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Beth McNabb
335 followers -
Internet Marketing, SEO, Web Design, Website Management
Internet Marketing, SEO, Web Design, Website Management

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Five powerful lead generation and sales prospecting tools for small businesses. http://ow.ly/xT0P306FPpF

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How search and email acquisition campaigns benefit both channels.
Search and email are good marketing partners because they make each other more productive. Add a layer of “big data,” and you have a firm foundation for digital marketing success.
http://ow.ly/nCtZ306FOtT

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Are you doing attribution wrong?
Why last-click attribution may not tell the whole story. http://ow.ly/3Ckq306FO2P
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Here’s an AdWords script to fill empty ad groups. Make sure you don't lose traffic due to missing ads. http://ow.ly/mvKq306FNr8

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PPC buyer beware: 3 seedy tactics agencies or consultants use to scare you into services. Weed out the PPC scammers.
http://ow.ly/CexQ306FBGf

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8 Tips for a Simplified Local SEO Strategy in the New Year
Once the holiday rush is over, its time to focus on the little things adjustments. Together they can produce measurable local SEO gains. Here’s how to get started.
http://ow.ly/ZXDR306THqp
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Google My Business tests a messaging feature to chat with your customers
New pilot feature in Google My Business lets you do live chat with your customers directly from the Google search results. http://ow.ly/qvdz306FAA4
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SEO without SERPs is here with Google Assistant, Home and Amazon Echo. Here’s how to survive. http://ow.ly/ugfn306FIvJ

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Google’s shift to mobile-first and why optimizing for mobile devices is no longer optional. http://ow.ly/hFqo306Fuws
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What is an exact match domain (EMD) and how can you safely use one?
Know the problem with EMDs and how to stay on the right side of Google.http://ow.ly/8vGx306FtxE
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