Profile

Cover photo
Angie Schottmuller
Lives in Twin Cities, MN
4,850 followers|88,651 views
AboutPostsPhotos+1'sReviews

Stream

Angie Schottmuller

Shared publicly  - 
 
Want to create awesome content, but not sure how to start? Prepare to gain some epic ROI with these 5 simple steps to content-first marketing >> http://j.mp/1RSyP2k - My deck from the +MnSearch Association #MnSummit last week. Have your Skittles ready! #contentmarketing #CRO  
2
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
Did you know 20-50% of all online purchases are a result testimonials? Yet only 1/3 of businesses actively seek them out. Opportunity? I think so.
1
Elizabeth E. Paulson's profile photo
2 comments
 
Oops. Thanks. 
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
MARKETERS: Want to boost ROI like CRAZY? Don't miss Conversion Conference​ Las Vegas May 12-14 >> http://j.mp/1FL5V27

It's 2 full days of conversion-focused sessions tapping nearly all areas of marketing. Whether you're a paid search manager, email marketing specialist, business owner, or account director..., you'll be amazed at the actionable insights to improve leads and sales. With cheap flights and ~$30/night hotel rates, I'll bet the event will pay for itself... and then some! (BONUS: Enjoy some unforgettable networking events, like a ferris wheel ride atop Vegas, zip-lining off the Rio All-Suite Hotel & Casino​, and a private conference afterparty in the presidential suite!) Still not sure if it's right for you? Message me with your questions. =)

Join us at #ConvCon Las Vegas! http://j.mp/1FL5V27 << Use this link with promo code ANGIE = $100 OFF.
#conference #training #events #CRO #PPC #email #marketing #lasvegas  
3
Jason Quey's profile photosandra turci's profile photo
2 comments
 
notti! 
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
Mobile Landing Page Optimization: Struggling with mobile-friendly marketing? Check these 10 handy tips, tools, and examples to improve conversion, PPC Quality Score, and overall user experience >> http://j.mp/1P5FO9m  #mobile #mobilefriendly #CRO #LPO #UX #usability #webdesign #rwd
5
1
Tatyana Muntyan's profile photo
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
A simple benchmark to help plan #socialmedia post frequency. (This assumes you're posting unique stuff in between. Please don't post the same thing over and over.)
One of the most common social media questions I hear is, 'How often should I post on Facebook, Twitter, Instagram, etc.?' If you post too little, your content may never be seen. But if you post too much, people begin to tune you out or unfollow you completely.  So how much is just r
1
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
Dynamic Structure Snippets for #PPC ... Interesting.  So we have disappearing organic search rich snippets and newly appearing paid search rich snippets?? Hmm....
 
Introducing dynamic structured snippets

When making purchases online, the more information people have, the better decisions they can make. That’s why last year Google introduced Structured Snippets as part of organic search, a feature that incorporates relevant snippets of information into organic search results [http://goo.gl/5ukSGk].

Today, we’re introducing dynamic structured snippets: additional text that automatically shows with your search ads, highlighting industry-specific, structured information about your products and services. Whether it’s a list of shoe brands or the number of nonstop flights to New York City, this automated extension gives your customers a better sense of what to expect on your website before they click on your ad.

Dynamic structured snippets, like seller ratings, add value to your ads while saving you time and simplifying campaign management. They show for retail, hotel, and flight searches, with additional verticals to follow later this year. While automated extensions typically boost the average performance of an ad and are also a factor in Ad Rank [http://goo.gl/jJDnvC], advertisers have the option to disable [http://goo.gl/iKLmuk]. You can learn more about how ad extensions can improve ad performance in our best practice guide Consider, Convince, Convert [http://goo.gl/bHTeBN].

