Profile

Cover photo
Andrew Nhem
Works at Lytics
Attended University of Oregon
Lives in Portland, OR
347 followers|34,239 views
AboutPostsPhotosYouTubeReviews

Stream

Andrew Nhem

▸ General repartee  - 
 
Just a thought about contribution. I'm hoping to spark something in our members who are perhaps timid or feel like they need to bring a URL to the table.

You don't need to bring a link or a piece of content to the discussion, IMHO. Like the community rules state, "Give opinion. Talk about your work... Be a little cerebral and a lot real."

I'm sure I'm not the only one who would love to talk about methodology, learn new things, test new concepts or tactics out and other fun stuff.

Content Strategy and related work isn't easy. I'm sure there are many people out there with questions or opinions about work flow, culture, governance, ideas, etc.

Let's share. That's what our community is here for!
6
Content Strategy Forum's profile photo
 
Spot on, Andrew! And it's worth adding that we encourage people to collaborate on something too. We need to bring ideas to the surface more, but active projects (and our collaboration form) can be accessed via csforum.eu/community.

As an example, find like minds around a given topic and co-draft an article for CSF. The first one we did like this was very popular (csforum.eu/articles/relationship-between-cs-and-cm). The industry largely took notice because it was collaborative, because it wasn't just the standpoint of one person. We would love to see more collaboration on articles like this. It fits perfectly with what CSF is about — a global cooperative of minds working together for the good of our (and related) fields. Start a new post and discuss/solicit topic ideas and try and get people onboard.

CSF also accepts interest in helping with stuff behind the scenes too, including contributions to editorial, design, and development. Projects we've had on the back burner for a while now are things like a self-hosted discussion board forum, a jobs board, and a curated citation base. The latter of which could merge the existing templates index, or we could develop the index independently into a more accessible resource in the CSF site. You can find more details about some of these projects in the /community link above, while some descriptions are still forthcoming. 
Add a comment...

Andrew Nhem

▸ General repartee  - 
 
Might be a personal question, but as Content Professionals, how does your organization measure performance? How do you and your team set up expectations for success with leadership?

I saw a pretty interesting discussion over on LinkedIn about this. Some people were referencing more marketing-type metrics to identify success, some threw in web analytics. Some folks represented achieving and creating organizational value as a performance indicator.

What's your take?
2
Destry Wion's profile photoAndrew Nhem's profile photoMichael Andrews's profile photo
3 comments
 
I think you will find a diversity of views on this topic, because it so depends on what kind of project one's involved with.  Independents are most likely to do pure content strategy work, but of course will need to rely on others to do much of the implementation.  Those in agencies are typically working on projects that involve more than just content strategy, so the project success criteria will cover more than just content.  Those working in-house are focused on internal business metrics that content is expected to support, but they can sometimes be more realistic concerning the many factors that impact a business metric.
Add a comment...

Andrew Nhem

Shared publicly  - 
 
Here's some personal news. I'm off to some new #content  challenges.
I'll be transitioning from telecom Content Strategy to something new. Making the shift from in-house to agency life. Wish me luck.
4
Destry Wion's profile photoMichael Andrews's profile photoAndrew Nhem's profile photoClinton Forry's profile photo
4 comments
 
Just seeing this now. Congrats!
Add a comment...

Andrew Nhem

General Discussion  - 
 
Silver-rank Terran player here. Always down for 1v1 practice against any race. Very laid back, open to constructive criticism.

Add me! I'm "azka" on battle.net.
2
Linton Caldecott's profile photoAndrew Nhem's profile photoMauro Soria's profile photo
4 comments
 
Thanks!
Add a comment...

Andrew Nhem

Shared publicly  - 
 
Google needs to fix its "What's Hot and Recommended." It's always jokes, humor, angsty teen thing. Never have I seen actual things of importance.
1
Michael Hashizume's profile photoMichael Andrews's profile photoAndrew Nhem's profile photo
3 comments
 
Wow, that basically makes my weekend, Michael. Thanks for the tip.
Add a comment...

Andrew Nhem

▸ General repartee  - 
 
Some additional thoughts about getting buy-in for small organization content disciplines. Sometimes we need to be willing to dig in and do some (light) industry research, and also be prepped to ask effective questions to leadership and stakeholders.

I'd love some feedback!
I added a bit of commentary to a recent blog post about gaining buy-in for a content strategy discipline in a small organization.
1
1
Andrew Nhem's profile photoMichael Andrews's profile photoMindy Messenger's profile photo
3 comments
 
Go for it!  There are many more exciting follow-ons you could write.  From getting buy-in to sustaining commitment over the long term...., or how to get things back on track when new priorities arise...
Add a comment...

