Cover photo
Andrew M. Smith
Works at Eyemaginations, Inc
Attended Roade Sports College
Lives in Reisterstown MD
1,131 followers|23,259 views


Andrew M. Smith

Shared publicly  - 
New Blog Post, Eyemaginations off to Boston for a big trade show called ASCRS, I will not be going to this one, manning the marketing ship at the office :-)

Andrew M. Smith

Shared publicly  - 
In his circles
2,899 people
Have him in circles
1,131 people
david pinto's profile photo
Marco Muzzi's profile photo
Rocky Mackintosh's profile photo
Raul Lazar's profile photo
Clive Felgate's profile photo
Justice Mitchell's profile photo
Hartley B Singer's profile photo
Hong Phuong's profile photo

Andrew M. Smith

Shared publicly  - 
After 12 years, 6 months, and 15 days, Wednesday was D-Day for Microsoft’s Windows XP operating system. Microsoft says it will no longer provide security updates, issue fixes to non-security related problems or offer online t...
Good Monday morning, so looking forward to some snow tomorrow :-) #optometry #ophthalmology 
In his circles
2,899 people
Have him in circles
1,131 people
david pinto's profile photo
Marco Muzzi's profile photo
Rocky Mackintosh's profile photo
Raul Lazar's profile photo
Clive Felgate's profile photo
Justice Mitchell's profile photo
Hartley B Singer's profile photo
Hong Phuong's profile photo
Digital Marketing Manager
Digital Marketing | Marketing | Social Media Marketing | Lead Generation | B2B | Social Media Strategy
  • Eyemaginations, Inc
    Digital Marketing Manager, 2014 - present
    Responsible for planning, development and implementation of all of the company’s digital marketing strategies, marketing communications, that will improve/enhance company awareness, engagement and lead generation for new customer acquisition. Strategy includes fully integrated lead generation campaigns, content curation, SEM, SEO, Social Media campaign across multiple platforms including mobile, Google Adwords, LinkedIn Advertising, earned/paid media, website upgrade for blogging, developing reporting and analytic capability to measure KPI's, email newsletters, retargeting, customer surveys and understanding buyer personas. Responsible for content writing, content creation, editorial direction, design, production and distribution of all internal and external publications. Created and used an editorial calendar within CRM for content scheduling across Social Media. Used analytics tools to measure success, including Google Analytics, Hootsuite, SumAll. Defined and managed marketing budget. Assessed, analyzed ROI across channels and adjusted strategy where required. Designed and deployed email marketing campaigns through Pardot CRM and tracked results. Created content for the company’s blog subscribers and website visitors. Maintained the company website to improve search engine results, attract visitors, and convert visitors to leads. Worked alongside CEO/President/Director of Sales to increase volume of high-quality inbound leads. Ensured consistent use of branding guidelines.
  • Sales Focus Inc
    B2B Marketing Manager, 2013 - 2014
    The Marketing Manager is responsible for planning, development and implementation of all of the Organization's (SFI's) marketing strategies, marketing communications, and public relations activities, both external and internal. Also oversees development and implementation of support materials and services for chapters in the area of marketing, communications and public relations. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the organization. Responsible for creating, implementing and measuring the success of: • a comprehensive marketing, communications and public relations program that will enhance SFI's image and position within the marketplace and the general public, and facilitate internal and external communications. • all organization marketing, communications and public relations activities and materials including publications, media relations, client acquisition and so forth. Ensure articulation of SFI's desired image and position, assure consistent communication of image and position throughout the Organization, and assure communication of image and position to all constituencies, both internal and external. Responsible for editorial direction, design, production and distribution of all SFI's publications. Coordinate media interest in SFI and ensure regular contact with target media and appropriate response to media requests. Act as SFI's representative with the media. Coordinate the appearance of all SFI print and electronic materials such as letterhead, use of logo, brochures, etc.
  • Car Finders of Maryland
    Digital Marketing & Social Media Manager, 2012 - 2013
  • Hav-A-Lawn & Garden
    Social Media Community Builder, 2009 - 2012
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Reisterstown MD
Frederick MD - Taipei Taiwan - Singapore - Leicester England - Northampton England - London England
Contact Information
Digital Marketing Manager
Digital Marketing Manager for Eyemaginations.

