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Benjamin Mangold
Works at Loves Data
Lives in Sydney
4,603 followers|3,777,064 views
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Benjamin Mangold

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No pressure. Just presenting on +Google Australia's YouTube channel. #Eeek  It's day two of Partner Academy Online for +Google Partners

Work for an agency? Sign up to become a Google Partner (it's free) at https://www.google.com/partners/ and you get access to great resources.
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See you in Brisbane in a couple of weeks! Don't fry your brain in the meantime... :)
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Inbox by Gmail rolls out to iPads, Android tablets, Safari and Firefox. Unfortunately there is no word on support for users of Google Apps for Business (yet)...

#gmail   #inbox  
Google has announced that Inbox by Gmail (Google’s new take on streamlining email, tasks and appointments) is now available on iPad and Android tablets, as well as being supported on Firefox and Safari. Source: Gmail The announcement means there are now more ways for people to access Inbox. However, Inbox continues to only be available…
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Do you run Google shopping campaigns? Would you run Facebook product ads?

Facebook releases new 'product ads' – allows you to upload multiple products or your entire product catalogue. In a move that looks to compete with Google shopping campaigns.

Read Facebook's announcement at https://www.facebook.com/business/news/product-ads

#facebookmarketing   #ecommerce  
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Great points +Leonardo Saraceni and +Stephen Hamilton. It's probably why the Facebook announcement emphasises the remarketing angle.
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Automate your YouTube publishing schedule.

Did you know you can choose when to post your videos on YouTube? Just select ’scheduled’ as the privacy setting, select your date, time and time zone – and you’re done!

Via +YouTube 

Read the support article at https://support.google.com/youtube/answer/1270709?hl=en

Pin it for later https://www.pinterest.com/pin/374361787751315318/

#youtubecreator   #youtube   #youtubetips  
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Great info! THANK YOU!
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How to use keyword tools to research your next blog post

Easy to follow post on +HubSpot, steps include:

1) Head to the AdWords Keyword Tool
2) Identifying strategic keywords
3) Expand your research by adding these variations

Then you can select a focus keyword based on traffic volume and how closely it aligns with your objectives.

Read the full post at http://blog.hubspot.com/marketing/how-to-use-keyword-tool-brainstorm-blog-topics

#blogging   #contentmarketing  
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Grab Google’s new guide on using +Google Ads with +Google Analytics

Google says “You’ll get high-performance insights into your ads and your website when you link your AdWords and Analytics accounts.”

The 12-page guide, called ‘Better Together’ outlines Google’s best practices for measuring and optimizing Google AdWords using Google Analytics. 

Download the 12-page guide: http://goo.gl/DzZc8t (PDF)
Download a one-page cheatsheet: http://goo.gl/BwEYOj (PDF)

Read a quick summary of the new guide at http://www.lovesdata.com/blog/2015/google-better-together-guide/

Pin it for later https://www.pinterest.com/pin/374361787751243053/

#GoogleAnalytics   #GoogleAdWords   #Google  
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Have them in circles
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How do people experience your website? How does it load on different internet speeds?

You can find out using +Google Chrome to simulate different internet connection speeds. Here is a quick summary of the steps:

1. Open 'Developer Tools'
2. Click on the device mode icon (looks like a mobile)
3. Click 'No Throttling' and select a slower connection speed

For more tips on using the loading speed simulation and complete steps head to the +Loves Data blog at http://www.lovesdata.com/blog/2015/understanding-website-loading-speed/

Pin it for later https://www.pinterest.com/pin/374361787751486979/

#usability   #loadingspeed   #optimization  
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Benjamin Mangold

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Google launches new AdWords app in Canada... Stay tuned for the launch in other countries!

View the official announcement at https://plus.google.com/u/0/+GoogleCanada/posts/7Pp237SEsVA from +Google Canada

#adwords   #apps  
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I'd prefer they fix the Analytics app ecommerce tracking first.
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Do you perform link building? Google recommends changing your focus.

In a post today on +Search Engine Land, +Barry Schwartz has highlighted a recent comment by Google’s John Mueller saying that “only focusing on links is probably going to cause more problems for your website [than it] actually helps”.