For more information about dynamic structured snippets, see the AdWords Help Center [http://goo.gl/wEKSJ3].
5 comments on original post
2
1
Uwe Tippmann's profile photo
Add a comment...
Have her in circles
4,850 people
Kone Djenie's profile photo
Tony George's profile photo
Surinder Gosain's profile photo
mirza ejaz's profile photo
Jon Bauer's profile photo
shah khalid's profile photo
Kali Prince's profile photo
Shannon Poole's profile photo
Recardo khoury's profile photo

Angie Schottmuller

Shared publicly  - 
 
Top #CRO #ConvRoadTrip insights by +Lolly Spindler!
If you were unable to attend the awesome Conversion Road Trip, here's what you missed and how to use it to optimize your site.
3
1
Angie Schottmuller's profile photoLolly Spindler's profile photo
3 comments
 
hahahahahaaa
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
Are customers confused by your mobile content? Optimize for context with these four actionable tips! >> http://ow.ly/2bsSN1 (My presentation from Conversion World #CROworld and #MnSearch.) #mobile #CRO #UX #webdesign #content 
Mobile isn't just a device. It's a CONTEXT. Understanding context is key to understanding your audiences' capabilities, emotions, and intent. Check out these actionable mobile context insights to drive better engagement, leads, and sales for your marketing.
1
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
#STARWARS : This IS The R2-D2 Jet Plane You're Looking For... http://j.mp/1yz91Vl <3
2
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
#CRO : Got Conversion Rate Optimization questions? Ask here: http://j.mp/CROquestions << Experts answer on 4/9, International #CROday ! 
5
3
Angie Schottmuller's profile photoStephan Hovnanian's profile photoALIVAD PUBLICIDAD's profile photoDina Crow's profile photo
3 comments
 
+Angie Schottmuller oh it's a big deal around here, wait until tomorrow ;)
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
BOOKMARK THIS >> Handy page w/ forms to generate social share links for Facebook, Twitter, G+, and more!
Tired of hand-coding share links? Share Link Generator creates custom, email-friendly share links for Facebook, Twitter, Google Plus, LinkedIn, Pinterest, and Email.
1
Stephan Hovnanian's profile photo
 
Ooh, snazzy. Thanks +Angie Schottmuller​
Add a comment...

Angie Schottmuller

Shared publicly  - 
 
Top 10 Online Marketing Experts To Follow In 2015 ~+Forbes >> http://ow.ly/3xwrm3 Wow. Thanks, +Joshua Steimle! I'm honored to be included amongst such amazing, actionable marketers -- +Andy Crestodina, +Amy Africa, +Tim Ash, +Ann Handley, +Pete Meyers, +Arnie Kuenn, +Joe Pulizzi, +Anita Perez and +Aleyda Solis. #SEO #CRO #top10 #onlinemarketing  
Who are the online marketing experts you should be getting to know in 2015? There are hundreds, but here are our top 10.
7
1
Jason Quey's profile photoScot Prunckle's profile photoAngie Schottmuller's profile photoAnita Perez's profile photo
4 comments
 
+Jason Quey , Thx! I've not written for SEW in awhile. I opted to put more time into speaking presentations over blog posts. http://www.slideshare.net/aschottmuller. Each deck probably has content for at least 7 blog posts... I'll get around to that some day. ;-)
Add a comment...
People
Have her in circles
4,850 people
Kone Djenie's profile photo
Tony George's profile photo
Surinder Gosain's profile photo
mirza ejaz's profile photo
Jon Bauer's profile photo
shah khalid's profile photo
Kali Prince's profile photo
Shannon Poole's profile photo
Recardo khoury's profile photo
Work
Occupation
Inbound Marketing Advisor, Speaker & Columnist on SEO, Social Media, Mobile & Conversion Optimization
Basic Information
Gender
Female
Story
Tagline
Inbound Marketing Advisor, Speaker & Blogger on SEO, Social Media, Mobile & Conversion Optimization
Introduction
I'm an inbound marketing strategist skilled at wielding the Force of magnetic content optimized for search, social, mobile, and conversion. I recently authored curriculum for The Art Institutes online marketing major and have spoken internationally at online marketing conferences including SES, SMX, and OMS. I actively curate content on Twitter (@aschottmuller) and regularly contribute to popular blogs including ClickZ, Search Engine Watch, and Jay Baer's Convince & Convert.