I thrive on creating digital marketing strategies that drive measurable and reoccurring revenue through integrated digital marketing services. My approach is focused on customizing the marketing strategy to the most relevant buyer persona, then delivering valuable, relevant content through social platforms, based on our brand, audience needs and wants, business imperatives and key challenges. This includes creating and curating different content offerings, managing the delivery through professional social media tools such as Hootsuite, engaging with online communities and customers as well as collaborating with internal staff and outside vendors.

I love the net as well as technology and I've spent the last decade dedicating my career to digital marketing. I started when Facebook first opened up, then joined Twitter, then moved into social media marketing as well as search engine optimization, email marketing, mobile, PPC, CRM and data analytics. Over the last 7 years, I have been fortunate enough to have the opportunity to develop integrated digital marketing solutions for companies of differing industries, size and goals.

Specialties: Social Media | Digital Marketing | B2B | Inbound marketing | Social media marketing | Social media strategy | Content Curation |  Lead generation | SEM | SEO | Emerging and new media | Marketing | Marketing communications | Marketing strategy 

Bragging rights
  • Roade Sports College
    1979 - 1984
Basic Information
Looking for
Friends, Networking
In a relationship
Andrew M. Smith's +1's are the things they like, agree with, or want to recommend.
Introdução de Clean-up

12 países e milhões de usuários optaram este ferramenta para atualizar o telemóvel. Melhora a capacidade de telemóvel.Desde o seu produção e

Sales Focus Inc Opening Blog Post

Hello and welcome to the Sales Focus Inc Blog! We aim to provide ongoing industry news, company news, announcements, questions you want answ

Sales Outsourcing Leaders Sales Focus Inc. Makes the 2013 Inc 5000 List

Sales Outsourcing Leaders Sales Focus Inc. Makes the 2013 Inc 5000 List Sales Focus Inc. has been named again to Inc. magazine’s 5000 fastes

B Squared Media

Think Conversation, Not Campaign

Sales Focus Inc

Sales Focus is a Premier Sales Outsourcing Company

Social Media Strategy: The Answer to the Top Social Marketer Questions

“Creating a social media strategy is still a major concern for marketers.” Social Media Examiner recently published their 5th annual Social


For Professionals Going Places Get on-the-go access to your professional network with LinkedIn for Android. Find and connect with more than

Paintless Dent Repair in Frederick Maryland - Car Detailing in Frederick MD

Brillante Auto Service also performs Paintless Dent Repair at our Auto Detailing shop on East St in Frederick Maryland. Paintless Auto Body

Carroll Creek Linear Park | 365 FrederickUntitled

After Hurricane Agnes raged through Maryland in 1976, downtown Frederick was left under as much as 3 feet of water in some places. With the

Frederick Web Promotions

Local SEO & Google Places Ranking

Gutter Installation, Delaware, Northern Virginia, and Southern Pennsylva...

$50 off any complete gutter replacement. Gutters for Less® provides seamless, half round and box style gutters to the Maryland, Delaware, No

Peter Eeg

Peter Eeg works as Veterinarian at Poolesville Veterinary Clinic in Poolesville, Maryland

Lawn Care Cary NC | Natural Lawn Care | Organic Lawn Care Products

NaturaLawn care services of Cary NC. NaturaLawn is the recognized leader in environmentally, responsible lawn care. Guaranteed organic lawn

Car Finders of Maryland | Pre-Owned Car Dealership

At Car Finders you will find an inventory of pre-owned vehicles. No need to run all over town to find the right vehicle. If we don't have th

We were recommended to Dr. Peter Egg through friends and have been very happy with him and his staff. His petside manner and utmost professionalism with my whippet, Pip, has been fabulous. He recently performed surgery on Pip and while we were anxious pet parents, as whippets are not good under anesthesia, the results were outstanding. As a pet parent and now friend I can wholeheartedly recommend Dr Eeg with the same big grin on my face that he has when he greets us.
Public - 8 months ago
reviewed 8 months ago
The attorneys do more than just divorce, excellent help for a friend with a motoring legal issue
Public - 10 months ago
reviewed 10 months ago
2 reviews