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Alex Cleanthous
Worked at Web Profits
Lives in Sydney, Australia
144 followers|5,523 views


Are you running multiple campaigns (Facebook, Google, email etc) but not sure where your conversions are coming from? Then use Google URL Builder to create custom tracking links to measure the performance of each source of traffic through Google Analytics.
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Alex Cleanthous

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Interesting. From 13% (what Facebook says average organic reach is) to 2% is a big drop. When looking at the Top Dog Social Media Facebook page however, they have just over 5K Fans and how they share content is not best practice. That's why I think it's so low. No doubt organic reach is getting lower; updates to algorithm with a push to Facebook ads - but I haven't seen it drop as low as 2% I don't believe :) +Alex Cleanthous
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Chief Strategist
CRO, SEO, UX Design, Online Advertising
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Chief Strategist at Web Profits
Alex Cleanthous is chief strategist at Web Profits. With more than 10 years experience in conversion rate optimisation, Alex ensures that Web Profits and its clients remain ahead of the curve. Follow him @alexcleanthous
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Sydney, Australia
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