Hope Google finds a way to combat this too.
Sharing the link to my article written on Jan. 2014 regarding the superlatives used in the meta tags.
I had written this blog post as one of my clients had asked me why a company with no reputation in Ahmedabad was ranking on the first page for "Best SEO Company In Ahmedabad" and our company WebPro Technologies was not ranking for that search query .
Do we reward the paradox of companies who have such good SEO that a search for "Best SEO Company" shows them first? If they can achieve that, aren't they pretty effective?
Or do we punish that behavior and rely on social media presence which can be skewed in a similar way--such as backlinking to their own website like in your post? (I do not mean to impugn you, it's just a good example)
It is a complex and multi-faceted question that only gets more complicated as time goes on and content grows & diversifies.
The way SEO is morphing is astounding to say the least and I think Google will have to both constantly change their methods for ranking and continually monitor the ways companies are responding to their behavior.
Bharati first started optimizing websites for search presence in 2000 and since then her knowledge about SEO and her career has evolved along with the evolution of search on the web.
Ahmedabad Management Association since 2007.
- Duruelo Convent School - Bandra MumbaiHigh School, 1981
- Mithibai Motiram Kundnani (MMK) College (Mumbai)Graduation Accountancy and Auditing, 1981 - 1986
- Datapro Information TechnologyP.G.D.C.A (Post Graduate Diploma In Programming and Computer Applications), 1986 - 1988
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