Profile cover photo
Profile photo
Bill Slawski
37,733 followers -
Learn SEO directly from the search engines.
Learn SEO directly from the search engines.

37,733 followers
About
Posts

Post has attachment
How Rich Results May be Chosen and Created - A patent application from Google describes how Rich Results might be created for books, how those results may be triggered by queries, what kind of information they might contain, and how information within them might be corrected by a use of facts from the web corpus about books.

https://gofishdigital.com/googles-rich-results-patent/ #SemanticMarketing #SERPs #FutureSEO
Add a comment...

Post has shared content
Join us for a conversation about Search and SEO.  If you have any questions about SEO, ask us in the event thread, and we will try to answer during the HOA.
Bill and Ammon's Bogus Hangout is a weekly chat and discussion event. The main crew are #SEO and #marketing folks (of some note) but guests come from all sorts of jobs and interests and our discussions may meander onto all sorts of topics.

The norm for discussion shows is to carefully pick guests and topics. That's where this show is most Bogus. This is a casual chat between interesting people and whoever joins is welcomed. Serendipitous chaos is our USP.

Our habit is to simply throw out a few invitations to guests without much (if any) ado, often without asking them in advance, and simply seeing who is free to turn up.

https://www.youtube.com/watch?v=LzdffOfkFo0

Regular crew:
+Bill Slawski- https://twitter.com/bill_slawski
+Ammon Johns- https://twitter.com/Ammon_Johns
+Terry Van Horne- https://twitter.com/terryvanhorne 
+Doc Sheldon - https://twitter.com/DocSheldon
Add a comment...

Post has shared content
Join us in a conversation about SEO and Search.  If you have any questions about SEO, ask in the event thread, and we will try to answer during the hangout on air.
Bill and Ammon's Bogus Hangout is a weekly chat and discussion event. The main crew are #SEO and #marketing folks (of some note) but guests come from all sorts of jobs and interests and our discussions may meander onto all sorts of topics.

The norm for discussion shows is to carefully pick guests and topics. That's where this show is most Bogus. This is a casual chat between interesting people and whoever joins is welcomed. Serendipitous chaos is our USP.

Our habit is to simply throw out a few invitations to guests without much (if any) ado, often without asking them in advance, and simply seeing who is free to turn up.

https://www.youtube.com/watch?v=gYlC28jvntA

Regular crew:
+Bill Slawski- https://twitter.com/bill_slawski
+Ammon Johns- https://twitter.com/Ammon_Johns
+Terry Van Horne- https://twitter.com/terryvanhorne 
+Doc Sheldon - https://twitter.com/DocSheldon
Add a comment...

Post has attachment
This looks like a pretty good course on Natural Language Processing.
Add a comment...

Post has attachment
I find myself surprised to see people question whether or not Google still uses PageRank. It isn't the same PageRank that they started the search engine with, but they still use it.
Ahrefs
Ahrefs
ahrefs.com
Add a comment...

Post has shared content
Join us for a conversation about SEO and Search.  If you have questions about SEO, ask in the Event thread, and we will try to answer during the hangout on air.
Bill and Ammon's Bogus Hangout is a weekly chat and discussion event. The main crew are #SEO and #marketing folks (of some note) but guests come from all sorts of jobs and interests and our discussions may meander onto all sorts of topics.

The norm for discussion shows is to carefully pick guests and topics. That's where this show is most Bogus. This is a casual chat between interesting people and whoever joins is welcomed. Serendipitous chaos is our USP.

Our habit is to simply throw out a few invitations to guests without much (if any) ado, often without asking them in advance, and simply seeing who is free to turn up.

https://www.youtube.com/watch?v=geBCTmVWlI0

Regular crew:
+Bill Slawski- https://twitter.com/bill_slawski
+Ammon Johns- https://twitter.com/Ammon_Johns
+Terry Van Horne- https://twitter.com/terryvanhorne 
+Doc Sheldon - https://twitter.com/DocSheldon
Add a comment...

Post has shared content
Dataset search is the newest type of search from Google. Very interesting.
Dataset Search makes its debut at Google

As per the call-out link, Google today announced that they have "launched Dataset Search, so that scientists, data journalists, data geeks, or anyone else can find the data required for their work and their stories, or simply to satisfy their intellectual curiosity."

Those who have been following the development of dataset vocabulary and Google's implementation guidelines have long wondered what sort of rich results might be generated for dataset searches in the SERPs, and now the answer has been provided: none (at least for the time being). :)

Instead Google has opted to mint a new search engine just for dataset searches:
https://toolbox.google.com/datasetsearch

Unsurprisingly, Data Search is fueled by structured data, based on https://schema.org/Dataset.

"To create Dataset search, we developed guidelines for dataset providers to describe their data in a way that Google (and other search engines) can better understand the content of their pages. These guidelines include salient information about datasets: who created the dataset, when it was published, how the data was collected, what the terms are for using the data, etc. We then collect and link this information, analyze where different versions of the same dataset might be, and find publications that may be describing or discussing the dataset. Our approach is based on an open standard for describing this information (schema.org) and anybody who publishes data can describe their dataset this way."

The Google specifications for Dataset markup can be found here:
https://developers.google.com/search/docs/data-types/dataset

This is the culmination of two years of publicly-announced development efforts in support of datasets.

23 Sept. 2016
- First dataset markup specifications published

23 Feb. 2017
- "Science datasets" renamed to simply "Datasets"

11 Jul. 2018
- Google adds beta support for tabular datasets
I don't yet know whether or not these are supported in Dataset Search

31 Jul. 2018
- Google announces support for information from datasets in its search results

Further details on each of the items above can be found in "Key Structured Data Events" (today's announcement marks the 121st entry in this table):
http://bit.ly/sdataevents
Add a comment...

Post has attachment
Google may collect information about entities such as products, product manufacturers, and product distributors, categorize those and index those, to use to answer queries it has seen about those entities already.

This is different than the application of sentiment scores Google was applying to snippets from reviews that it would include in knowledge panels.


It is an interesting way to use User Generated Content in search results. What do you think?
Add a comment...

Post has shared content
Join us for a conversation about Search and SEO.  If you have any questions about SEO, ask in the event thread, and we will try to answer during the hangout online.
Bill and Ammon's Bogus Hangout is a weekly chat and discussion event. The main crew are #SEO and #marketing folks (of some note) but guests come from all sorts of jobs and interests and our discussions may meander onto all sorts of topics.

The norm for discussion shows is to carefully pick guests and topics. That's where this show is most Bogus. This is a casual chat between interesting people and whoever joins is welcomed. Serendipitous chaos is our USP.

Our habit is to simply throw out a few invitations to guests without much (if any) ado, often without asking them in advance, and simply seeing who is free to turn up.

https://www.youtube.com/watch?v=ZBNASgQRc2c

Regular crew:
+Bill Slawski- https://twitter.com/bill_slawski
+Ammon Johns- https://twitter.com/Ammon_Johns
+Terry Van Horne- https://twitter.com/terryvanhorne 
+Doc Sheldon - https://twitter.com/DocSheldon
Add a comment...

Post has attachment
Thank you for including me in this list, Lindsey!
Add a comment...
Wait while more posts are being loaded