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Bernard Marr
Works at Advanced Performance Institute
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Bernard Marr

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As we are entering the third Industrial Revolution, more and more of our jobs will be replaced by robots and algorithms. Some estimates claim that 5 million jobs or more will be lost to machines by 2020. And it’s not science fiction or paranoia; as advances in big data, deep learning, [...]
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Bernard Marr

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If you’ve ever had to call a customer help line or other call center, you probably experience a shiver of dread at the mere thought. Some customer help lines are so reviled that people would rather deal with the issues than try to get support. But all that may be changing [...]
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Graphs and data visualizations are great ways of bringing data to life and communicating key insights at a simple glace. However, unless graphs, charts and dials are extremely well designed many still are at risk of being misinterpreted and often require significant efforts to fully understand. Last week we saw [...]
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One thing I see lacking on most dashboards and key performance indicator (KPI) measurement systems companies produce to track their own performance is an external perspective. Companies become so immersed in their own numbers, their own trends, their own data, that they forget to look at the external factors, including [...]
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It’s humans versus the machines. No, I’m not talking about a new Terminator movie, but rather, two models that seek to help address the shortage of data scientists in our industry. Because the struggle is real. As far back as 2012, Gartner estimated that there would be a shortage of 100,000 data scientists [...]
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Across all sports, athletes and coaches are increasingly working with big data and analytics to squeeze every last insight out of every drop of data available. Nowhere is this more true than at the highest levels. The prospect of Olympic medals and success on the international stage mean at elite [...]
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According to reports, 25 percent of technology projects fail outright; 20 to 25 percent don’t show any return on investment; and as much as 50 percent need massive reworking by the time they’re finished. But the question is why: Why do so many technology projects fail — and fail so [...]
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It’s a shocking fact that in the 21st century more than three quarters of a billion people do not have access to enough food to keep themselves healthy, while 30% of the food produced around the world goes to waste. It’s partly a problem of logistics – it’s expensive to [...]
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An Internet of Things (IoT) approach to business brings many benefits, primarily access to more data and better insights. It also brings new challenges. The sheer size and speed of the data collected when every device involved in your business process is online, connected and communicating can strain the sturdiest network [...]
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Is your market trending up or down? Is it growing or shrinking? Are people more or less interested in buying what you have to sell than they were a year ago? Many businesses conduct market research and stop with the size of their market, how many people are interested in what [...]
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Could your job be done by a robot? It’s a serious question. As big data, machine learning, AI and other technologies continue to advance at a furious pace, more and more jobs are falling into the category of those that could be automated and done by a computer or a robot. Factory [...]
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The customer service agent on the other end of the phone may seem oblivious to your growing ire, but the computer recording your call isn’t. More and more, companies are using the science of voice analytics to gain insight into customer interactions, identification even lie detection. Up until relatively recently, a [...]
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Bestselling Business Author, Keynote Speaker, Strategic Performance Consultant, and Analytics, KPI & Big Data Guru
Introduction
Bernard Marr is a global enterprise performance expert and a best-selling business author. He helps companies to better manage, measure, report and analyse performance. His leading-edge work with major companies, organisations and governments across the globe makes him an acclaimed and award-winning keynote speaker, researcher, consultant and teacher. Bernard is acknowledged by the CEO Journal as one of today’s leading business brains.

He has written a number of seminal books and over 200 high profile reports and articles on enterprise performance. This includes the best-sellers 'Key Performance Indicators', ‘The Intelligent Company’, ‘More with Less’, ‘Managing and Delivering Performance’ and ‘Strategic Performance Management', a number of Gartner Reports and the world’s largest research studies on the topic. His expert comments regularly feature in high-profile publications including The Times, The Financial Times, Financial Management, the CFO Magazine and the Wall Street Journal.

He has worked with and advised many of the world’s best-known organisations including Accenture, Astra Zeneca, Bank of England, Barclays, BP, DHL, Fujitsu, Gartner, HSBC, Mars, Ministry of Defence, Microsoft, Oracle, The Home Office, NHS, Orange, Tetley, T-Mobile, Toyota, Royal Air Force, SAP and Shell, among many others.

He currently focuses on helping clients to:
- create strategic performance frameworks
- develop relevant and meaningful KPIs and metrics
- develop business analytics and 'big data' strategies
- develop management dashboards and reporting solutions 
- train and coach teams to become ‘high performance organisations’
- align people management practices with strategic performance objectives
- understand the emerging trends of big data analytics

His engagements range from executive awareness and training sessions to the design and implementation of corporate performance management and reporting approaches. Bernard can be contacted at bernard.marr@ap-institute.com
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Chief Executive
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  • Advanced Performance Institute
    Founder and CEO, present