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Bernard Marr
Works at Advanced Performance Institute
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Bernard Marr

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It’s easy to get caught up in the hype of big data. Huge datasets, fast-moving analytics, complex and diverse data sources are hot right now, but it’s important to understand that big data would be nothing without the little data that goes along with it. Little data, what I call traditional [...]
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Bernard Marr

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First came steam and the first machines that mechanized some of the work our ancestors did. Next was electricity, the assembly line and the birth of mass production. The third era of industry came about with the advent of computers and the beginnings of automation, when robots and machines began [...]
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Bernard Marr

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We’ve entered the age of big data, in which more and more companies are seeing the value and importance of data in many different areas of their business, from market and customer research, to internal sales figures and HR analytics. But we’ve also entered big data’s awkward teenage years when more [...]
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I believe data should be at the heart of strategic decision making in businesses, whether they are huge multinationals or small family-run operations. Data can provide insights that help you answer your key business questions (such as ‘How can I improve customer satisfaction?’). Data leads to insights; business owners and [...]
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Big Data can do amazing things – help treat cancer, predict earthquakes, and manoeuvre a spacecraft across the surface of Mars. But this doesn’t mean that the people behind these fantastic feats are miracle workers. I’ve got the impression, however, that sometimes they are expected to be. A somewhat alarming [...]
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Around 200 years ago the industrial revolution immutably remoulded society. Today another revolution is underway with potentially even further reaching consequences. Artificial Intelligence in industry, experts are predicting, will change everything about the way we produce, manufacture and deliver. Cognitive computing, machine learning, natural language processing – different terms have [...]
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Bernard Marr

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In many areas businesses are fighting to be the first to collect data and turn that data into value using new apps and algorithms. There is often a first mover advantage where the companies with the best data can develop new insights faster than their competitors and develop and refine [...]
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From an international perspective, the rise and rise of Donald Trump has dominated the narrative of the 2015 US presidential election. His ongoing success at attracting supporters has been called an “anomaly” for many reasons. One is because his primary campaign is, if not entirely then to an unusual extent, [...]
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Big data can bring huge benefits to businesses of all sizes. However, as with any business project, proper preparation and planning is essential, especially when it comes to infrastructure. Until recently it was hard for companies to get into big data without making heavy infrastructure investments (expensive data warehouses, software, [...]
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There’s a Robotic Apocalypse coming – everyone seems quite certain about this. I’m not talking about a Matrix or Terminator scenario where the human race is enslaved by AI, although some very smart people are concerned that this could happen. The real and present danger appears to be about jobs. [...]
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It is widely forecasted that a shortage of skills in data science and analytics will mean a great deal of money is wasted through missed opportunities in coming years. Traditional academic establishments have begun to move to fill the gap. However, most courses teaching the hot topic skillsets such as [...]
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A recent survey suggests that 61% of chief information officers surveyed want to hire a chief data officer, but what does that position actually entail? What are the requirements, and what is included in the job description? Generally, a CDO would oversee how an organization’s data is gathered, managed, protected, and [...]
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Have him in circles
404 people
Egan Gibson-Thompson's profile photo
Alex Sandro Alves Miranda's profile photo
Koshy Samuel's profile photo
Darren Cockburn's profile photo
Steve Bang's profile photo
Moshe Epstein's profile photo
Expedient Recruitment Ltd's profile photo
Christelle Duvallier's profile photo
Willy Oluoch's profile photo
Work
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Chief Executive
Employment
  • Advanced Performance Institute
    Founder and CEO, present
Story
Tagline
Bestselling Business Author, Keynote Speaker, Strategic Performance Consultant, and Analytics, KPI & Big Data Guru
Introduction
Bernard Marr is a global enterprise performance expert and a best-selling business author. He helps companies to better manage, measure, report and analyse performance. His leading-edge work with major companies, organisations and governments across the globe makes him an acclaimed and award-winning keynote speaker, researcher, consultant and teacher. Bernard is acknowledged by the CEO Journal as one of today’s leading business brains.

He has written a number of seminal books and over 200 high profile reports and articles on enterprise performance. This includes the best-sellers 'Key Performance Indicators', ‘The Intelligent Company’, ‘More with Less’, ‘Managing and Delivering Performance’ and ‘Strategic Performance Management', a number of Gartner Reports and the world’s largest research studies on the topic. His expert comments regularly feature in high-profile publications including The Times, The Financial Times, Financial Management, the CFO Magazine and the Wall Street Journal.

He has worked with and advised many of the world’s best-known organisations including Accenture, Astra Zeneca, Bank of England, Barclays, BP, DHL, Fujitsu, Gartner, HSBC, Mars, Ministry of Defence, Microsoft, Oracle, The Home Office, NHS, Orange, Tetley, T-Mobile, Toyota, Royal Air Force, SAP and Shell, among many others.

He currently focuses on helping clients to:
- create strategic performance frameworks
- develop relevant and meaningful KPIs and metrics
- develop business analytics and 'big data' strategies
- develop management dashboards and reporting solutions 
- train and coach teams to become ‘high performance organisations’
- align people management practices with strategic performance objectives
- understand the emerging trends of big data analytics

His engagements range from executive awareness and training sessions to the design and implementation of corporate performance management and reporting approaches. Bernard can be contacted at bernard.marr@ap-institute.com
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