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Beyond Digital Strategy
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Building professional digital strategies with a focus on health and publishing.
Building professional digital strategies with a focus on health and publishing.

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Senior Vice President and Software Engineer Amit Singhal details how he got to where he is and what's next after he leaves Google. 
The Journey Continues…

Dear Friends,

My life has been a dream journey. From a little boy growing up in the Himalayas dreaming of the Star Trek computer, to an immigrant who came to the United States with two suitcases and not much else, to the person responsible for Search at Google, every turn has enriched me and made me a better person.

As I entered the fifteenth year of working at Google, I've been asking myself the question, "what would you want to do for the next fifteen?" The answer has overwhelmingly been: give back to others. It has always been a priority for me to give back to people who are less fortunate, and make time for my family amidst competing work constraints--but on both fronts, I simply want to give and do more.

Now is a good time to make this important life change. Things are in amazing shape. Search is stronger than ever, and will only get better in the hands of an outstanding set of senior leaders who are already running the show day-to-day.

It fills me with pride to see what we have built in the last fifteen years. Search has transformed people’s lives; over a billion people rely on us. Our mission of empowering people with information and the impact it has had on this world cannot be overstated. When I started, who would have imagined that in a short period of fifteen years, we would tap a button, ask Google anything and get the answer. Today, it has become second nature to us. My dream Star Trek computer is becoming a reality, and it is far better than what I ever imagined.

I love Google. It is a company that believes in doing the right thing, a company that believes in doing good in the world, a company… that cares. I look back at my time here with a profound sense of gratitude that I was a part of building this. Now, with pride, gratitude, and joy in my heart, I need to define my next fifteen years. I am eager to see what kind of impact I can make philanthropically, and of course, to spend more time with my family--especially with my wife who I miss spending time with given our incredibly busy lives, and our son who will go to college soon, leaving an empty nest behind.

Feb 26 will be my last day at Google. My relationships are the most important thing I’ve accumulated in life and I’d love for that to continue. Please do drop me a line occasionally and we can have a cup of tea.

As Chief Si’ahl said “Take nothing but memories, leave nothing but footprints!” I am taking so many fond memories with me, and hopefully I’ve left a small footprint here.

With Love,
Amit
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Apple has announced via their blog that the iAd ad network will be discontinued as of June 30, 2016. Apple said, “The iAd App Network will be discontinued as of June 30, 2016. Although we are no longer accepting new apps into the network, advertising…
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Bob Rushton is an accomplished man. Throughout a career in military intelligence and later in medical and security services, he was exceptionally well-regarded. Renowned as one who handled intense stress with ease and set impossibly high standards, he…
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Up until October 1st, 2015, leases or bailments of certain serial numbered goods (such as motor vehicles) for a term of 90 days or more were deemed to give rise to security interests under the Personal Property Securities Act 2009 (Cth) (“Act”), and…
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Obstructive sleep apnoea is more than just an extreme form of snoring. In this disorder, the muscles in the throat and upper airway repeatedly collapse while you sleep, leading to a decrease in the amount of oxygen in your blood. This also partially…
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Google certainly has changed a lot in the last seventeen years. Too bad there was no mention of Google Wave in the video though. I liked that product.
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So by now you would have all read about Alphabet, a collection of companies the largest of which is Google. And you would have seen a ton of news items in your feed with stories about Google’s new logo. Like it or loathe it this new, slimmed down, version…
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A Marketer’s Guide To Today’s Top Platforms from @onlinecircle

Here is the latest Social Media Cheat Sheet from the gurus at the Online Circle Digital Agency. Updated as of September 1st, this single page chart provides an overview of the top platforms in the social landscape today.
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We recently ran an article by Ester Bloom of The Billfold about photographer Richard Prince who used other people’s selfies from Instagram in an exhibition at the Frieze Art Fair in New York. According to Ms Bloom Richard Prince produced 6-foot-tall…
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NeuRA – Neuroscience Research Australia – is researching the riding patterns and behaviours of children and young people who ride off-road vehicles and motorcycles. In an effort to reduce the rate of injuries in children and young people riding off-road…
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