Profile

Cover photo
Brandon Mendelson
Works at Earth's Temporary Solution
Attended State University of New York at Potsdam
Lives in Chicago, Illinois
345 followers|35,842 views
AboutPostsPhotosVideos+1's

Stream

Brandon Mendelson

Shared publicly  - 
 
Yesterday, the NY Times' "Common Sense" column demonstrated anything but common sense in a thinly-veiled love letter to Comcast CEO Brian Roberts, who is apparently the savior of cable TV and will ...
1
Add a comment...

Brandon Mendelson

Shared publicly  - 
 
And this is why I use Uber ...
1
Add a comment...

Brandon Mendelson

Shared publicly  - 
 
Inc.com
Wren Studio's viral video of random people kissing for the first time certainly got shared and covered--but who actually benefited?
1
Add a comment...
Have him in circles
345 people
Jessica Fitz's profile photo
Helen Winder's profile photo
Phil Villarreal's profile photo
James Erwin's profile photo

Brandon Mendelson

Shared publicly  - 
 
Priceline CEO Darren Huston, who presides over one of the biggest spenders on online advertising, says Twitter and Facebook ads aren’t effective for the travel site. “For Facebook and Twitter, we have endless amounts of money,” Huston told Bloomberg today. “But we haven’t found anything there.” Priceline’s online marketing costs were $1.8 billion last year, […]
1
Add a comment...

Brandon Mendelson

Shared publicly  - 
 
good read
A month ago, Comcast and Netflix seemed to be buddy-buddy when the streaming video service agreed to pay a price to end Comcast's passive-aggressive efforts to make sure its customers had cruddy ac...
1
Add a comment...

Brandon Mendelson

Shared publicly  - 
 
Polygon
The flight to Thailand was long. Stephen de Souza wished it were longer.
1
Add a comment...
People
Have him in circles
345 people
Jessica Fitz's profile photo
Helen Winder's profile photo
Phil Villarreal's profile photo
James Erwin's profile photo
Work
Occupation
B.J. Mendelson is an author & speaker on the myths of social media marketing
Skills
social media marketing, writing, speaking, creative writing,
Employment
  • Earth's Temporary Solution
    President and Founder, 2002 - present
    Formed in his dorm room at Alfred State College in the wake of the 9/11 terrorist attacks, Earth's Temporary Solution was an entertainment and consulting company that focused on producing products meant to inform, engage, and entertain college students across America. The company produced numerous sold out live events across the East Coast, a public access television show, a syndicated radio program, and a syndicated "college survival" column that was distributed by CBS College Sports. Earth's Temporary Solution also offered services to those looking to similarly inform, engage, and entertain college students. Clients included a syndicated ABC Television show, numerous authors, speakers, and bands, and several not-for-profits including Wounded Warriors Family Support. Earth's Temporary Solution was responsible for the creation and operation of the first High Five Tour, which Wounded Warriors Family Support continues to operate to this day.
  • Earth's Temporary Solution
    Author & Speaker, 2011 - present
    B.J. Mendelson is the author of the book, Social Media Is Bullshit, which is now in stores everywhere from St. Martin's Press. Social Media Is Bullshit has also been translated into Russian, Spanish, and Polish. Since 2008, B.J. Mendelson has been working on a humorous fiction novel called Dracula And Kittens that he hopes to self-publish on October 31st, 2014. Since the debut of Social Media Is Bullshit, B.J. Mendelson has also appeared at numerous events, colleges, and conferences including at The United Nations (where he debated the ambassador to Pakistan), the Word of Mouth Marketing Summit, South By Southwest, New York University, Columbia University, and The Do Lectures in Wales.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Chicago, Illinois
Previously
Monroe, New York - Glens Falls, New York - Alfred, New York - Potsdam, New York - Massapequa, New York
Contact Information
Work
Phone
518-832-9844
Email
Apps with Google+ Sign-in
Story
Tagline
B.J. Mendelson is the author of Social Media Is Bullshit (St. Martin's Press)
Introduction
B.J. Mendelson is the author of Social Media Is Bullshit and a speaker on the topic of the myths of social media marketing. Basically, B.J. is the Internet's janitor, cleaning up the mess social media marketers and the media made by overhyping these platforms and trotting out shady characters with questionable credibility to tell us how we can be success stories just like them.