Some of my popular articles:

Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Twin Cities, MN
Previously
Milwaukee, WI - Germantown, WI
Angie Schottmuller's +1's are the things they like, agree with, or want to recommend.
MnSearch Summit 2015 Recap
thinksem.com

This year's MnSummit brought 360 marketers together at the St. Paul RiverCentre. Check out the cliff notes of a day chock-full of online mar

A Story of Hunting and Hiring Uni(cro)ns: Bringing Michael Aagaard to Un...
inside.unbounce.com

A Story of Hunting and Hiring Uni(cro)ns: Bringing Michael Aagaard to Unbounce. I love wordplay jokes so you're just going to have to sit ba

Top 4 Things I Learned at the Conversion Road Trip
blog.xoombi.com

If you were unable to attend the awesome Conversion Road Trip, here's what you missed and how to use it to optimize your site.

How to Use Human Physiology for UX &amp; Conversion
thinksem.com

Learn from Angie Schottmuller how to create a great first impression with your web pages -- and get more conversions -- using simple physiol

A Veritable CRO Feast: Unbounce's Road Trip to Chicago
thinksem.com

Have you heard of the great repast to be served up in Chicago by Unbounce on June 5, 2015? Whet your appetite here and learn about this one-

10 CRO &amp; Testing Experts Share the Most Important Lessons They’ve Le...
www.conversionconference.com

Ever wonder what significant learnings the conversion rate optimization veterans have acquired from spending years in the trenches? Well, yo

Rent a herd of goats on Amazon to mow your lawn
inhabitat.com

Amazon has launched a new service, allowing landowners to book a herd of goats to come graze on their land.

Transform Your Images Into Hero Shots With These 7 Elements
www.conversionconference.com

Are your featured images aiding or hurting sales? Learn how to transition from basic images to compelling hero shots that drive epic convers

Three Deep Marketing
www.threedeepmarketing.com

Is there a button color that converts better than others? Check out this mind-blowing color model that aids conversion like clockwork!

It’s International CRO Day This Thursday
blog.optimizely.com

Sign up to celebrate with Optimizely and thousands of digital marketers from around the world this Thursday at the first ever International

Three Deep Marketing
www.threedeepmarketing.com

Are your landing pages optimized for smartphones and tablets? Make mobile-friendly a reality with these tips, tools, and examples to improve

How Often Should You Post On Facebook, Twitter, Pinterest, Instagram?
www.marismith.com

One of the most common social media questions I hear is, 'How often should I post on Facebook, Twitter, Instagram, etc.?' If you post too li

Share Link Generator: Facebook, Twitter, Google Plus, LinkedIn, Pinteres...
www.sharelinkgenerator.com

Tired of hand-coding share links? Share Link Generator creates custom, email-friendly share links for Facebook, Twitter, Google Plus, Linked

6 Articles on Design Theory to Help You Create Beautiful Landing Pages
unbounce.com

From color psychology to typography to subtle visual tricks, these posts will help you design landing pages that don't get in the way of con

Understand and Harness the Power of Archetypes in Marketing
moz.com

Understanding your brand's archetype and narrative mode can embed you deep in the psyche of your customer. Learn how.

Killing Two Birds with One Stone: 4 Tactics that Will Boost Both SEO and...
moz.com

The basic principle of SEO and CRO is the same. They both aim to give users what they are looking for in the seamless way possible. Although

A Classic Formula for Gut Checking Your Landing Page Headlines
unbounce.com

How can you write a landing page headline that reliably converts? No copywriting arsenal is complete without this classic formula.

