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Allison Matherly
Works at Texas Tech University
Attends Texas Tech University
Lives in Lubbock, TX
370 followers|11,933 views
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Allison Matherly

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New blog post: Why jumping on the "next Facebook" isn't a requirement.
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Definitely love working for the best university in the country! 
 
#TexasTech was named the number one university employer in the country, based on employee feedback! Raider Power! http://ar.gy/5Iod
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Definitely going to have to give some of these a try!
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Super excited to try out Chrome Profiles!
Mashable
This list offers solutions to the most frustrating problems social media brand managers face.
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Allison Matherly

>> SM Resources  - 
 
Recently as a group, we were discussing different social media management platforms including Radian6, Argyle and Sprout, among others. I came across this free, open-sourced sentiment analysis tool, and thought I'd share. Haven't used it extensively yet, but if you just want a quick overall look at a search term, it seems like it could do the trick! http://smm.streamcrab.com/ Also, if anyone is still wanting to do a hangout so y'all can get a look at Argyle Social, let me know here, and I'll try to set something up for in the next couple of weeks. 
Twitter sentiment analysis tool based on machine learning algorithms.
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I'm in for a hangout - if only to try it.
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Why do you HAVE to be on the next Facebook before it's big? Make the decision for yourself and your strategy.
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Google is putting even more importance on Google+ presences by including hashtags in search results!
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I picked up a lot of great tips at #SocialFresh  last week! Check them out in 140 character form! 
#SocialFresh is a perfect description of how I'm feeling right now. I just returned from sunny San Diego and the Social Fresh West conference. Every speaker was fantastic, and was obviously passion...
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Allison Matherly

>> SM Resources  - 
 
Some great tips in here! I can't wait to try out Chrome Profiles. Sounds like I've been missing out not using them!
Mashable
This list offers solutions to the most frustrating problems social media brand managers face.
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Allison Matherly

>> Channel-Specific Tips/Questions  - 
 
Has anyone used Google+ Hangouts extensively? We're thinking of using some for an undergraduate research conference, to be able to share student research poster presentations with a wider audience. I haven't fiddled with hangouts much, and am not extremely sure of how successful it would be. What are y'all's experiences with it? Thanks in advance for any advice!
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Ah, well that's definitely good to know! I'll definitely have to look at Hangouts on Air!
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Have her in circles
370 people
Jason Leo Durbin's profile photo
Matt Legler's profile photo
Christine Nicole Stone's profile photo
himanshu kalra's profile photo
David Rodriguez's profile photo
StudentCity.com's profile photo
Alex Alison's profile photo
Jerod Foster's profile photo
BELLA CANDY's profile photo
Education
  • Texas Tech University
    M.A., Mass Communications, 2013 - present
  • Texas Tech University
    B.A., Public Relations, 2007 - 2010
Basic Information
Gender
Female
Relationship
Married
Other names
Allison Ralston
Work
Employment
  • Texas Tech University
    Coordinator of Digital Engagement, 2012 - present
  • Texas Tech University
    Sr. Editor for Public Relations in New Media, 2009 - 2012
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Lubbock, TX
Previously
Sugar Land, TX
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Hashtags Come to Google Search Results
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Now when you search Google for hashtags, Google will add related Google+ posts to the right of regular search results, as long as they have

A YouTube Streaming Music Service Will Launch Later This Year
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How To Use Your iPad as a Second Monitor for Your PC or Mac
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Even if you think you’ve maxed out the usefulness of your iPad there’s still opportunities to squeeze even more utility out of it. Read on a

On The Adventure: Long Live the Matador
www.ontheadventure.net

Tech is 500 miles away from where I grew up - and still in the same state. Texas is huge, y'all. Its in Lubbock which is the epitome of coun

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