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Benjamin Spiegel
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Benjamin Spiegel
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Benjamin Spiegel
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Benjamin Spiegel
Shared publicly -- Internat Seehorst1994 - 1997
- GroupMManaging Partner, Managing Director - Innovation, 2015 - present
- GroupMSr. Partner, Managing Director - Strategy, 2013 - 2015
- GroupMDirector, Search Operations, 2011 - 2013
- Advertising Age (current)
- CMO.com (current)
- ClickZ (current)
- Search Engine Land (current)
- Marketing Land (current)
- Search Marketing Standard (current)
- catalystsearchmarketing.com (current)
- groupm.com (current)
- BenSpiegel.com (past)
- Data Narrative (past)
- NXFX web Design (past)
- Buzz (past)
- Slideshare (current)
Will the Apple Watch Kill the Notification Game? www.clickz.com Brands can't rely on the old mobile approach of "just make it smaller" for the new wave of wearable devices. How can ads succeed on this new |
Nodes and Edges: Visualizing Network Data 101 www.clickz.com Visualizations of your social data can be extremely helpful in developing marketing strategies, but how can you go about creating these grap |
The Future of Agency SEO www.clickz.com As SEO continues to mature, new types of engagements and agencies will begin to evolve. Here is a look at four ways the future of SEO could |
Big Data 2.0 – YouTube Meets Text Analytics – Part 1 www.clickz.com An actionable example, focusing on YouTube comments, of how to go about using the data behind text to better understand consumer trends and |
The Future of Big Data – Big Data 2.0 www.clickz.com The future of big data isn't about numeric data points but instead about asking the deeper questions and finding out why consumers make the |
Innovation — Lies, Promises, and PowerPoints www.clickz.com Agencies are always promising their clients innovation - but what does that really mean? And how can they truly achieve innovative results? |
What’s Google’s Biggest Fear? Native Search marketingland.com Historically, consumers have used Google for research in every step of the purchasing process, all the way up the sales funnel — starting wi |
The Future of Paid Search (From a Data Perspective) marketingland.com Over the past five years, the media buying world has changed dramatically. The incredible advances in adTech (Advertising Technology) and co |
14 Killer Presentation Tips | LinkedIn www.linkedin.com Killer Presentation Tips That I Learned On the RoadI am a giant geek! I love computers, I am obsessed with analytics, my favorite game is Ex |
5 Tips For Getting More From Your Data You Already Have marketingland.com Sixteen Million. That’s the number of Google results for the term “Big Data.” And when you look at the historic interest in Google trends, t |
The Latest Updates in Social SEO from April and May 2014 www.catalystsearchmarketing.com Social platforms can indirectly affect SEO in terms of relevancy and organic reach. Here are three of latest changes which SEOs should be aw |
Internet Marketing News May 2014 Recap www.catalystsearchmarketing.com Did you miss any internet marketing news in May 2014? Read this quick overview of the biggest changes and what it means for the future of th |
Benjamin Spiegel's presentation on Social Media analytics during Cl... www.slideshare.net Benjamin Spiegel's presentation on Social Media Analytics during ClickZ Live Canada - #CZLTO #BSSM - Covering bad measurements, social media |
Why SEO Will Always Thrive www.catalystsearchmarketing.com Learn how our SEO team provided content recommendations to a brand skyrocketing their Organic Search traffic while saving $90,000 in Paid Se |
Beyond the Like – Using Post-Action Analytics to Create a Better ROI For... www.clickz.com Measuring social shares and mentions after the purchase can help marketers develop better bidding models by better understanding the true va |
Is a Career in SEO Still Worthwhile? - YES! www.linkedin.com Whenever I try to recruit junior people (or family members) to join our SEO practice, I hear a lot of comments and questions regarding SEO’s |
6 Key Trends and Takeaways from SXSW www.catalystsearchmarketing.com Wearables, Data, Privacy, Integration, Brand Advocacy, and Discoverability. Read about these trends from SXSW Interactive and their impact o |
The Nativity Play - defining marketing's newest buzz words www.linkedin.com No new year in marketing would be complete without an update to the buzzword hall of fame. Assuming that big data is so 2013, among this yea |
Device Fragmentation -- The Death of Web Design? www.clickz.com Device fragmentation, and its effect on the way consumers connect with material, will have a huge impact on marketing strategies in the comi |
LinkedIn Paid Ads: A Beginner’s Guide marketingland.com There are lots of ways to spend your digital advertising budget today; but, have you considered LinkedIn? Advertising on LinkedIn is a great |

































