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Andrew Hersam
Works at BlackBerry
Attended Stanford University
Lives in Darien, CT
473 followers|6,194 views
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Andrew Hersam

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Andrew Hersam

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Andrew Hersam

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“I have immense respect for Google. … But I think they really messed up the launch of Google+. … They launched it as a social network whereas it’s something else and different to a social network. … They confused their user base.”

- +Shiv Singh, Global Head of Digital for PepsiCo Beverages

Do you agree? If you don't, why?
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totally agree!!!! A dear friend of mine works for google and I shared these exacted thoughts with him..... too be continue I hope...cheers to a redo
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Andrew Hersam

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Pete Cashmore originally shared:
 
Yahoo co-founder just quit. Not a good sign.
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http://blogs.hbr.org/bregman/2012/01/your-problem-isnt-motivation.html


Interesting piece on the difference between intention and behavior.
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Very well said. I often have to stop myself from thinking my way into inaction. This is a great reminder.
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Andrew Hersam

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Runner's World VP and Publisher, Andrew Hersam, talks to CNBC's Darren Rovell about a provocative ad campaign by Pearl Izumi.
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http://www.amazon.com/Beating-Deal-Killers-Overcoming-Nightmares/dp/0071385517

The ultimate book on the art of selling. Outstanding read.
Amazon.com: Beating the Deal Killers : Overcoming Murphy's Law (and other Sales Nightmares) (9780071385510): Stephen Giglio: Books
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Danny Sullivan originally shared:
 
In case you hadn't heard, Google's going to support tomorrow's "Blackout Day" to protest SOPA with a home page link.
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Big day for the great folks in the Competitor Group edit and design teams - ad guys too! Congratulations! Amazing covers below!
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Have him in circles
473 people
intense Burn's profile photo
mary anne Hersam's profile photo
Mauricio Sanchez's profile photo
Terry Middleton's profile photo
Ken Lâm's profile photo
Muscle, Fitness and Nutrition's profile photo
george vlahogiannis's profile photo
Fitri Anita's profile photo
anjesh yadav's profile photo
Work
Employment
  • BlackBerry
    Global Director, 2013 - present
    BBM and BBM Channels
  • Facebook
    Client Partner, Global Marketing Solutions, 2012 - 2013
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Darien, CT
Previously
New York City - London - New Canaan, CT - La Jolla, CA - Del Mar, CA - Ithaca, NY
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9177148508
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Tagline
Multi platform media executive, dedicated to using creativity to solve business challenges for marketers. Husband, dad, endurance athlete.
Introduction

Global Director; BBM and BBM Channels at BlackBerry.

Andrew Hersam is an accomplished media business leader with over 20 years of managing print, digital, radio, television and event brands. 

At BlackBerry, Andy is Global Director of Sales for BBM and BBM Channels, the world's first mobile messaging technology at scale. Prior to BBM, Hersam served as Director of Ampush (Facebook sPMD) and at Facebook as Global Marketing Solutions, Client Partner within Facebook’s financial services business. Mr. Hersam also served as EVP/Media at Competitor Group, Inc; Chief Revenue Officer at Westwood One Inc; and as Publishing Director of Runner's World Media Group of Rodale Inc. Hersam has also held senior executive positions at Sports Illustrated (Time Inc) and Conde' Nast.

Hersam's properties have been ranked number one on Adweek’s Hot List and have been named to Advertising Age’s A-List. Hersam was also runner up as Publisher of the Year by The Delaney Report.

Hersam has appeared on CNBC's On the Money; been quoted in Beating the Deal Killers; My Life On The Run; The Ultimate Guide to Trail Running and in The New York Times; Wall Street Journal; Adweek and Ad Age.

Board Seats: Ithaca College School of Business Advisory. Past: RunningUSA; Stanford University Publishing.

Specialties:Leading high performing digital sales organizations, media strategy and operations.

Hersam is an avid endurance athlete, and is fiercely devoted to his family (wife Peggy, and children Maggie, Tucker and Annie and growing the sport and activity of running in America.

Education
  • Stanford University
    Publishing, 2004
  • Ithaca College
    Politics
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Male
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