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Benjamin Spiegel
Works at GroupM
Attended Internat Seehorst
Lives in Bedford, MA
167 followers|33,629 views
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Benjamin Spiegel

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Visualizations of your social data can be extremely helpful in developing marketing strategies, but how can you go about creating these graphs?
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Benjamin Spiegel

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My latest article on +Marketing Land 
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Benjamin Spiegel

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My latest thoughts on the future of Agency / Enterprise #SEO - http://www.clickz.com/clickz/column/2383470/the-future-of-agency-seo 
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Benjamin Spiegel

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My latest thoughts on the #SEO  dominance of +Pinterest via +Marketing Land 
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My latest thoughts on the future of content marketing
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The Google-Twitter partnership to show tweets in Google results has widespread implications for brands. Here are five tips to integrate search and social.
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My first post on +Advertising Age 
Brands don't care how big your data is; instead, they want to get actionable insights from agencies, writes Group M's Benjamin Spiegel.
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My latest thoughts on the future of keywords
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My latest piece on the future of BigData and text analytics
An actionable example, focusing on YouTube comments, of how to go about using the data behind text to better understand consumer trends and behavior.
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Have him in circles
167 people
Charlotte Burrows's profile photo
Federico Sasso's profile photo
Robert Shaver's profile photo
Nicholas Noble's profile photo
Crazy Inkjets's profile photo
Jake Davidow's profile photo
peter Quinlan's profile photo
Creativepool's profile photo
Bob Palacios's profile photo
Communities
Education
  • Internat Seehorst
    1994 - 1997
Basic Information
Gender
Male
Story
Tagline
Constantly Curious Digital Innovator
Introduction
Managing Partner looking for new ways to change the way brands engage with digital
Bragging rights
2 Girls, 1 Wife, 1 Dog and a Horse named "Miss America"
Work
Occupation
Managing Partner, Managing Director - Innovation
Skills
Digital, Innovation, Data, Analytics
Employment
  • GroupM
    Managing Partner, Managing Director - Innovation, 2015 - present
  • GroupM
    Sr. Partner, Managing Director - Strategy, 2013 - 2015
  • GroupM
    Director, Search Operations, 2011 - 2013
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Bedford, MA
Previously
Boston, MA - San Francisco, CA - San Jose, CA - Atlanta, GA - Jacksonville, FL - Hamburg, Germany - Kiel, Germany - Saratoga, CA - Fuerteventura, Spain - Chiclana, Spain - Hong Kong, Hong Kong - Windham, NH - Charlestown, MA
Benjamin Spiegel's +1's are the things they like, agree with, or want to recommend.
Will the Apple Watch Kill the Notification Game?
www.clickz.com

Brands can't rely on the old mobile approach of "just make it smaller" for the new wave of wearable devices. How can ads succeed on this new

Nodes and Edges: Visualizing Network Data 101
www.clickz.com

Visualizations of your social data can be extremely helpful in developing marketing strategies, but how can you go about creating these grap

The Future of Agency SEO
www.clickz.com

As SEO continues to mature, new types of engagements and agencies will begin to evolve. Here is a look at four ways the future of SEO could

Big Data 2.0 – YouTube Meets Text Analytics – Part 1
www.clickz.com

An actionable example, focusing on YouTube comments, of how to go about using the data behind text to better understand consumer trends and

The Future of Big Data – Big Data 2.0
www.clickz.com

The future of big data isn't about numeric data points but instead about asking the deeper questions and finding out why consumers make the

Innovation — Lies, Promises, and PowerPoints
www.clickz.com

Agencies are always promising their clients innovation - but what does that really mean? And how can they truly achieve innovative results?

What’s Google’s Biggest Fear? Native Search
marketingland.com

Historically, consumers have used Google for research in every step of the purchasing process, all the way up the sales funnel — starting wi

The Future of Paid Search (From a Data Perspective)
marketingland.com

Over the past five years, the media buying world has changed dramatically. The incredible advances in adTech (Advertising Technology) and co

14 Killer Presentation Tips | LinkedIn
www.linkedin.com

Killer Presentation Tips That I Learned On the RoadI am a giant geek! I love computers, I am obsessed with analytics, my favorite game is Ex

5 Tips For Getting More From Your Data You Already Have
marketingland.com

Sixteen Million. That’s the number of Google results for the term “Big Data.” And when you look at the historic interest in Google trends, t

The Latest Updates in Social SEO from April and May 2014
www.catalystsearchmarketing.com

Social platforms can indirectly affect SEO in terms of relevancy and organic reach. Here are three of latest changes which SEOs should be aw

Internet Marketing News May 2014 Recap
www.catalystsearchmarketing.com

Did you miss any internet marketing news in May 2014? Read this quick overview of the biggest changes and what it means for the future of th

Benjamin Spiegel's presentation on Social Media analytics during Cl...
www.slideshare.net

Benjamin Spiegel's presentation on Social Media Analytics during ClickZ Live Canada - #CZLTO #BSSM - Covering bad measurements, social media

Why SEO Will Always Thrive
www.catalystsearchmarketing.com

Learn how our SEO team provided content recommendations to a brand skyrocketing their Organic Search traffic while saving $90,000 in Paid Se

Beyond the Like – Using Post-Action Analytics to Create a Better ROI For...
www.clickz.com

Measuring social shares and mentions after the purchase can help marketers develop better bidding models by better understanding the true va

Is a Career in SEO Still Worthwhile? - YES!
www.linkedin.com

Whenever I try to recruit junior people (or family members) to join our SEO practice, I hear a lot of comments and questions regarding SEO’s

6 Key Trends and Takeaways from SXSW
www.catalystsearchmarketing.com

Wearables, Data, Privacy, Integration, Brand Advocacy, and Discoverability. Read about these trends from SXSW Interactive and their impact o

The Nativity Play - defining marketing's newest buzz words
www.linkedin.com

No new year in marketing would be complete without an update to the buzzword hall of fame. Assuming that big data is so 2013, among this yea

Device Fragmentation -- The Death of Web Design?
www.clickz.com

Device fragmentation, and its effect on the way consumers connect with material, will have a huge impact on marketing strategies in the comi

LinkedIn Paid Ads: A Beginner’s Guide
marketingland.com

There are lots of ways to spend your digital advertising budget today; but, have you considered LinkedIn? Advertising on LinkedIn is a great