- Pratt Institute
Pioneering art, communications and technology for social good.
I'm an entrepreneur, designer, writer, strategist, new media pioneer
and mobile channel consultant. I enjoy media pioneering and driving engagement through invention, ideation, collaboration and
I practice strategic discovery process that leads to original concepts and development of new media channels that are more well aligned with interactive audiences, build brand relationships and deliver performance with measurement of CPC, CPE value exchange. I architect and apply tactical planning, execution, creative and production on cross channel campaigns that have included everything from broadcast to event to wireless mobile media.
My goal is to drive media evolution, invent and foster development of new media communication, art, design, strategy and technology. To empower audiences, to more smoothly engage subscribers /audiences by enabling preferences and dialog. To reduce waste, clutter and noise of interruption by delivering a better system of social alignment, industry advancement and greater market performance through relevance, proximity, permission, portability and personalization.
Communicator, ideation and actualization, brand and campaign /development strategy, proposals and contract agreement, framing partner agreements, tactical deployment, media operations and development production, image and identity branding, print advertising, graphic design, animation, interactive design, web application development, ASP / SAS architecture, implementation, mobile media, social media, viral marketing, messaging and permission based marketing campaigns, graphic arts, illustration, drawing, painting.
McDonald's isn't just losing business to restaurants
Blog: Grocery stores like Kroger are taking a lot of business from the Golden Arches
Apple Preparing For Push Into Mobile Payments For Physical Goods, WSJ Re...
A long-rumored move by Apple is reportedly one step closer to becoming a reality today. The Wall Street Journal says that Apple is looking i
Amazon Bought GoPago’s Mobile Payment Tech And Product/Engineering Team,...
Last week, we wrote about how Amazon had quietly acquired mobile payments startup GoPago. Today, some more details about the deal: A source
Amazon Reportedly Buys Mobile Payments Startup Gopago, Working On An ‘Am...
Looks like Amazon may have quietly made another acquisition, and another move to expand its role in the world of mobile: Italian newspapers
iBeacon In Apple's Retail Stores Has Limited Appeal
Apple's new iBeacon technology is now being rolled out to the company's U.S. retail stores, but it's real promise will only be realized by o
NSA has installed malware on 50,000 computers around the world
In a stunning revelation, the National Security Agency (NSA) has revealed it installed malware on upwards of 50000 computers around the worl
Internet of Things Will Burn Privacy for a While, Cerf Warns | Internet ...
"Privacy may actually be an anomaly," Vinton Cerf, one of the fathers of the Internet, told participants in an FTC workshop on privacy and s
MediaPost Publications Confessions Of Agency CTO: Ready or Not, Programm...
Confessions Of Agency CTO: Ready or Not, Programmatic Future Already Here - 11/19/2013
Disney MyMagic+ sets a new bar for mobile wallet design - NFC World
A new report from the NFC World team has found that Disney's new MagicBand bracelet system provides unmissable lessons for anyone planning,
MediaPost Publications Programmatic Buying Meets Attributed Metrics: A M...
Programmatic Buying Meets Attributed Metrics: A Match Made With Big Data - 03/26/2013
MediaPost Publications Like It or Leave It 10/08/2012
Like It or Leave It - 10/08/2012
MediaPost Publications Ad Group Poised To Release Mobile Privacy Rules, ...
Ad Group Poised To Release Mobile Privacy Rules, Likely To Mirror Online's - 03/14/2013