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Anthony Mcloughlin
Works at Tone Agency
Attended Ivy Bank High School
Lives in Burnley
639 followers|183,604 views
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Before a website can drive leads and conversions, it must establish trust and credibility. - What trust elements do you guys tend to use in web design?

Here's 7 statistically proven ways to increase conversions with the use of trust elements.

https://www.tone.co.uk/7-proven-ways-increase-conversions-trust-elements/

#cro #abtesting #conversions #webdesign
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Content marketing is becoming less about the words you put on a page, and more about the experiences you create for the consumer.

For this reason, more and more marketers are exploring interactive content. Even so, there are a number of common mistakes that are easy to make if you dive into the creation and promotion process headfirst.

https://www.tone.co.uk/10-interactive-content-mistakes-to-avoid-at-all-costs/

#contentmarketing #interactivecontent
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Anthony Mcloughlin

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Consignia? Never knew Royal Mail rebranded to Consignia and then reverted back to Royal Mail Group. Madness!
 
Rebranding: the good, the bad & the ugly

When the time comes to rebrand and reposition your business it’s vital to consider how the shift will impact your customers, peers and the wider audience. It’s a real opportunity to catapult a brand to the next level, making your business more accessible and success more likely.

Success isn’t guaranteed though, so in this post I’m going to run you through some examples of the good, the bad and the ugly of rebranding to ensure you get it right.

https://www.tone.co.uk/rebranding-the-good-the-bad-the-ugly/

#branding #logodesign
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Anthony Mcloughlin

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I still use post it notes! LOL!

#technology #history #office
 
1970s inventions that are still commonly used in the office today http://ow.ly/YvDAl
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+Donna Beckett always on hand when on the phone :)
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Anthony Mcloughlin

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Roll up roll up +Novation 
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Before a website can drive leads and conversions, it must establish trust and credibility.

In my latest post on the +Tone Agency blog, I highlight 7 statistically proven ways to increase conversions with the use of trust elements.

https://www.tone.co.uk/7-proven-ways-increase-conversions-trust-elements/

#cro #abtesting #conversions #webdesign
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Anthony Mcloughlin

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Content marketing is becoming less about the words you put on a page, and more about the experiences you create for the consumer.

For this reason, more and more marketers are exploring interactive content.

With this in mind, we wanted to lay out the pitfalls you should avoid; here are 10 interactive content mistakes to avoid at all costs.

#contentmarketing #interactivecontent


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Anthony Mcloughlin

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What separates the good guys from the cowboys, and believe me, there's a lot of cowboys out there
 
The hallmarks of a standout digital agency

In every town, city and suburb there is a ‘web agency’. In fact, there are probably 10 of them within a 3 mile radius of wherever you’re reading this from. Individuals and teams presenting themselves as the ideal solution to whatever business problem you have. That’s a lot of choice.

https://www.tone.co.uk/hallmarks-standout-digital-agency/

#agency #digital
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Anthony Mcloughlin

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Material design looks very swish! Good read this
 
10 Popular web technology trends for 2016

In our latest article we discuss the web technology trends that we believe will become more prevalent in 2016. With this list to hand, you can stay in the loop and adapt to changes in website conceptualisation, planning and building.

https://www.tone.co.uk/10-popular-web-technology-trends-for-2016/

#webdesigntrends #webdesign #webdev
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Anthony's Collections
People
Have him in circles
639 people
Pretty Wild Jewellery's profile photo
Tech Aid's profile photo
Green Arrow Web Design's profile photo
Alta Campbell's profile photo
Graham J Freer's profile photo
Mukesh Kumar's profile photo
Renae Christine's profile photo
Dakini Kalyani's profile photo
Richard Yarwood's profile photo
Work
Occupation
Digital Marketing Executive
Skills
Digital Marketing, SEO, PPC, CRO, Social Media Management, Email Marketing, DJ'ing, Fitness
Employment
  • Tone Agency
    Digital Marketing Executive, 2011 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Burnley
Story
Tagline
Easy-going digital marketer who's always happy to help!
Introduction
Burnley born and bred. I love my job as a Digital Marketing Executive at Tone Agency. Always wanting to learn more, try out new ideas and help others. For kicks, I like to exercise - a lot - in the form of football, running, weights and the odd game of table tennis/tennis. I like to cook and eat healthy foods. I love to listen to, and mix house music - I fancy myself as a bit of a DJ ;) Currently studying music production.
Bragging rights
Google Adwords Fundamentals Qualification | 2nd in 12.5km Total Warrior 2014 | 2nd in 10km Total Warrior 2013 | Staffordshire University Football Club Captain | Half colours and club colours for outstanding contributions to sport.
Collections Anthony is following
Education
  • Ivy Bank High School
    1996 - 2001
  • Burnley College
    Sports Studies, 2001 - 2003
  • Staffordshire University
    BSc Sports Studies, 2003 - 2006
  • Salford Business School
    Search & Social Media Marketing, 2011 - 2011
Basic Information
Gender
Male
Other names
Barack, Anthony Mac, Tony Mac
Anthony Mcloughlin's +1's are the things they like, agree with, or want to recommend.
HOW TO: Get Your Article HOT (Case Study)
viralcontentbuzz.com

Intro from Ann: In an effort to continuously inspire VCB members we are bringing you case studies on how bloggers managed to create highly-s

We need reinforcements! | LinkedIn
www.linkedin.com

So I have only been in Tone towers 6 weeks or so and already we need more hands on deck!The opportunity has opened up for a top bracket web

10 things I wish I would've known before starting to do CRO
www.marketizator.com

CRO is adopted by an increasing number of marketers. This article reveals 10 facts one should know before starting to use CRO.