Time to focus on earning links instead of seeking them out? Definitely!

Read Barry’s post at http://searchengineland.com/google-try-avoid-link-building-can-harm-good-214861

Pin it for later https://www.pinterest.com/pin/374361787751332658/

#seo   #contentmarketing  
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Dear Google+'ers, Happy Valentine's Day!

#valentine   #love   #googleplus  
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so am i and only on that night.
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Accidentally deleted your Google Analytics data? New 'Trash Can' feature to the rescue!

You will now be able to recover views, properties and accounts that you have deleted for up to 35 days without loosing any data. You will find 'Trash Can' within 'Admin' under the 'Account' column.

Don't see it? The feature is still rolling out to all accounts, but even if you delete something today you will be able to recover it when the feature is added to your account.

Read Google's announcement at http://analytics.blogspot.com.au/2015/01/introducing-trash-can-data-recovery-in.html

Pin it for later https://www.pinterest.com/pin/374361787751257654/

#GoogleAnalytics #Google #Analytics  
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so nice
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The Dos and Don'ts of Social Media

Do:
✓ Care about your social media presence
✓ Understand your audience and the particular social network
✓ Aim to increase engagement
✓ Consider people engaging on mobile devices
✓ Follow a social media strategy

Don't:
✘ Be boring
✘ Forget to measure what's working (or not working)
✘ Worry about ROI
✘ Overdo it
✘ Try to control your audience

Read the full post at http://www.lovesdata.com/blog/2015/dos-donts-social-media-marketing/

Pin it for later https://www.pinterest.com/pin/374361787751165793/

#socialmedia #social  
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People
Have them in circles
4,603 people
Denziel Dean's profile photo
Ashley D'Andrea's profile photo
Jamie K's profile photo
Robert Pasqualini's profile photo
Anton Abreu's profile photo
Md Islam's profile photo
Matt Millen's profile photo
Sébastien Cochard's profile photo
余孟嬪's profile photo
Work
Occupation
Director of Digital & Analytics
Employment
  • Loves Data
    Director of Digital & Analytics, 2011 - present
  • Loves Data
    Analytics Director, 2006 - 2011
  • Loves Data
    Web Developer, 2002 - 2005
  • University of Technology Sydney
    Casual Academic, 2007 - 2009
Contact Information
Work
Phone
(02) 9960 6577
Email
Story
Tagline
Speaker, Blogger, Fitness-Lover
Introduction
I help people and organizations implement online marketing campaigns and digital analytics to optimize their efforts based on data. I believe in simplicity over complexity.

I work for Loves Data, a Google Certified Partner in Sydney, Australia and I share my knowledge as a Google Certified Trainer for Google AdWords and Google Analytics.

In my role as Director of Digital and Analytics I oversee online marketing, digital analytics and optimisation projects for leading brands, government departments and non profits.

I look forward to connecting with you on Google+ and encourage you to add your thoughts in the comments of my posts!
Bragging rights
Independent expert engaged by Google to train their clients in Google AdWords and Google Analytics
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Sydney
Previously
Vancouver - Edmonton
Public - in the last week
reviewed in the last week
Great spot for breakfast or lunch. It can get a bit noisy inside, so try to get an outside table. Great smoothies, coffee, eggs and felafel. Bloom is a new favorite spot.
Public - 2 months ago
reviewed 2 months ago
Exceptional service! Mikayla at reception went above and beyond to help us sort out a problem with our hotel booking and gave us a discount since we were staying as the result of a cancelled flight. Thank you so much Mikayla! Room was clean and new. I highly recommend the Four Points!
Public - 2 months ago
reviewed 2 months ago
171 reviews
Map
Map
Map
Public - 2 months ago
reviewed 2 months ago
Restaurant located within the Four Points Hotel and is now called the "Gulfstream". We arrived late after a cancelled flight and the service was friendly. It was a bit chaotic in the foyer with a private function, but made for some good people watching. Cocktails were a bit on the sweet side and could have used a more generous boost, so I would recommend beer or wine over cocktails. Food was surprisingly good for a hotel restaurant. Made the cancelled flight less painful. Thanks!
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Public - 2 months ago
reviewed 2 months ago