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Alyssa Gregory
Works at Small Business Bonfire
Attended Susquehanna University
Lives in Allentown, PA
3,749 followers|113,510 views
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Alyssa Gregory

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Good accounting practices are crucial to the financial stability of a small business. These four accounting mistakes can have disastrous consequences.
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There are some marketing mistakes that could cost you - either through missed opportunities, low return on investment, or getting on a path to failure.
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It is possible to start a business with very little money upfront. Here are 17 examples of businesses that you can launch for less than $100.
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Here are a few sensible ideas that will help you organize your time more effectively and make you more productive in both your private and business life.
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You can improve your online presence with a few simple strategies to increase your search rankings and increase organic search traffic. Start here.
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Strong aversion to new types of media is not new. But it's vital for small businesses to embrace changing technology. Here's why.
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Alyssa Gregory

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Does practice really make perfect, or can it undue things you're already doing right? Bryan Orr shares his thoughts on this. What do you think?
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In marketing, there are routines you need in order to keep your brand in front of customers. Here are some routines you need for successful marketing.
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People say that small retail cannot compete with the big stores. I disagree. Here are 5 tips to not only compete, but win against big businesses.
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If you use email a lot, you might benefit from features like mail scheduling, tracking and organization. Streak, a Chrome extension for Gmail, can help.
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An officeless entrepreneur works anywhere with an outlet and WiFi. But that’s all. For completely comfortable work, you'll need a few more things.
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It can be difficult to confuse “reasons” with excuses. Here are three ways to overcome the excuse monster in your small business.
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Small Business Collaborator
Introduction

I am a small business collaborator. I consult small business owners, write about small business topics, bring entrepreneurs together, and speak to groups about starting, managing and growing small businesses. I have a passion for creating opportunities for collaboration and sharing knowledge; that is a common thread in all of the work that I do.

In 2011, I created an online community for entrepreneurs, the Small Business Bonfire, that provides an environment for entrepreneurs in all stages of development to network, make connections, learn from their peers and embrace new ideas.

My "in-the-trenches" small business journey started in 1999 and continues today through avertua, a business I created to provide small business owners with all-around support and business consulting to make their lives easier and their businesses more productive.

On a typical day, you can find me sharing small business tips, advice and resources on About.com, the Small Business Bonfire Blog, Twitter and Facebook

Education
  • Susquehanna University
    Corporate Communications, 1995 - 1999
  • West Virginia University
    Integrated Marketing Communications, 2013 - 2015
Basic Information
Gender
Female
Alyssa Gregory's +1's are the things they like, agree with, or want to recommend.
Why You Should Avoid Digital Sharecropping
smallbusinessbonfire.com

Digital sharecropping describes when a person or business contributes content to an app or website they don’t own. Here's why you need to av

How and Why to Research Your Competition
smallbusinessbonfire.com

There are some very good reasons for your to research your competition if you are a small business owner. Here is why it's important and how

4 Ways to Be Seen As an Expert in Your Industry
smallbusinessbonfire.com

If your business is in the service sector, your expertise is what lands you accounts. Here are four ways to be seen as an expert in your ind

How to Turn a Single Blog Post into 5 New Content Marketing Pieces
smallbusinessbonfire.com

With a little ingenuity, you can take one blog post and expand it into much more in order to attract a broader audience with smarter content

The Only Guaranteed Ways to Grow Your Business
smallbusinessbonfire.com

It can be difficult to grow your business when there are so many moving parts to attend to. But it is possible. Here are three ways to grow

8 Things Your Employees Won’t Tell You That You Wish You Knew
smallbusinessbonfire.com

Communication between a business owner and employees may sometimes be strained. Here are 8 things your employees might be thinking yet not t

How to Upsell Existing Customers and Why They’ll Love It
smallbusinessbonfire.com

Upselling can be a huge key in growing your small business. Here’s how you should upsell existing customers to boost customer loyalty and sa

6 Ways to Use Smart Closet Storage for Improved Home Office Productivity
smallbusinessbonfire.com

If you’re hunting for better productivity in your home office, check your closet. Here are 6 ways closet organization can boost your home of

The 5 Worst Mistakes to Make When Starting a New Business
smallbusinessbonfire.com

Starting a business is tough, but if you make any of these five huge start-up mistakes, you'll be making it a whole lot tougher.

10 Powerful Pieces of Financial Advice for SMBs
smallbusinessbonfire.com

As a small business owner, you need to consistently manage your business finances. This financial advice can help you stay on track with you

5 Ways to Maintain a Healthy Office Environment
smallbusinessbonfire.com

Every business owner should implement standards that encourage productive and positive employees. Here is how you can maintain a healthy off

6 Reasons to Use Online Forecasting Tools
smallbusinessbonfire.com

Online forecasting tools use cloud-based technology to create financial forecasts. Here are a few reasons you should be using an online fore

This Old-School Tool Beats an App for Note Taking, Every Single Time
smallbusinessbonfire.com

There are some situations when you can't beat old school. One of those situations is note taking during meetings. Here's why , & how I boost

How to Use Google Adwords Keyword Planner to Plan Blog Posts
smallbusinessbonfire.com

It’s tough to come up with new topics to blog about. So how do you keep your blog fresh? You let the Google Adwords Keywords Planner guide y

Why Small Businesses Should Use Cloud-Based Invoicing Software
smallbusinessbonfire.com

Cloud-based invoicing software will cut costs and help you start growing your business. Here's why online invoicing makes sense for small bu

Before, During, After: Mastering Your Small Business Loan Application
smallbusinessbonfire.com

Applying for a small business loan can be daunting. These tips will help you master the small business loan application, in every stage of t

What You Need to Know About Website Copyrights
smallbusinessbonfire.com

Your website copyright notice is a line of text in the footer of your website. Do you need it? What year should it say? How can you update i

To Outsource or Not to Outsource? The Social Media Management Question
smallbusinessbonfire.com

You may need help with social media management if your social accounts are gathering dust because you don’t have enough time to handle it on

How to Attract Better Customers In Your Small Business
smallbusinessbonfire.com

Some clients are toxic. Ideally, you want to attract responsible consumers who pay their bills on time and have a healthy credit report. Her

4 Interview Tips That Will Make You a Great Trade Magazine Interviewee
smallbusinessbonfire.com

Being featured in a trade magazine can be a big deal for a small business owner. Follow these quick interview tips to get the most out of ev