7 Must-Read Articles to Supercharge Your Mobile Marketing Campaigns
unbounce.com

Many users browse from their phones, yet 84% of companies lack a mobile marketing strategy. These 7 articles will help make your campaigns m

Best movie experience EVER! I love being able to reserve seats in advance. They have most luxurious and comfortable seating around. People actually bring their own blankets to cozy-up for the show. The option to NOT have an arm rest between you and your date is awesome too. The diverse arrangement of snacks, dinner entrees, and beverages is remarkable. I can't wait to try out the Bistro theater! Everything about the Marcus Oakdale Cinema takes "going to a movie" to the next level. It's worth every penny!
• • •
Public - a month ago
reviewed a month ago
I purchased a Jeep Wrangler Unlimited from Steve two years ago. It's my dream vehicle. I'm now forever a #JeepChick. Recently, my Jeep was began having these scary seizure issues where it would thrash back and forth uncontrollably. The White Bear Jeep dealership (close to home) thought the issue was tire related and suggested we buy all four new tires, ~$2,000! (Our tires are in pretty decent condition, so that was crazy.) We took it to Park Jeep for a second opinion. After describing the issue to Steve, he responded, "Oh! You mean the 'death wabble.' That IS scary. Sounds like your steering suspension needs replacing." ...and that's exactly what it was! (<< Too funny there's an actual name for the condition!) We're grateful we didn't spend a fortune replacing tires which wouldn't have solved the problem. It goes to show that folks that know and actually use Jeeps truly are better at caring for them. Thank you for the quality service and exceptional knowledge of Jeeps. It was definitely worth the drive down to Burlington!
• • •
Public - a month ago
reviewed a month ago
Loved it! I stayed here when the Marriott was sold out for the SMX West conference. The next time I visit San Jose, the Hilton will be my choice instead of the alternative. It's conveniently connected to the McEnery Convention Center, which is handy for events. Plus, numerous restaurants, clubs and stores are within safe walking distance. The hotel room and customer service were awesome. (I didn't use or visit any of the facilities.) The very spacious, contemporary room had comfortable beds, relatively all new furnishings, a large TV, and a gigantic work desk with an amazing view. The modern bathroom included a make-up light mirror, which I thought was pretty cool. The staff was very friendly and helpful. Overall, my San Hose Hilton experience was great, and I'd certainly recommend staying here for business travel. Tip: Although it says free WiFi, the speed is very limited in some rooms. Ask for an ethernet cable to use instead, and the connection should work great.
• • •
Quality: ExcellentFacilities: GoodService: Very Good
Public - 2 years ago
reviewed 2 years ago
6 reviews
Map
Map
Map
The staff is very friendly and responsive, though I question their competence. I'm personally looking for another clinic that I feel will provide better quality care. A few years back our dog had all the classic symptoms of lyme disease (though we didn't know it), and the Birch Lake vet sent us home basically with ibuprofen for 2 weeks to reduce the pain. During that time a family member's pet with the same exact symptoms was diagnosed with lyme disease. When I looked up the symptoms and saw that lyme disease is basically an epidemic in Minnesota, I was shocked that the vet did not give us antibiotics on the spot for our dog's condition. They eventually did, but the damage was done and our dog has never been the same. On another occasion they gave us the wrong antibiotics for our dog's abdominal infection. When we had to return several times for care, they finally actually did a lab test and said, "oh, well the prescription you were using won't work for that type of bacteria infection." Really? I need a vet that can accurately diagnose problems and prescribe effective solutions. Again, the staff has always been very nice and responsive, I've just lost faith in their actual expertise and ability to provide the *right* treatment for our pets.
• • •
Public - a year ago
reviewed a year ago
Every time I travel through Phoenix I'm sure to eat at Blue Burrito Grille. Whether it's breakfast, lunch, or dinner, they've got incredible burritos of hearty size stuffed with delicious, spicy and fresh ingredients quickly grilled up right in front of you. It's a little pricy, but so is all airport food. As a regular traveler, this place is a delicious Mexican food landmark that I look forward to visiting each time I return. Even if you're a concourse away, be sure to check out the Blue Burrito Grille!
• • •
Food: ExcellentDecor: Very GoodService: Very Good
Public - 2 years ago
reviewed 2 years ago