Baukjen is the epitome of effortless, chic everyday dressing for the modern woman. Our focus is on contemporary classics and style solutions that take women from day to night and work to play. Quality is at the heart of the collection, from the best fabrics, cuts and detailing to our commitment to service.
See a need and invent the solution.
The Baukjen brand does just that with a modern and versatile collection – designing pieces that are intelligent, feminine, sexy, timeless yet relevant now. The Baukjen woman exudes a natural flair; her less-is-more approach to dressing is effortlessly stylish and eternally chic. It’s about minimum effort, maximum style.
The muse – a busy, multifaceted woman, is encapsulated in founder Baukjen de Swaan Arons herself, with her detailed eye giving every design a unique edge and polished finish.
“Women want to wear a quality piece that they feel great in. They want it for work, off duty, evening – and most of all for every day.
I wanted to create a collection that would transcend trends and inspire our customer. It’s about having a wardrobe that focuses on expert fits and quality married with chic style staples for the modern woman and all aspects of her life.” – Baukjen
The collections are heavily focussed around quality fabrics and timeless cuts; with crepe tailoring, luxe leathers, contouring ponte and cosy knits all playing key parts in the final collection. Since its debut in 2009, the range of signature jersey has become synonymous with the easy Baukjen aesthetic.
“The Baukjen brand is a real team effort, inspired by the city we live and work in – London. The customer is always at the heart of what we do and drives us to give you the very best in design, quality, fit and service. I hope you’ll welcome Baukjen in to your wardrobe and enjoy the pieces for years to come.” – Baukjen