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Atom Insight
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Our thoughts about lots of things, however relevant.
Our thoughts about lots of things, however relevant.

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Cereal segmentation
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New blog post all about blue sky thinking (but it's not what you'd think).
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AKA - slimming a man by weighing him...
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I always love these stories (especially 5, I'm ashamed to say).

The top five corporate Twitter fails

http://www.theguardian.com/technology/2014/apr/15/the-top-five-corporate-twitter-fails-us-airways
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Amazing use of tech...
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I've seen lots of posts from people with the same problem as me, but I can't quite come to terms with the fact that there doesn't seem to be a proper solution to it.

My Google Places account upgraded to Google Local for Business recently, and insodoing, created a new Google Plus page for the business.

Clearly this is no good, I want to have this account be the G+ account and to link that to the Local listing.

This genuinely doesn't seem to be possible though.  Can that be right?  If so, shame on your Google, this has been a mess of a deployment for the service.

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Does anyone have any examples of similar bad practices, in the pharmaceutical industry or elsewhere?

Have you ever been asked to engineer the outcome of a piece of analysis to provide a pre-prescribe outcome?
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