but small businesses with limited resources also know that consistently producing quality visual content can be a challenge. Most businesses outsource the task to a marketing company or limit their visual marketing to a few smartphone snapshots of their employees, products and completed work. However, your content marketing needs visual assets, and with a bit of planning, research and a healthy dose of patience, you can create great images for your marketing campaigns!

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Anyone who remembers the movie Office Space knows that uttering the infamous statement “Looks like someone’s got a case of the Mondays!” can have dire consequences. However, successful entrepreneurs also know that part of breaking through the conventional mindset that stems from an unfulfilling office job requires casting aside conventional office gripes about “Mondays” as well. In “Hate Mondays? This Will Put Things in Perspective,” Inc.com contributor Nicolas Cole makes the case for treating every day of the week like a Monday and developing a more positive attitude about your workweek.
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