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Peter Driessen's profile photoJohn Mueller's profile photoamit kadam's profile photo
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Well, if you already have markup, you don't need this tool. This is ment for webmasters who don't know much about setting up specific markup within their system/cms.
 
To a large extent, I think SEO is about giving a clear & consistent signal to search engines. As soon as you give inconsistent signals, - or worse: conflicting signals - then you can't rely on them doing what you'd really want them to do. Sometimes that's obvious (specify a URL in a Sitemap file that redirects elsewhere), other times it's subtle (specify one element of a page as the name of an event, and use the Data Highlighter to tag a different element as the name). Essentially, it's up to you to provide clear & consistent signals if there's something specific that you want search engines to do. 
 
I tried this tool but its giving me only Event Rich snippets. I want to add Product review rich snippets, is it possible of using this tool?
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