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André Mafei
Works at Upmize
Attended UFRJ
Lives in São Paulo
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André Mafei
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Google Trends of topics related to Google Analytics. So it looks like the number of people using Google Analytics keep increasing. Source:
http://www.google.com.br/trends/explore#q=google%20url%20builder%2C%20google%20analytics%20marketing%2C%20google%20analytics%20ecommerce&cmpt=q&tz=
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+Matt Gaskey Let's compare apples to apples, so, what users usually would search for if they are using some product? For Excel let's try "excel formula" and "excel to pdf":
http://www.google.com.br/trends/explore#q=excel%20formula%2C%20excel%20to%20pdf&cmpt=q&tz=
or "word to pdf":
http://www.google.com.br/trends/explore#q=word%20to%20pdf&cmpt=q&tz=
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André Mafei

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“Blessed is the one you discipline, Lord, the one you teach from your law; you grant them relief from days of trouble, till a pit is dug for the wicked.”
‭‭Psalm‬ ‭94:12-13‬ ‭NIV‬‬
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Very nice dashboard demo of GA data built with Tableau. You can download it and use with your own data. Tableau has a free and a trial version. (By +Joao Correia )
 
Check out this Interactive Data Visualization/Dashboard example on how to optimize a newspaper site, blog or other multiple author based content.
Instead of focusing on business questions, people tend to enter a state of over-thinking and over-analyzing a situation so that a decision or action is never taken. This is known as analysis paralysis. In this article we present an easy to follow 6 step framework to overcome this increasingly common problem with a structured analytical approach and the incredible data visualization tool - Tableau. This will empower you to generate a solid ROAI...
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Will check this out
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“Oh, how I love your law! I meditate on it all day long. Your commands are always with me and make me wiser than my enemies. I have more insight than all my teachers, for I meditate on your statutes.

Your word is a lamp for my feet, a light on my path.”
‭‭Psalm‬ ‭119:97-99, 105‬ ‭NIV‬‬
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The Kantar Information is Beautiful Awards celebrate excellence and beauty in data visualizations and infographics. #dataviz   #datascience   #analytics  
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With trinket.io, you can run python scripts in your browser. Even cooler is that they also run on your phone.
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André Mafei

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People, not tools are what drives data driven businesses. It is the principal behind  +Avinash Kaushik 90:10 rule that I first listened to him present in 2005. Hence Building An Insights Team is what my next webinar is about... Join me with +InfoTrust this Weds 27-May @1pm EST to discuss: http://goo.gl/Q5q1Qc (free to register)

If you have my latest book, Chapter 8 is the content we will be using for the basis of the discussion.
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#1 New Release in the E-Commerce category on Amazon!
Feel free to buy a copy too ;-) http://amzn.to/1cRJfBE
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Always good to remember that if there is a potential to attack a company, especially their data; someone probably will...

Great post, Georgi!
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This is my son, Daniel, the little me.
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Cute baby!!
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Data Visualisation Art
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People
Have him in circles
749 people
Cláudio Alves Cardoso's profile photo
Robin Riemel's profile photo
Karina Guerra's profile photo
Augusto Roselli's profile photo
John Swedberg's profile photo
Smashing Boxes's profile photo
Marcos Giuntini's profile photo
Lediane Morais's profile photo
Flavio Lobato's profile photo
Education
  • UFRJ
    Ciência da Computação, 2003 - 2009
Basic Information
Gender
Male
Relationship
Married
Story
Tagline
Data beats opinions.
Introduction
LinkedIn - André Mafei: Working with web since 1999. Upmize founder. Google Analytics & Google Tag Manager Consultant.

Upmize - Web Analytics Consultancy 

"If you think it's expensive to hire a professional to do the job, wait until you hire an amateur." (Red Adair)

BS in Computer Science, UFRJ (Top 3 Universities in Brazil: http://goo.gl/ADpkQq)
Certification: Google Analytics Individual Qualification.

Need help with Google Analytics or Google Tag Manager? Let me know, we can use Skype and PayPal.
Bragging rights
Implemented Google Analytics and Google Tag Manager in over 40 sites, including Nokia and Motorola. Got into Google Hall of Fame list after telling them about a security hole on YouTube (http://www.google.com/about/appsecurity/hall-of-fame/reward/).
Work
Occupation
Google Analytics & Google Tag Manager Consultant
Employment
  • Upmize
    Founder & Web Analytics Consultant, 2012 - present
  • dp6
    Senior Web Analyst, 2011 - 2012
  • Lumis
    Web Developer / Debugger, 2007 - 2008
  • Freelancer
    Web Designer, 2003 - 2011
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
São Paulo