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Baptiste Laurenge
Works at Netbooster
Lives in Paris
5,591 followers|35,869 views
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Baptiste Laurenge

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Baptiste Laurenge

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How are your digital contents fragmented ?
We can argue about Android fragmentation and conflicting standards all day long, but you know what? Those fights are nothing compared to how broken your own digital life is.
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Learning without limits.
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This is genius.

#UI  
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Interstellar Lighthouse (灯台と銀河)
It was new moon last night. When I arrived at the site it was very cloudy and I didn't have much hope to shoot starscapes. I waited there patiently for a couple of hours and the sky suddenly cleared up at 2:00a.m.. This shot was taken just before the dawn when the milky way was at the highest position in the sky just as I planned.  
Nikon D600 + AF-S Nikkor 14-24mm F2.8G ED

昨日は星撮りの絶好のチャンスの新月でしたが、現場に着いたときは雲が多くて絶望的でした。一縷の望みを抱いて震えながら2時間ほど待つと、急に空が嘘のように晴れ渡り、天の川が現れました。それから空が少し明るくなる早朝4:00すぎまで無我夢中で撮りまくりました( ̄▽ ̄)
#plusphotoextract   #starscape   #nikon   #d600  
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Baptiste Laurenge

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This could be huge.
Way back when, Steve Jobs told Dropbox that it was a feature, not a product. Which was enough at the time. Except now, Dropbox's reach stretches wide enough, and its influence is great enough, that it just leveled up. It's not just syncing your files and folders anymore. It's trying to sync literally everything on your phone, tablet, and computer. Game saves, settings, contacts, notes—all of it, and on any phone or tablet you have.
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Fast-foods, Evil, and Marketing

I don't always disagree with Seth Godin, but this time i feel he's a little off the mark.

His point in his blog today is that we should condemn people who use Marketing for "evil" purposes, and that in the end, marketers are responsible for "manipulating" people into acting against their own good. And he does this using the perfect example of Fast food chains.

Now, he's obviously right in a way, but what ticked me off is when he said "Organizations at scale do far more than give people choices... they change the culture".

In my opinion, organizations, with all their marketing might, can't change the culture, rather they twist their message to fit into the culture, but ultimately they adapt. His only point of reference in this case is the American people, but he fails to take into account that fast food chains are present in almost everywhere in the world without "causing" nearly as much damage as in the US.

Why is that ? Because the culture varies. In many countries McDonald's nearly went bust because their offer didn't fit right with the local country, and thus they had to adapt. In France for instance portions are much smaller and a greater emphasis is put on salads and whole bread sandwiches, hell the McDonalds logo even turned green in europe.

So maybe the health concerns in the United States are an issue that's deeper than marketing, even if it's a part of it.
I also think that if Fast foods were born and became succesful in the US first, that's because the local culture supported their apparition and success, predating any marketing efforts.

#culture #marketing  
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Coursera

The topic of Online learning is dear to me, i have already experienced platforms such as codeacademy or duolingo, but now i just discovered Coursera

Coursera allow anyone to take classes from prestigious american universities in very specific topics such as "Social Network Analysis" (about the study and mapping of social networks) which i applied to.

It's entirely free, and each course is complete with video lectures, homework and a final test over the span of several weeks (there is a schedule to follow).

Of course i don't think it will ever replace a regular education, but it's an excellent way to complete what you already learned, no matter your age, occupation or your current location.

Check it out and try some courses for yourself !

https://www.coursera.org
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Don't like the #newgoogleplus tiles ?

Just resize the window until there is only one column :)
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Don't do this, kids !
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"It seems to me that right and wrong are fuzzy concepts, and I will devote this essay to an explanation of why I think so."
Isaac Asimov.

To be put in perspective with today's post on seth's blog :)
The Relativity of Wrong By Isaac Asimov
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People
In his circles
259 people
Have him in circles
5,591 people
Chris Borrett's profile photo
Bonnie Pickartz's profile photo
Larry McKenzie's profile photo
Brian Corlett's profile photo
Steve Struemph's profile photo
Kate Healey's profile photo
Anna Salorinne's profile photo
Louise R. Penrod's profile photo
Taner Çolak's profile photo
Work
Occupation
Web Analyst
Employment
  • Netbooster
    Consultant Web Analytics, 2014 - present
  • Wunderman
    Consultant Social and Web Analytics, 2013 - 2013
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Male
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Introduction
Hey there, pleased to meet you !
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Paris
Previously
Shanghai - Angers
Links
Excellent italian food warm atmosphere
Public - a month ago
reviewed a month ago
Perfect fo a quick, healthy lunch at a low price. Friendly staff
Public - a month ago
reviewed a month ago
Après une longue attente, un café froid jeté dans le sac, servi sans sa crême...
Public - a month ago
reviewed a month ago
Public - a month ago
reviewed a month ago
13 reviews
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Good for the price
Public - a month ago
reviewed a month ago
Un poil cher mais c'est bon. Attention a la qualité aléatoire des boissons
Public - a month ago
reviewed a month ago
Public - a month ago
reviewed a month ago