B.J. blogs regularly at BJMendelson.com 
Bragging rights
B.J. mendelson is the the youngest individual, and first student, in the history of the State University of New York at Potsdam to create and endow a scholarship.
Education
  • State University of New York at Potsdam
    Political Science, 2004 - 2006
    B.J. Mendelson obtained a Bachelor's degree in Political Science / Pre-Law in December of 2006 at SUNY Potsdam. After that, he took three semester of graduate work in the field of Organizational Leadership before leaving Potsdam for various reasons.
  • University at Albany, The State University of New York
    History, 2008
    B.J. Mendelson briefly studied American History at the University at Albany with the goal of obtaining a Ph.D. in the field. He would later take a job with the 1 in 8 Foundation which would lead to the breast cancer tour discussed in the last chapter of Social Media Is Bullshit. B.J. has plans on resuming his degree once things with the book wind down.
  • Alfred State College
    Liberal Arts, 2001 - 2004
    B.J. Mendelson studied at Alfred State College between 2001 and 2002 and 2003 and 2004. While there he worked on an Associates degree in Liberal Arts / Humanities and finished two credits short of obtaining it before transferring to SUNY Potsdam.
Basic Information
Gender
Male
Looking for
Friends, Networking
Birthday
April 25
Relationship
Single
Other names
Brandon Mendelson
Links
Brandon Mendelson's +1's are the things they like, agree with, or want to recommend.
42 to Know: In honor of Jackie Robinson Day
www.gammonsdaily.com

<img class="wp-image-13405 alignnone" alt=" Today is the 67th anniversary of Jackie Robinson's first game for the Brooklyn Dodgers. A day th

Report: Priceline CEO Says Twitter And Facebook Ads Don't Drive Results
marketingland.com

Priceline CEO Darren Huston, who presides over one of the biggest spenders on online advertising, says Twitter and Facebook ads aren’t effec

MEMO TO NANCY GRACE, CRUSADING WRESTLING JOURNALIST | PWInsider.com
pwinsider.com

Dear Nancy Grace,. Thank you for the insightful piece on your CNN Headline News series yesterday on the Ultimate Warrior. I know with the fi

President Obama on Zach Galifianakis' 'Between Two Ferns': WATCH
variety.com

Zach Galifianakis landed a sit-down with none other than President Obama for his Funny or Die talkshow "Between to Ferns."

Groundbreaking comedian Sid Caesar dies at 91 (Videos)
www.laughspin.com

Groundbreaking and iconic comedian Sid Caesar, who helped launch the careers of Carl Reiner, Woody Allen and Mel Brooks, has died at the age

Congress to Launch Probe Into Escort and Prostitution Services on Twitter
www.thestreet.com

After TheStreet revealed that more than 1,000 escorts, some of them working as prostitutes, that advertise services via Twitter, lawmakers a

4 Leaked Memos That Made Companies Look Like Dicks
www.cracked.com

The memo is an important tool for any employer -- how else does one tell the interns to clean the wild badgers out of the break room? The pr

Rewinding to Betamax: The path to consumers’ “right to record”
arstechnica.com

30 years ago today, a landmark ruling set technology free.

Adware vendors buy Chrome Extensions to send ad- and malware-filled updates
arstechnica.com

Once in control, they can silently push new ad-filled "updates" to those users.

Network Accidentally Airs NSFW Pic Of Cubs' Pantless New Mascot
www.huffingtonpost.com

Though Chicago Cubs' announcement of their first mascot in modern history has been met with plenty of jeers, the team is standing by their b

Kittens break in to prison, overpower staff with cuteness
poststar.com

FORT ANN -- Great Meadow Correctional Facility has become home to four unlikely inmates. Some might call them cute and cuddly.

Yelp Turns Up The Heat: 285 Consumer Alerts Issued Over Fake Reviews
searchengineland.com

It’s been almost a year and a half since Yelp began issuing Consumer Alerts when a business on its site has been caught trying to get fake r

Could doctors have an ulterior motive in telling people not buy multivit...
www.treehugger.com

Perhaps the conclusion that "supplements are a waste of money" isn't as definitive as it seems.

Reddit comedy community moderator quits and why it’s a big deal for upco...
www.laughspin.com

Over the past year or so, a very popular subreddit has given nearly unknown comedians a venue to showcase their material to countless new pe

When Growth Hacking Goes Bad | TechCrunch
techcrunch.com

Andreessen Horowitz-backed music lyrics and annotations Rap Genius was the latest to stray over to the darker side of so-called "growth hack

Young Senators fan who defied school officials still standing up for her...
ca.sports.yahoo.com

Keila Penner's love for her hockey team may have incurred stiff penalties from school officials, but it also helped her score some red carpe

How the Rumors of Facebook's Death Became Greatly Exaggerated
motherboard.vice.com

"Sexing up" academic work can distort its real findings. It is true, however, that teens think Facebook is uncool now.

Music publishers claim to own "Silent Night" & ripoff indi...
boingboing.net

Adam the Alien has a Youtube channel that earns him some money through Youtube's "monetization" service, which inserts ads and giv...