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Alekh Verma
Works at eSearch Logix Technologies Pvt. Ltd.
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Alekh Verma

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I've been asked about the mobile-friendly tag in search and noticed two common mistakes that I wanted to share. Both of these result in the Mobile-Friendly Test showing that a page isn't mobile-friendly, but the PageSpeed Insights tool showing that it's ok:

1. Too much blocked by robots.txt. Googlebot needs to be able to recognize the mobile-friendliness through crawling. If a JavaScript file that does a redirect is blocked, if a CSS file that's necessary for the mobile version of the page is blocked, or if you use separate URLs and block those, then Googlebot won't be able to see your mobile site. The Mobile-Friendly Test will hint at this, the Fetch and Render tool in Webmaster Tools will give you details. The PageSpeed Insights tool doesn't use the robots.txt, so it may look normal there. Don't disallow crawling of your site's CSS or JS files!

2. Cloaking to Googlebot. Cloaking has been in our Webmaster Guidelines for a long time, it causes all kinds of problems. Some sites try to recognize Googlebot by looking for "Googlebot" in the user-agent, and will then serve it a "Googlebot-version" of the page (which is often the desktop page). If Googlebot-smartphone crawls and sees the desktop page, the page won't be seen as being mobile-friendy. Fetch and Render in Webmaster Tools can help you recognize this. The PageSpeed Insights tool doesn't use the Googlebot user-agent. Don't cloak!

Links for more information:
http://googlewebmastercentral.blogspot.com/2014/11/helping-users-find-mobile-friendly-pages.html
https://support.google.com/webmasters/answer/6066467
https://www.google.com/webmasters/tools/mobile-friendly/
https://developers.google.com/speed/pagespeed/insights/
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Alekh Verma

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Track Rankings using Google Analytics!
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Alekh Verma

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Alekh Verma

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Now Enable Google Toolbar in your Firefox 5.... :)
Enable Google Toolbar in Firefox 5. If you've installed Firefox 5 and noticed that Google Toolbar wasn't updated to support the new Firefox release, there's a simple way to enable the exte...
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Alekh Verma

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Now Google launched new URL Parameter function in Google Webmaster Tools... which allow us to maintain the crawling and indexing of the pages having identical content and efficient use of their resources... So, buddies now again experience new thing and limit the pages which you want to get crawled by the robots... :)
Google’s goal is to crawl your site as efficiently as possible. Crawling and indexing pages with identical content is an inefficient use of our resources. It can limit the number of pages we can crawl...
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In his circles
191 people
Have him in circles
237 people
Riya Singh's profile photo
Edward Mira's profile photo
madhur kishor's profile photo
raja raj's profile photo
divanshu sharma's profile photo
ankur kapil's profile photo
umesh gautam's profile photo
Arvind Kumar's profile photo
Krish Krishna's profile photo
Education
  • GPS
    Science & Maths, 2004
  • BIC
    PCB, 2004 - 2006
  • B.Com
    Commerce, 2007 - 2010
  • GNIIT
    Software Engg., 2007 - 1009
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Internet Marketing Expert (SEO, SMO, PPC, Google Analytics, Web Design)
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And I have keen interest in Research and Development and like to work and handling problems regarding Search Engine Optimization. Promoting business online and bringing new opportunities by all possible ways on web.
Work
Occupation
Self Business
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Digital Marketing
Employment
  • eSearch Logix Technologies Pvt. Ltd.
    CEO & Founder, 2013 - present
  • Wildnet Technologies Pvt. Ltd.
    Team Lead, 2010 - 2013
  • Pagetraffic Pvt. Ltd.
    SEO, 2010 - 2010
  • Xorient Technologies Pvt. Ltd.
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Great collection!! I like your collection of beads and "Afgan Lapis Lazuli Smooth Nugget beads" and "Blue Russian Amazonite" are awesome... will come soon to your website for more orders.
Public - 3 years ago
reviewed 3 years ago
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