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Bernard Marr
Works at Advanced Performance Institute
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Bernard Marr

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Cars are increasingly generating more and more data as they become ever more connected and empowered by smart, Internet of Things technology. The need to capitalize on this data is forcing auto manufacturers to rethink their data strategies. Thanks to modern telemetry, vehicles have been gathering and transmitting data on [...]
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Bernard Marr

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It seems like barely a day goes by without reports of yet another large scale loss or theft of personal data. In fact statistics are quite clear on the matter – data breaches are becoming bigger and more frequent. Perhaps this is inevitable. The total volume of personal data we [...]
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Bernard Marr

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Even if you start with a solid strategy, you still need to report insights in a way people understand, says our business data expert Bernard Marr.
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As someone who watches technology trends closely as part of my business, I have been thinking about the future impact of all the technology innovations and automation we are currently experiencing and on the cusp of achieving. Many of the headlines I read about these trends — and even some [...]
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Working smarter, rather than simply investing more, is the key to gaining value from Big Data and analytics in business, according to a new report. The report, Broken Links: Why analytics investments have yet to pay off, from the Economist Intelligence Unit (EIU) and global sales and marketing firm ZS, [...]
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In many areas businesses are fighting to be the first to collect data and turn that data into value using new apps and algorithms. There is often a first mover advantage where the companies with the best data can develop new insights faster than their competitors and develop and refine [...]
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Bernard Marr

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Can Big Data make you a better golfer? Almost certainly – but how? A new report commissioned by GolfTEC thinks that it has the answer – and distilled it down to six key points. GolfTEC say their SwingTRU study is the first ever Big Data-driven investigation into what makes the [...]
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With more and more businesses becoming aware of the value locked inside the data they collect, many are becoming aware of a pressing problem. While traditionally a company has employed a data team to store, organize and distribute data, the sheer increase in size of data that large businesses are [...]
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The emerging technologies that small businesses can spot and make use of, according to our business expert Bernard Marr.
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WIMBLEDON fans are being served a mash up of machine learning and advanced analytics in a bid to capture viewers’ attention on social media and digital platforms. Statistics and analytics have been a big feature of grand slam tennis for some years now. But what’s new this year is Watson. IBM’s [...]
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It’s easy to get caught up in the hype of big data. Huge datasets, fast-moving analytics, complex and diverse data sources are hot right now, but it’s important to understand that big data would be nothing without the little data that goes along with it. Little data, what I call traditional [...]
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First came steam and the first machines that mechanized some of the work our ancestors did. Next was electricity, the assembly line and the birth of mass production. The third era of industry came about with the advent of computers and the beginnings of automation, when robots and machines began [...]
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In his circles
5 people
Have him in circles
409 people
D Saraswat's profile photo
Apoorv Yadav's profile photo
Luigi Puzone's profile photo
James Hutchinson (JH PhotoArt-ChronEVO)'s profile photo
Welman Digital's profile photo
Steve Bang's profile photo
STRIKE-JOBS.CO.UK's profile photo
usama zahid's profile photo
Sri Srivatsavaya's profile photo
Work
Occupation
Chief Executive
Employment
  • Advanced Performance Institute
    Founder and CEO, present
Story
Tagline
Bestselling Business Author, Keynote Speaker, Strategic Performance Consultant, and Analytics, KPI & Big Data Guru
Introduction
Bernard Marr is a global enterprise performance expert and a best-selling business author. He helps companies to better manage, measure, report and analyse performance. His leading-edge work with major companies, organisations and governments across the globe makes him an acclaimed and award-winning keynote speaker, researcher, consultant and teacher. Bernard is acknowledged by the CEO Journal as one of today’s leading business brains.

He has written a number of seminal books and over 200 high profile reports and articles on enterprise performance. This includes the best-sellers 'Key Performance Indicators', ‘The Intelligent Company’, ‘More with Less’, ‘Managing and Delivering Performance’ and ‘Strategic Performance Management', a number of Gartner Reports and the world’s largest research studies on the topic. His expert comments regularly feature in high-profile publications including The Times, The Financial Times, Financial Management, the CFO Magazine and the Wall Street Journal.

He has worked with and advised many of the world’s best-known organisations including Accenture, Astra Zeneca, Bank of England, Barclays, BP, DHL, Fujitsu, Gartner, HSBC, Mars, Ministry of Defence, Microsoft, Oracle, The Home Office, NHS, Orange, Tetley, T-Mobile, Toyota, Royal Air Force, SAP and Shell, among many others.

He currently focuses on helping clients to:
- create strategic performance frameworks
- develop relevant and meaningful KPIs and metrics
- develop business analytics and 'big data' strategies
- develop management dashboards and reporting solutions 
- train and coach teams to become ‘high performance organisations’
- align people management practices with strategic performance objectives
- understand the emerging trends of big data analytics

His engagements range from executive awareness and training sessions to the design and implementation of corporate performance management and reporting approaches. Bernard can be contacted at bernard.marr@ap-institute.com
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