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Blaze
15 followers -
Get to know your content.
Get to know your content.

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Has anyone ever looked at this page? Prioritize your effort and ask better questions by adding web analytics data to your content inventory.

http://www.blazecontent.com/content-inventory-google-analytics/
#contentstrategy   #contentmarketing    #digitalstrategy   #webanalytics  

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“People are resourceful and can adapt to all kinds of situations, be it not enough money, people, time, or even skill. But there’s not any getting around clarity.”

+Scott Kubie of Wolfram on #contentstrategy   #ux  and #design  

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“Putting a process and strategy behind content development can mean crossing some long-established silos and asking some uncomfortable questions. It takes confidence, patience, and a great deal of empathy.”
+Becky Vardaman, +Converge Consulting  on #contentstrategy  

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Hundreds of content strategists assembled in Minneapolis to celebrate the trials and triumphs encountered while helping organizations tell their stories online. What is it that sets this conference apart? (Hint: Not just the cake.) #ContentStrategy   #ConfabMN  

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So much of the hard work of content strategy is developing a vision, sharing learning, and building bridges between different parts of the organizations we work with. A content audit offers a great opportunity to begin this process by nurturing a shared context for understanding what is and isn't working with your content.

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At #SocialBrand13  last week the topics ranged from video to marketing automation, mobile devices to ethical practices, but the principles of being useful, honest, and present remained unbelievably consistent throughout the event. #socialmedia   #socialmediamarketing  

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Materials arriving and getting prepped for #CWK13 events: See us at #iExpo tomorrow, #SocialBrand13 Thurs + Fri.

Want a sneak peek? Download this postcard at http://bit.ly/17HeEgS
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Keynote speaker Jay Baer has said, “Content is fire. Social is gasoline. The combination is powerful.” We couldn't agree more.

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Join us at Innovation EXPO 2013! We will be showing off our content strategy software alongside products from 60 Iowa entrepreneurs...

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