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Axel Hoehnke
Works at RadioOpt
Attended Christian-Albrechts-Universität,
Lived in Hamburg
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Axel Hoehnke

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Think Positive 
When I published Abundance: The Future is Better Than You Think in February 2012, I included about 80 charts in the back of the book... read more
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Axel Hoehnke

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Makes perfect sense to me
Google is experimenting with ways for local businesses to reach consumers including new "promoted pins" on Maps that pop up when you are near an advertiser.
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Axel Hoehnke

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Axel Hoehnke

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U.S. News Ranks Germany No. 

The country, home to Europe's largest economy and whose leaders are playing pivotal leadership roles on global flashpoints ranging from refugees, the conflict in Ukraine and the European debt crisis, is seen as the world's best country, according to the results of the Best Countries rankings. People view Germany as the best country for fostering entrepreneurship, and rank it high for the power it wields and the quality of life it provides its citizens
The country is highly regarded, but an aging population and Europe's future pose challenges.
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Axel Hoehnke

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Smartphones sind selbstverständlich und überall. Und dank Apple interessieren sich nun auch Millionen für "smarte Uhren". 
Was  und wie Händler dieses Interesse verstehen und praktisch für sich nutzen können, das besprechen wir am 25 und 26 Juli 

Mobile Marketing gilt als wichtigster Kommunikationskanal und erlebt mit der Apple Watch seinen finalen Durchbruch. 
Praxisbeispiele und was hinter den Trends steckt
Welche Chancen bieten sich stationären Händlern?
Einfache Tipps zum Ausprobieren
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Axel Hoehnke

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Big Bets on VR - Vive rocks
HTC Vive has announced the Virtual Reality Venture Capital Alliance (VRVCA) with more than $10 billion in deployable capital made available.
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Ob Götterdämmerung oder einfach nur gut genug.
Das war langweilig und ohne jegliche Inspiration
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Apple iPhone SE Event oder Prinz Valium schmeisst ein Fest Was fuer ein ernuechterndes Event, welches Apple da abgeliefert hat. Cupertino steckt in der Innovations-Sackgasse und ich bemuehe 4 mal "his Steveness" um zu zeigen, dass dies alles nichts mehr den Idealen Jobs zu tun hat.
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Das Apple iPhone SE Event offenbart die Innovations-Sackgasse Cupertinos auf grausamste Art und Weise. Ein Kommentar
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Axel Hoehnke

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Da bin ich mal neugierig
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Erster Supermarkt ohne Mitarbeiter eröffnet Und so faengt es an
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In Schweden testet Robert Ilijason einen Supermarkt der weder Verkäufer, noch Kasse hat. Stattdessen benutzen die Kunden eine App.
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Axel Hoehnke

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The Evolution Of Neurocentric Wearables: In the past few years, products such as Quell and Celafy have united wearable tech with the science of neural stimulation—traditionally used for inpatient treatment of mental disorders and neurological deficits—for easing physical ailments at home. However, the trend of neuro-stimulative wearables also has researchers pursuing methods for lifestyle improvement via brain stimulation, too, and stands […] Continue reading The Evolution Of Neurocentric Wearables https://goo.gl/IwfDyn #Wearables #IoT
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In Südkorea gibt es mit Dot die erste Smartwatch, die Braille darstellen kann. Das Wearable mit Blindenschrift kostet zum Release knapp 300 Dollar.
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Story
Tagline
iot & mobile
Introduction
#Hamburg, #tech, #mobile, #speaker, #consultant
Bragging rights
axelhoehnke.com
Education
  • Christian-Albrechts-Universität,
    Marketing & Innovationsmanagement
Basic Information
Gender
Male
Other names
axelhoehnke, axel höhnke
Collections Axel is following
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Work
Occupation
Marketeer and Tech Enthusiast
Skills
Go to market planning and implementation for tech products and services
Employment
  • RadioOpt
    CxO, 2015 - present
    RadioOpt - Quality-of-Experience measurements for Wireless Network Operators in 200 countries
  • Sembassy
    Managing Partner, 2002 - present
    Sembassy helps companies to master the go to market challenge. Domain expertise is ad tech and mobile industry. Role model is Executive Consulting and Temp Management mandates.
  • MobileMonday
    Founder Hamburg, 2007 - 2016
    Executive Board MobileMonday Germany e.V. is a not for profit organization. The network organizes events and conferences in 70 countries to foster global innovation around mobile
  • Smaato Inc.
    VP Strategy, 2011 - 2013
    Global Mobile Media Monetization Platform. Billions of Ads for Apps and Mobile Websites.
  • Microsoft
    Atlas Publisher Suite, 2008 - 2009
    Atlas let´s publishers understand, how to read and address 3.rd party inventory with owned and operated data. Atlas works across any digital channel and integrates rapt yield management.
  • Elisa Oyj
    Director E- & M-Commerce Germany, 1999 - 2000
    Elisa – the former Helsinki Telephone Corporation invests 1999 into German fixed line networks and leverages the Finnish know how into the German market place.
  • Thomson Multimedia
    Sales Director National Chains, 1998 - 1999
    Thomson´s is 1999 among the 5 largest makers of consumer electronics and broadcasting technology providers. It´s German CE business relies on patents such as NTSC, PAL as well as MP3
  • Premiere Pay TV
    Director Field Sales DE, 1994 - 1998
    Premiere Pay TV is in 1997 the Digital TV platform, owned by Bertelsmann, Kirch and Canal+ and serves more than 2 million households in Germany and Austria
  • Mars, Incorporated
    Marketing & Sales DE, 1992 - 1994
    Mars is the world leader in all their businesses serving customers with some of the strongest consumer brands worldwide (Mars, M&Ms, Snickers, Twix, Bounty…)
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Previously
Hamburg - Berlin - Helsinki - Duesseldorf - Muenchen - London - Wien - San Francisco - Singapore - Dresden
Contact Information
Work
Mobile
+49.173.952.8000
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