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Barry Schwartz
Works at Search Engine Roundtable
Attended Baruch College
Lives in New York
112,306 followers|10,679,274 views
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Barry Schwartz

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Weekly SEO Video Recap: Lots of Google Penguin 4.0 & AMP https://www.youtube.com/watch?v=q5WVzVwddkI & text version https://www.seroundtable.com/video-09-23-2016-22744.html
Big news this morning, Google officially confirmed that Penguin 4.0, the real time version of that spam algorithm, is now live. We saw Google testing it earlier and some folks were talking about the launch date...
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Barry Schwartz

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Google wants to hear from webmasters about AMP, go take their survey.
Google posted on Google+ and Twitter a request to webmasters to complete a survey on accelerated mobile pages, AMP.Google wrote,
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I did not see any wordpress module implementing AMP ?
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Barry Schwartz

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Google makes installing AdWords call conversion tracking easier.
Google posted on Google+ that there is a new and easier way to implement call conversion tracking with AdWords. Now you implement one snippet of code per landing page and Google will dynamically serve
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Elle Exxe performed at Google NYC, here she is on the rooftop in Manhattan.
Musical artist, Elle Exxe, performed at Google NYC this week for a party. Here is a photo she shared on Facebook of her friends and Googlers holding her up on the roof. She wrote
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Google launching the Google Trips Vacations feature in search now.
Search for [caribbean vacations] or similar queries, Google may show you a box at the top of the search results for
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Destinations on Google made it to desktop, not really part of Google Trips. IMHO, Google Trips will be sunset within the year after they release the API for Google Assistant.
https://googleblog.blogspot.com/2016/03/new-ways-to-plan-your-vacation-while-on.html
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Barry Schwartz

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Check out the logos from Google, and themes from Bing and Dogpile for the kickoff of the Fall season.
Today is the first day of fall for those in the northern hemisphere and the Doodle looks wicked similar to the vernal equinox Google had earlier this year. It clearly shows happy rocks with leaves fal
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BREAKING: Google Penguin 4.0 is now rolling out, the real time Penguin is out!
Google has officially confirmed on the Google webmaster blog that they've began rolling out the Penguin 4.0 real time algorithm. It has been just under two years since we had a confirmed Penguin upd
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POR FABOR NO ENVIAR A CADA MOMENTO...CUAL ES EL OBJETIVO...ES DAÑO Y PERJUICIO... GRACIAS... 
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Barry Schwartz

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Google's +Gary Illyes says no need to rush into PWAs, but you should 100% look and evaluate their benefits.
PWAs, progressive web apps, is a Google protocol that helps make richer mobile web pages that act like mobile apps but they are not native iOS or Android apps.For the past few months, Gary Illyes fro
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So cool, an El Santo Mask Google Doodle! Sweet!
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Today on Google.com is a special Google Doodle, Google logo, for Rodolfo Guzmán Huerta (El Santo)'s 99th birthday. El Santo, meaning
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Some think Google is testing Google Penguin 4.0 in the wild, I am not so sure.
I am reluctant to write something about this because the chatter in the SEO community is all over the place. It seems like many are saying that Google is testing the new Penguin 4.0 update in the wil
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William Rock's profile photoArun Raval's profile photo
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I think 09/23/2016........... penguin day .....Doom !
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Google card style layout test adds some depth to the cards or boxes with a bit of a shadow.
We keep on covering the card style layout but I wanted to share a variation of that layout with you.Jeff Needles shared a photo on Twitter of the card style layout, the material design layout, but wit
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Check out this Chrome magic sphere
I spotted this image on Instagram of a Chrome logo on a ball, or sphere like object, that looks like a Rubik's Cube but a sphere. It is a magic cube or magic sphere with the Chrome logo. Do you have
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Where can you get one of those
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Search Geek & CEO of RustyBrick
Introduction

Barry Schwartz is Search Engine Land's News Editor and has covered search news for over five years. Barry also maintains the Search Engine Roundtable, his own search blog that tracks discussions at the most active search engine forums. As the host of Search Marketing Expo Israel and a speaker at many search marketing conferences, Barry is always on top of the most important topics in search. He also was the former News Editor at Search Engine Watch, hosts a weekly video cast named Search Buzz Recap and is a moderator at several popular search marketing forums.

Barry is often quoted in publications such as Forbes, Reuters, Wall Street Journal, New York Times, Bloomberg, News.com, Publish and more. With five years of writing about search marketing tips and how search engines work, Barry has been called the hardest working blogger in search. Barry maintains a personal blog named Cartoon Barry and can be followed on Twitter here.

Mr. Schwartz is the CEO of RustyBrick, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. RustyBrick sells custom web software including advanced e-commerce, custom content management systems, social networking sites, CRM applications, custom web-based business software, iPhone applications and much more.

Education
  • Baruch College
    Marketing Research, 1999 - 2002
Basic Information
Gender
Male
Work
Occupation
CEO & Search Blogger
Employment
  • Search Engine Roundtable
    Executive Editor, 2003 - present
  • Search Engine Land
    News Editor, 2009 - present
  • RustyBrick
    CEO, 1994 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
New York
Previously
Jerusalem