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So the Super Bowl had tons of ads with glamour. But, did it sell more product? Did Chrysler sell more cars?

Typical marketing talk. What does a cool ad have to do with whether more cars are sold?

Would advise on the classic book, The Fall of Advertising And The Rise of PR by Al Ries.

Inbound marketing focuses on the substance rather than the hype.
The auto industry won the competition for top Super Bowl ads, according to ad pros and consumers polled by The Wall Street Journal.
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