Let's connect on Twitter: @BillRoss
My ten-year background in digital marketing, SEO, and building online communities has helped me rise to strategic lead for some of the largest online brands and content websites in the world. Because I am a valued SEO evangelist and coach, clients like Nissan, Infiniti, Moen, TE Connectivity, and HP have looked to me for insights and leadership in the world of SEO and content strategy.
With a degree in Psychology from Siena College, I believe the priority to understand the user surpasses most others; and the end product must provide value through engaging content assets that drive traffic, search rankings, and ultimately conversions.
Over the last 10 years, I have lead the SEO strategy and implementation for large educational websites with over 100 million pages, ecommerce websites with large product sets, and small businesses in local markets to help them gain local search visibility.
In my down time you can find me at a local coffee shop building test sites to push the limits of digital strategy, investing in and building startup companies, at a college basketball or football game, or searching for a local venue to watch some great live music.
To sharpen my skills, network with some of the best digital marketers, and continue to evolve as a digital strategist, I attend every conference I can including SMX Advanced, SMX Social, Pubcon, and SES.