A (not so) Typical Day on Twitter Told in GIFs | Tone Agency Blog
www.tone.co.uk

If you’re a regular Twitter user like me, you’ll have no doubt expressed several emotions in reaction to other people’s Twitter behaviours,

Rand Fishkin on BuzzSumo, Content marketing and Business - BuzzSumo
buzzsumo.com

Last week I got in touch with Rand Fishkin, founder of Moz.com after he very kindly tweeted about BuzzSumo: BuzzSumo.com is so good I’m both

Smart Guide to Buffer - Social Sharing Tool
smart-local.co.uk

Buffer is a fantastic social marketing tool that helps you schedule and automate posts to your social media profiles. Here's our smart guide

29 Experts Talk About Online Marketing Mistakes and Myths
monitorbacklinks.com

Learn what are the most popular mistakes online marketers do, and what are the most believed myths. Answers about SEO, PPC, SMM, Email Marke

Muscle Food
plus.google.com

Premium nutrition for peak performance...

Online Behavior
plus.google.com

Marketing Measurement & Optimization

5 Social Media Trends for 2014, New Research
www.socialmediaexaminer.com

Social media research reveals which social media trends are important, including social listening, social advertising, integrated marketing

I Use Facebook & Twitter. Why Should My Business Use Google+? | Relo...
www.reloaddigital.co.uk

Do you consider digital marketing important for your business? Do you think Google Plus is a waste of time? If yes to either of these, prepa

Hummingbird Content Strategy Tips | Zazzle Media
www.zazzlemedia.co.uk

Get the latest Hummingbird Content Strategy Tips direct from Zazzle's content team in this list based feature on the Google update.

15 Psychological Triggers to Convert Leads into Customers
blog.kissmetrics.com

Would you like to know how to get more customers who can’t wait to buy your products and services?

Vintage Photo Lab
plus.google.com

Photo scanning service for all your old memories

Digital Marketing Show
plus.google.com

Digital Marketing Show is an essential resource for the marketing professional

Flipping the Coin – How do your Customers See your “Little Mistakes” - T...
www.blogherald.com

A little while ago I read this great post by Ken Mueller which got me thinking, “Where have I never been with my posts before?” I was quite

BusinessZone - Small businesses and entrepreneurs
plus.google.com

An online community for small business owners and entrepreneurs

UK4Business
plus.google.com

Fully guaranteed Seminars, Training & Consultancy in Social Media & Marketing, designed to help businesses achieve

Great selection of cars on offer, down to earth, friendly guys! Me and my partner went to look at a few cars yesterday and we were greeted with a wave and a pleasant "hello". Unlike many cars salesmen who pounce on you as soon as you enter, they left us to look around at our own pace. They have cars on the forecourt and more cars inside the building. After looking at all the cars, he asked us if there is anything we would like the keys for to look inside. which we did and he answered any questions we had. We decided on a car and went in to the office to arrange a lease with Mick (I presume he is the owner). Mick was really helpful and really down to earth, a pleasure to chat with. He arranged an MOT for our car within the hour and the front two tyres were close to the legal limit so he arranged for two brand new tyres to be fitted Monday. In summary, a great range of cars at great prices and staff that are a pleasure to deal with. Highly recommended, will definitely use again when the time comes!
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Public - 5 months ago
reviewed 5 months ago
We hired John to replace our old TV aerial as the signal was intermittent and we couldn't get a signal in our back room. John quickly identified that our cable had holes in it caused many years of friction over the roof tiles. These holes resulted in water entering our cable, making the copper rusty and water even came out of the end of the cable when shaked! John replaced our cable within 15 minutes and made sure that our front room TV signal was perfect. He then went over and above what we asked him to do and fixed our back room signal too. He even looked in his van for some screws we needed for our TV wall bracket! We are extremely satisfied with the service John provided and are very grateful for all his help and advice. John really cares about his work and we would highly recommend him to anyone in the Burnley area!
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Public - 7 months ago
reviewed 7 months ago
I attended the search and social media marketing course in 2011 and it turned out to be the best thing I ever done in my life. I went from knowing next to nothing about SEO and Social Media to being able to educate my friends about it and soon after finishing the course, securing a job as an SEO consultant. Big thanks to the course tutor Aleksej Henze for his flawless knowledge, excellent teaching skills and helpful personality. The course content was delivered in a well paced manner and was up to date with the latest SEO and social trends. I was well equipped to start my new job after finishing the course. I highly recommend the course to anyone who has an interest in SEO, social media and digital marketing in general.
• • •
Public - 3 years ago
reviewed 3 years ago
5 reviews
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Been to Bertram's twice in the past 12 months, once for a meal with my partner and once for a private meal upstairs with around 40+ guests. On both occasions the food was top drawer. Presentation was nice, portion sizes were generous and the quality of food was mouth wateringly excellent. The restaurant design and decor oozes class and makes you feel like you really are eating in at a top quality restaurant - which you are. The staff are extremely friendly, especially the guy who is front of house - he's always smiling. Bertram's is a breath of fresh air for Burnley. Go try for yourself, you won't be disappointed!
• • •
Public - a year ago
reviewed a year ago