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Balihoo
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As a national retailer, one of your biggest priorities is to attract new customers and retain existing brand-loyal shoppers. Research is showing that designing and executing an effective localized marketing strategy is critical to this objective. Learn how to get started (and read industry trends) in today's new blog post http://ow.ly/KvcNp
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Before reviewing local marketing automation platform vendors, it's important that you’re clear about your national brand's goals with local marketing. Download Balihoo's new self-assessment guide to figure out a plan of attack that makes sense for your brand http://ow.ly/KpkP2
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Did you know that localized digital tactics help national brands increase local visibility, drive sales and ROI, as well as drum up a steady stream of leads/sales? Learn how to get started in local marketing in Balihoo's feature article - Three Digital Tactics for Local Success. Download the full piece here http://ow.ly/KfD0H
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9 in 10 consumers want a meaningful relationship with national brands, yet fewer than 1 in 5 believe brands are delivering on that wish. Local marketing is key to developing and building those relationships. Learn how to get started in Balihoo's feature article - Local Marketing - The Secret Ingredient to Building Customer Lifetime Value. http://ow.ly/KayAJ
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Did you know that 90% of consumers search online, but purchase offline in local markets, making a local search strategy imperative for a successful national brand? Learn how to get started in this week's roundup blog post. http://ow.ly/K1WVr
A strong local search strategy is critical to the success of your national brand. Learn how to get started in this Balihoo weekly roundup blog.
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Did you know that 90% of consumers search online and purchase offline in local markets? Check out today's blog post for 10 compelling stats that are shaping the way progressive brands run marketing. http://ow.ly/JST0J
Marketers working for national or regional brands are inundated daily with facts and figures about not only marketing and advertising, but also the vertical that they represent. I’ve rounded up 10 of the most compelling stats that are shaping the way progressive companies market their product and services in 2015.
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According to Gleanster Research, a whopping 86% of national brand marketers ranked personalized customer engagement as one of the top three imperatives for
revenue growth.But navigating the business justification for local marketing automation can be tricky. So, how do you build a convincing business case for local marketing automation? Download Balihoo's new worksheet - Building a Business Case for Local Marketing - to learn the three key metrics. http://ow.ly/Ks2wr
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Did you know that 91% of U.S. adults say they like getting promotional emails from companies they do business with? This week's Balihoo roundup blog focuses on the power of localized email campaigns, and includes industry data on the successes national brands are seeing with this top-performing marketing tactic. Read the full post here http://ow.ly/KfVc7
Did you know that localized email campaigns drive higher engagement and ROI for national brands? This week's roundup features new industry data to support the power of local email.
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NEW article: According to a recent CMO Council study, 67% of national brands reported greater customer relevance, response and ROI from local marketing efforts. The new Balihoo article explores why and how national brands need to invest efforts into local in order to drive customer lifetime value and come out ahead of their competition. Download the full piece here: http://ow.ly/Kdb3j
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Research shows that 88 percent of marketers incorporate email into their demand generation marketing campaigns. However, most are not taking advantage of data to tailor emails to their consumer base and drive higher engagement, click-through rates, and ROI. Download Balihoo's feature article - Localized Email Drives Higher ROI. It's That Simple - to start optimizing your email campaigns and seeing tangible results. http://ow.ly/K7EZ9
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Did you know that 77% of marketers plan to invest in local marketing tactics this year, but are still struggling to scale and measure the efforts? Download Balihoo's new guide - The National Marketer's Guide to Local Marketing - for key insights on maximizing local marketing to not only drive ROI, but provide your brand with measurable results. http://ow.ly/JZkIX
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For this week's roundup, the Balihoo team compiled the top reads from around the web. Check out the featured articles http://ow.ly/JH8qT
In this week's roundup, Balihoo features top marketing reads from around the web. Check out the post to learn more about what's going on in marketing.
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404 S 8th St Suite 300 Boise, ID 83702
404 South 8th Street Suite 300USIdahoBoise83702
(866) 446-9914balihoo.com
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