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Australian College of Marketing
16 followers -
Learn more than just the theory - international, accredited, rigorous
Learn more than just the theory - international, accredited, rigorous

16 followers
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Dave Chaffey's Top Digital Trends for 2017

Digital Marketing guru Dave Chaffey looks at what he sees as the most significant trends in digital marketing for the year ahead.

http://www.smartinsights.com/managing-digital-marketing/marketing-innovation/digital-marketing-trends-2016-2017/
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5 Ways to Use Periscope to Connect With Customers

Broadcasting live on Periscope can help you build meaningful relationships with your customers and prospects.

Here's 5 ways to use Periscope to improve customer engagement...

http://www.socialmediaexaminer.com/5-ways-to-use-periscope-to-connect-with-customers/
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Paid vs Organic Traffic: Which Generates More Leads? http://ow.ly/5omy306LuBK #digitalmarketing #seo
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AdWords Advice on how to convert clicks to customers from seasoned #AdWords manager and Premier Google Partner... http://ow.ly/Qusm306BJ5G
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Free CIM Webinar: 7 Rules to Becoming a Successful Freelance Digital Marketer

Interested in becoming a freelance digital marketer? Join this webinar and learn 7 rules for success.

Register here...
https://goto.webcasts.com/starthere.jsp?ei=1127044
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5 Things You Didn't Know Were Possible with Facebook Ads

Facebook is by far the most sophisticated option for social-media advertising. And there can be some slightly strange and obscure features lurking - here are a few of them...

http://www.socialmediatoday.com/marketing/5-things-you-didnt-know-were-possible-facebook-ads
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Understanding #marketing #automation - the features and benefits for the perfect strategy http://ow.ly/t7QKd
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What is Important in a B2C marketing automation system? http://ow.ly/sr1Nq
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Conversion Rate definition: "The conversion rate is the percentage of users who take a desired action. The archetypical example of conversion rate is the percentage of website visitors who buy something on the site... Increased conversion is one of the strongest ROI arguments for better user experience and more user research. Track over time, because it's a relative metric." Jacob Nielsen. http://ow.ly/r8C7P
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How to Create and Promote Quality Linkbait http://ow.ly/qZpzU
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