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Amy Abascal
Works at HashFast Technologies
Lives in San Francisco, CA
303 followers|14,268 views
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303 people
Opal Essence's profile photo
Work
Occupation
Director Web Marketing
Employment
  • HashFast Technologies
    Director, Marketing, 2014 - present
  • Demandbase
    Director, Web Marketing, 2012 - 2014
Basic Information
Gender
Female
Relationship
Married
Other names
Diva, NetDiva
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Introduction
Geekgrrl, Digital Diva, Burner, Artist, Welder, Open Sourceress, Jaspersoft Web Goddess, Dustfish, Pit Bull Owner, Bon Vivant, Wine Lover and Awesome Cook.
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Currently
San Francisco, CA
Previously
All over California
Amy Abascal's +1's are the things they like, agree with, or want to recommend.
B2B Marketer’s Guide to SXSW
www.demandbase.com

Headed to Austin? Check out our B2B Marketer’s Guide to SXSW and find the best sessions for B2B.

The Week in B2B: Facebook’s big news (for you), The stuff that should ke...
www.demandbase.com

This week’s top news for B2B marketers: Facebook has new options for B2B, the toughest issues facing marketers today and 5 companies to watc

Five B2B Insights That Actually Mean Something
www.demandbase.com

You won’t solve your data problem with more reports. You need the right reports. Learn 5 key insights that are helping B2B marketers make be

How to Choose the Right Marketing Automation Platform
www.demandbase.com

All marketing automation platforms are not created equal. Learn how and why to choose one that meets your unique needs.

Why Display Ads Matter For B2B in 2014
www.demandbase.com

In this webinar, Tom Stein, CEO of Stein IAS and Brian Barnum, CFO of Demandbase will discuss the latest advancements in B2B display adverti

The Week in B2B: Marketing IQ and Better Ways to Display
www.demandbase.com

This week’s top news for B2B marketers: Marketing technology is not one-size-fits-all, how CMOs can assess the tech landscape and best pract

B2B digital marketers discuss targeting and personalization success with...
www.demandbase.com

Babcock & Jenkins, Blue Coat Systems, CSC and RGIS share best practices for target account marketing.

With Demandbase Company Targeted Advertising, CSC has been able to be mu...
www.demandbase.com

With Demandbase Company Targeted Advertising, CSC has been able to be much more targeted and drive opportunities into the funnel from key co

The Week in B2B: Increased budgets, Focus on ROI and Smart Content
www.demandbase.com

This week’s top news for B2B marketers: Budgets are on the rise in 2014, with a focus on technology, analytics and content. .

Financial Services, Manufacturing and Software & Technology Fastest ...
www.demandbase.com

Demandbase Illuminates State of B2B Advertising in 2013; Releases Key Trends Around B2B Audience Segmentation, Targeting and Personalization

Limelight increases conversions by 30% with Demandbase
www.demandbase.com

Limelight Networks implemented Demandbase and has increased conversions 30%, streamlined its sales process and improved lead routing and sco

The Week in B2B: Must-Know Trends, 2014 Predictions
www.demandbase.com

We’ve rounded up the top articles and news for B2B marketers this week. Learn why content matters, how ads will impact you in 2014 and why t

Babcock & Jenkins on Account Based Marketing
www.demandbase.com

Lauren uses Demandbase as an important tool for account based Marketing programs with clients, allowing them to connect with their most impo

4 Digital Ad Trends That Will Shape Marketing in 2014
www.demandbase.com

What does the convergence of ad tech and marketing tech really mean for you? Learn the key ways that ad tech with intersect with the marketi

Why Persona-Based Marketing Falls Short
www.demandbase.com

Doing persona-based marketing and wondering why you're still not getting the results you want? There's a reason for that – and a way fix it.

Happy Holidays! :: Demandbase :: B2B Marketing, Account-Based Targeting ...
www.demandbase.com

We asked our friends, family and even pets to describe what Demandbase does. The answers will shock and amaze you!

Company-Targeted Advertising Gets Results for CSC
www.demandbase.com

CSC moved more of their target accounts through the sales funnel.

Making B2B Display Ads Take Flight: Turn Potential Buyers Into Real Revenue
www.demandbase.com

How to not waste money on companies who will never buy, while reaching and engaging with those who will.

Company-Targeted Advertising Gets Results for CSC - Demandbase - B2B Mar...
www.demandbase.com

Account Based Marketing · Strategic Account Marketing · Company-Targeted Advertising · Increase Conversions · Personalized Content · B2B Web