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Bernhard Kalhammer
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Bernhard Kalhammer

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Nice article Nico. How good was the quality of your conversion rate / lead generation (sales, e-mail subs, engagement) for the campaign in relation to the traffic?

Cheers from Munich!
Using celebrities, bloggers or people with high social reach in ad/marketing campaigns is a no brainer for brands. However many brands expect that the reach of a celebrity's brand will do the job and there is no further strat...
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Thanks, Bernhard - initial campaign was meant to optimize image search via Pinterest, second to drive conversions -considering that the major part of Andrea's fan base is male (I had to create posts and ad copy appealing to a marketing persona of men+in relationship+between 20-43) conversion rates were very good. We are still running this, since its the best time of the year for this target group - Valentine's day! Since you are right in that group - let me know if you haven't decided on a Valentine's gift yet :) 
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"Mein Körper, meine Bude, meine Karre, meine Familie, meine Kirche, meine Jungs, meine Mädels und...meine Pornos."
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Kinoheld Filmkritik Don Jon. Jon Martello liebt 5 Dinge in seinem Leben: Seine Familie, seine Kirche, seinen Körper, Frauen und Pornos.
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Have him in circles
46 people
Alexander Jonke's profile photo
Lars Alt (SPORT1)'s profile photo
JAMES HOLMES's profile photo
Benedikt Bauer's profile photo
Christian Münchau's profile photo
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Super Praxis und tolle Behandlung. Man fühlt sich wirklich sehr wohl und wird professionell behandelt. Absolute Empfehlung!
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