Andrew Nhem

Shared publicly  - 
 
Hey, #SEATTLE  #ContentStrategy folks-- here's a pretty cool gig for ya.
1
Add a comment...
Have him in circles
347 people
David Day's profile photo
Idomoo's profile photo
Becca McNiff's profile photo
Michael Hashizume's profile photo
J VanMo's profile photo
Duane Erich Zaan's profile photo
Anthony Lucas's profile photo
Nate Brantley (HomeFinder503)'s profile photo
Hannah Adcock's profile photo

Andrew Nhem

▸ General repartee  - 
 
Anyone going to Congility 2014 in June? If so, please recap any juicy sessions for your fellow G+ pals (if you have the energy). I know I'm definitely interested in a good read from the event.
1
Rahel Anne Bailie's profile photoAndrew Nhem's profile photoMichael Andrews's profile photoJoe Pairman's profile photo
4 comments
 
It's my first Congility. Looking forward to meeting you, +Rahel Anne Bailie and +Michael Andrews. It's a packed programme — my calendar's full of sessions I want to go to, and in some places double-booked!
Add a comment...

Andrew Nhem

Nintendo  - 
 
So I just noticed that the model for Marth in the new SSB looks like the "Marth" from Fire Emblem: Awakening. He's not his usual sword swagger self from the previous installments.

Are we in for a cool character skin option surprise? :D
3
Cory Schmunsler's profile photo
 
He's more like Book 2 Marth from Mystery of the Emblem, which got a DS remake in Japan only. His awakening model is more like Book 1/FE1, the same design modified for Melee/Brawl. 

I hear claims that there won't be any different characters as costumes, just gender/outfit changes, but never heard the source.
Add a comment...

Andrew Nhem

General Discussion  - 
 
Awesome Polt comeback after defending Photon Overcharge cheese.
10
3
Stéphane B.'s profile photoTom van der Kolf's profile photo
Add a comment...

Andrew Nhem

▸ General repartee  - 
 
Some community members encouraged me to try this out. I applied a story-mapping exercise to an existing telecom product customer experience.

My version was much lighter than the original exercise from the UXMatters blog. It yielded actionable insights though-- a win for any organization I believe.

(Based on a UXMatters exercise by Lis Hubert and Donna Lichaw)
Inspired by a UXMatters article, I apply a storymapping exercise to an existing customer experience to reveal room for improvement.
5
Destry Wion's profile photoAndrew Nhem's profile photo
2 comments
 
Thanks for the comment. Yeah, that was my bad. I saw the general idea in my notebook and was like "OK, LET'S DO THIS."

But hey-- when the case study/project arises, I'd love to help with another exercise for CSF.
Add a comment...

Andrew Nhem

Shared publicly  - 
 
I'm excited for the new Smash Bros.. It looks great! http://www.nintendo.com/nintendo-direct/04-08-2014/#/video-ndirect
1
Add a comment...
People
Have him in circles
347 people
David Day's profile photo
Idomoo's profile photo
Becca McNiff's profile photo
Michael Hashizume's profile photo
J VanMo's profile photo
Duane Erich Zaan's profile photo
Anthony Lucas's profile photo
Nate Brantley (HomeFinder503)'s profile photo
Hannah Adcock's profile photo
Education
  • University of Oregon
    School of Journalism and Communication, 2003 - 2007
  • University of Oregon
    Robert D. Clark Honors College, 2003 - 2007
Basic Information
Gender
Male
Story
Tagline
Content Strategist, Customer Experience Design, Front-End Web Tinkerer
Introduction
Portland, OR - Depending on the weather or time of day, Andrew may be working on a Content Strategy project, reading, messing with the web, running, playing games, or being a fierce, fierce friend.
Bragging rights
Robert D. Clark Honors College Grad from the University of Oregon Class of 2007, I've won random awards and such, I can cook a lot of things.
Work
Occupation
Content Strategist, Coffee Maker, Awkward Fusion Cook
Skills
Content Strategy, Development, Governance, Analysis. Customer Experience.
Employment
  • Lytics
    Sr. Content Strategist, 2015 - present
  • Babcock & Jenkins, Inc.
    Content Specialist, 2014 - 2015
  • Stephouse Networks
    Content Strategist, 2011 - 2014
  • Fairway America
    Marketing Specialist, 2009 - 2011
  • CATATILLA Design
    Copywriter, 2008 - 2009
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Portland, OR
Brian is a solid teacher and the Trackman is a great way to get some practice and data if you're serious about learning. The location is excellent if you work in the area. Swing practice instead of lunch? Count me in.
Public - a month ago
reviewed a month ago
1 review
Map
Map
Map